Apple Highlights Audio Sharing on AirPods Pro in New Holiday Ad

Apple today released a new "Share the Joy" holiday ad highlighting the ability to share audio with AirPods Pro. The ad revolves around two people listening to the song "PUFF" by Bhavi and Bizarrap as they run around a city wearing AirPods Pro.


Throughout the 90-second video, various objects and eventually the couple themselves vanish into a cloud of snow, as part of the holiday theme. Should this be Apple's annual holiday ad, it represents a change of pace from more heartfelt editions in the past and is instead more upbeat with hip-hop music and fast transitions.

"Share the joy of the holidays with Audio Sharing on AirPods Pro," says Apple, in the video description. Audio sharing is compatible with all AirPods, AirPods Pro, and AirPods Max models, as well as select Beats headphones. To share audio, connect AirPods to an iPhone or iPad, tap the AirPlay icon in Control Center, and tap on Share Audio.

As the holiday shopping season gets underway, Apple has announced its annual Black Friday through Cyber Monday shopping event, offering customers a free Apple gift card with the purchase of select products. Apple's extended holiday return policy is also in effect, with most items purchased since November 4 eligible for return until early January.

Related Roundup: AirPods Pro
Buyer's Guide: AirPods Pro (Neutral)
Related Forum: AirPods

Popular Stories

election results 2024 live activities

Track 2024 U.S. Election Results Live on Your iPhone Lock Screen

Tuesday November 5, 2024 5:02 am PST by
Apple News is providing Live Activities support for the 2024 U.S. presidential election, allowing iPhone and iPad users to track electoral results in real time directly from their Lock Screen. The feature is rolling out for U.S. users over the course of Election Day, November 5, providing continuous updates of the electoral count. So if you're interested, you don't need to repeatedly check...
Generic iOS 18

Everything New in iOS 18.2 Beta 2

Monday November 4, 2024 12:34 pm PST by
Apple today seeded the second betas of upcoming iOS 18.2 and iPadOS 18.2 updates to developers, and Apple is continuing to refine the Apple Intelligence capabilities. There are also a handful of smaller features that are worth knowing about. Find My Find My has a new option to Share Item Location with an "airline or trusted person" that can help you locate something that you've misplaced....
iCloud General Feature

Here's What's New in Apple's Updated iCloud Terms and Conditions Taking Effect Next Week

Friday September 13, 2024 7:39 am PDT by
Apple has started notifying users about an upcoming revision to its iCloud Terms and Conditions, which takes effect on Monday, September 16. We compared the text of the upcoming iCloud Terms and Conditions with the current U.S. version from September 18, 2023 and identified four key changes: "Apple ID" references have been changed to "Apple Account" throughout. iCloud users must agree to ...
ipads early bf deals

The Best Early Black Friday iPad Deals

Tuesday November 5, 2024 7:02 am PST by
Black Friday is still a few weeks away, but you can already find great prices on numerous iPads, including the 9th generation iPad, 10th generation iPad, iPad Air, and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Of course, there is a chance that ...
ios 18 2 chatgpt plus

iOS 18.2 Beta 2 Shows Siri ChatGPT Limit, Offers 'Plus' Upgrade Option

Monday November 4, 2024 10:54 am PST by
With the second beta of iOS 18.2 that's available for developers today, Apple has further fleshed out the ChatGPT integration that's available with Siri. In the Settings app, there's now a section that shows the ChatGPT daily limit, and offers an option to upgrade to the paid ChatGPT Plus plan. The beta includes an Advanced Capabilities section with a "Daily Limit" reading that shows up as...
M4 MacBook Pros Thumb

M4 MacBook Pro Reviews: Processor Benchmarks Impress, New Nano-Texture Option Worth the Extra $150

Thursday November 7, 2024 6:14 am PST by
The first wave of reviews of Apple's new M4-powered MacBook Pro models were published this morning. We've collected some of the latest impressions from YouTube channels and select media outlets below. Apple last month announced the new 14-inch and 16-inch MacBook Pro models, adding next-generation M4, M4 Pro, and M4 Max chips, with Thunderbolt 5 ports on higher-end models, display and camera ...
early apple watch black friday

The Best Early Black Friday Apple Watch Deals

Wednesday November 6, 2024 6:33 am PST by
Black Friday is just around the corner, and Apple Watch deals have begun appearing ahead of the shopping holiday on November 29. In this article, we'll take a look at all of the best early Black Friday Apple Watch deals, including the new Series 10 models. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small...

Top Rated Comments

prizm Avatar
26 months ago
Is this a pro cocaine ad?
Score: 6 Votes (Like | Disagree)
bowens Avatar
26 months ago
Did those people destroy a bunch of property, kill some animals, attempt to kill a man driving a semi truck, and then commit suicide? ;)
Score: 5 Votes (Like | Disagree)
twocents Avatar
26 months ago

Did those people destroy a bunch of property, kill some animals, attempt to kill a man driving a semi truck, and then commit suicide? ;)
this and the frenzy to get red cups today at Starbucks is really getting me in the holiday spirit ?
Score: 3 Votes (Like | Disagree)
reflekshunmusic Avatar
26 months ago

Wild visual effects! But that's the only good part of the ad. It lacks substance. What does snow have to do with audio sharing? Nothing.
It demonstrates that you can be in sync with someone else, and create a beautiful harmony together in dance, disintegrating various objects into snow, and disappearing into the unknown with them forever!
Score: 3 Votes (Like | Disagree)
evertjr Avatar
26 months ago
Beautiful ad
Score: 3 Votes (Like | Disagree)
Kylo83 Avatar
26 months ago
Terrible song
Score: 3 Votes (Like | Disagree)