Apple Pay Promoted as More Secure Than Credit Cards in Three New Ads

Apple today shared three new ads highlighting the security benefits of Apple Pay on the iPhone compared to physical credit cards.

Apple Pay Feature
The short ads emphasize that physical credit cards can be stolen, used by anyone, and leave your card number exposed to other people. The message behind the ads is that all of these security risks with using credit cards can be avoided by using Apple Pay.

Apple shared the videos on its YouTube channel in the U.K. — the videos have yet to be uploaded in the U.S. or other countries.




Apple Pay is at the center of a new class action lawsuit filed against Apple in California this week. The complaint alleges that Apple violates U.S. antitrust law by blocking rivals from accessing NFC technology on the iPhone, iPad, and Apple Watch, thereby preventing availability of competing tap-to-pay payment services on its devices.

Related Roundup: Apple Pay

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
mac pro creativity

Apple Launched the Controversial 'Trashcan' Mac Pro 11 Years Ago Today

Thursday December 19, 2024 7:00 pm PST by
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup. The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...

Top Rated Comments

RalfTheDog Avatar
32 months ago
If you let other developers play with NFC on your device, that makes it much easier to compromise NFC transactions on your device. NFC belongs in the secure enclave.
Score: 26 Votes (Like | Disagree)
GermanSuplex Avatar
32 months ago
Apple came up with a great way for storing cards and making contactless payments on their device. I understand the want for other payment methods, but not the legal requirement. If Apple is to open up its hardware and software, it should come from public pressure from customers and consumers, not the law. Just my opinion.
Score: 22 Votes (Like | Disagree)
BootsWalking Avatar
32 months ago
Apple Pay is so secure that even competitors wanting to implement their own touchless payments on the same phone aren't allowed.
Score: 21 Votes (Like | Disagree)
PinkyMacGodess Avatar
32 months ago
My wife's credit card has been 'stolen' several times. Once, three times in one month! Mine was 'stolen' on a trip to Florida years ago. It was apparently 'payment' for complaining about the Hertz rental booth giving me 'the swamp mobile' that smelled like it spent the previous week submerged in a local swamp. It was hideous. I couldn't barely drive it back to return it it stunk so bad.

So I went, apparently, on a bender at the local Kids 'R Us, and someone benefited immensely... %400+ dollars of baby accessories.

I love Apple Pay. It's easier, quicker, and works like Pay Pal, shielding my cards...
Score: 16 Votes (Like | Disagree)
Michael Scrip Avatar
32 months ago
My favorite feature is that the retailer never gets your actual credit card number.

It just sends a token.

It's kinda hard for someone to "steal" your credit card number if the number is never transmitted in the first place!

?
Score: 13 Votes (Like | Disagree)
macinct Avatar
32 months ago
I love Apple Pay as well. I just wish it was available to use at more establishments that I frequent like gas stations, restaurants, etc.
Score: 12 Votes (Like | Disagree)