Apple Introduced the iPhone X With Face ID Five Years Ago Today

Today marks the fifth anniversary of Apple introducing the iPhone X during its first-ever media event at Steve Jobs Theater.

iPhone X 2022 Upload
iPhone X introduced an all-new design that replaced Touch ID and the Home button with Face ID and swipe-based navigation. It was the first iPhone with an OLED display, a notch, dramatically thinner bezels around the display, a polished stainless steel frame, and animated emoji known as Animoji. Alongside the iPhone 8, the iPhone X also ushered in wireless charging support and the Neural Engine for machine learning.

"For more than a decade, our intention has been to create an iPhone that is all display," said Apple's former design chief Jony Ive, in a September 2017 press release. "The iPhone X is the realization of that vision."

"iPhone X is the future of the smartphone," added Apple's former marketing chief Phil Schiller.

Apple CEO Tim Cook teased the introduction of the iPhone X as "one more thing" before Schiller took the stage to discuss the device's new features.


As the first event at Steve Jobs Theater, Apple began its presentation with a touching tribute to Steve Jobs, who passed away in 2011.


Apple said the iPhone X represented "the beginning of the next ten years for iPhone." While the notch has been replaced with a new pill-shaped Dynamic Island cutout on the iPhone 14 Pro models, the overall design of the iPhone X and Face ID live on.

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iphone 17 dummies sonny dickson

iPhone 17 Air Almost as Thin as Its Buttons, New Images Show

Thursday April 24, 2025 2:14 am PDT by
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison. The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
iphone 17 air dummy unbox therapy

iPhone 17 Air's Extreme Thinness Demoed in New Video

Tuesday April 22, 2025 10:22 am PDT by
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be. The iPhone 17 Air is expected to be ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iPhone 17 Air Pastel Feature

iPhone 17 Air Launching Later This Year With These 16 New Features

Thursday April 24, 2025 8:24 am PDT by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device. Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
ipad air windows 11 arm

M2 iPad Air Runs Windows 11 ARM via Emulation, Thanks to EU Rules

Tuesday April 22, 2025 5:01 am PDT by
A developer has demonstrated Windows 11 ARM running on an M2 iPad Air using emulation, which has become much easier since the EU's Digital Markets Act (DMA) regulations came into effect. As spotted by Windows Latest, NTDev shared an instance of the emulation on social media and posted a video on YouTube (embedded below) demonstrating it in action. The achievement relies on new EU regulatory...
Global Close Your Rings Day Pin

Apple Stores Giving Away a Limited-Edition Pin For Free Today

Thursday April 24, 2025 10:15 am PDT by
Starting today, April 24, Apple Stores around the world are giving away a special pin for free to customers who request one, while supplies last. Photo Credit: Filip Chudzinski The enamel pin's design is inspired by the Global Close Your Rings Day award in the Activity app, which Apple Watch users can receive by closing all three Activity rings today. The limited-edition pin is the physical...
Apple Logo Spotlight Blue

White House Hits Back at Apple's Massive EU Fine

Thursday April 24, 2025 5:57 am PDT by
Apple's $570 million fine from the EU has triggered a sharp rebuke from the White House, which called the fine a form of economic extortion, Reuters reports. The fine was announced on Wednesday by the European Commission, following a formal investigation into Apple's compliance with the bloc's Digital Markets Act (DMA), a landmark piece of legislation aimed at curbing the market dominance of ...

Top Rated Comments

HeavenDynamic Avatar
34 months ago
The best iPhone design ever and no doubt the one I was the most hyped for.
Score: 22 Votes (Like | Disagree)
I7guy Avatar
34 months ago
Game changer. Face ID was a pivotal technology and set a high bar for form and function.
Score: 16 Votes (Like | Disagree)
Rogue AI Avatar
34 months ago
I miss the rounded edges of the iPhone X. Sigh.
Score: 15 Votes (Like | Disagree)
Andy-V Avatar
34 months ago
Looking forward to a return of the rounded edges at some point in the next couple of years. Felt better in the hand.
Score: 11 Votes (Like | Disagree)
phill85 Avatar
34 months ago
Ahead of its time... one of my favorite iPhones ever! Still remember just having received it, and then taking my first trip to Europe and photographing everything possible with it. Still some of my favorite photos in my camera roll!
Score: 10 Votes (Like | Disagree)
psxp Avatar
34 months ago
Was this the last time we had a " ...one more thing" ?
Score: 9 Votes (Like | Disagree)