Apple's Online Store Down Ahead of WWDC Keynote Event
Apple's online storefront has gone down ahead of the Worldwide Developers Conference keynote event, which is scheduled to start at 10:00 a.m. Pacific Time.
It has been several years since Apple released new hardware at WWDC, but the fact that the store is down suggests that we may be seeing some new devices today. Apple routinely closes the online store in the hours leading up to special events where new products are expected.
This is the first time that Apple's online store has gone down ahead of WWDC since 2017, when several hardware refreshes were announced for the iPad Pro, MacBook, MacBook Air, MacBook Pro, and iMac. WWDC 2017 also saw Apple preview the iMac Pro and the original HomePod, which did not launch until December 2017 and February 2018, respectively.
Rumors have suggested that Apple could unveil the new 2022 MacBook Air at WWDC, with the device expected to feature a redesigned chassis that's more MacBook-like with no taper, several new iMac-like color options, white bezels, a white keyboard, and possibly, a faster M2 chip.
MacRumors.com will be offering news coverage and a live accounting of the WWDC keynote. Twitter users can also follow @MacRumorsLive for live updates.
Popular Stories
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
iPhone 17 Pro concept based on rumors
Below, we recap key changes rumored for the iPhone 17 Pro models as of January 2025:
More aluminum: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models ...
Apple regularly releases new firmware for the AirPods, AirPods Pro, and AirPods Max, but the company has historically provided limited information on how to initiate an update. That changed today, and Apple updated its AirPods firmware support page with more specific instructions.
Prior to today, here's what Apple said on the subject:
Firmware updates are delivered automatically while your...
Apple today released tvOS 18.3, the newest version of the tvOS 18 operating system that came out in September. tvOS 18.3 comes more than a month after Apple released tvOS 18.2, and it is available for the Apple TV 4K and the Apple TV HD models.
tvOS 18.3 can be downloaded using the Settings app on the Apple TV. Open up Settings and go to System > Software Update to get the new software....
Apple in October 2024 overhauled its 14-inch and 16-inch MacBook Pro models, adding M4, M4 Pro, and M4 Max chips, Thunderbolt 5 ports on higher-end models, display changes, and more. That's quite a lot of updates in one go, but if you think this means a further major refresh for the MacBook Pro is now several years away, think again.
Bloomberg's Mark Gurman has said he expects only a small...
Today we're tracking a few iPad discounts on Amazon, including the new iPad mini 7, M2 iPad Air, and M4 iPad Pro. These deals include multiple all-time low prices on Apple's tablets, matching the prices we tracked over the holiday season in many cases.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us...
This year, Apple is expected to discontinue the iPhone "Plus" device in its iPhone 17 lineup to make way for an iPhone "Air," so-called because of its thin profile.
Below is a compilation of every rumor and leak we have registered from reputable sources thus far about Apple's new entry in its flagship smartphone lineup.
iPhone 17 "Air"?
About the Name
There has been some uncertainty...
The upcoming iPhone SE 4 will feature a notch instead of the Dynamic Island, respected display analyst Ross Young said today. The device will have a "notch like the iPhone 14," according to Young, which contradicts a recent leak that depicted a Dynamic Island.
Earlier this month, leaker Evan Blass shared images said to feature the iPhone SE 4's design, but those images featured an iPhone...
