Apple Highlights Spatial Audio on AirPods in Colorful New Ad Starring Harry Styles

Apple today shared a new AirPods ad starring singer Harry Styles, following the release of his new album "Harry's House" last month.


The ad features Styles and others with colorful, silhouette-like appearances as they dance while listening to music in Spatial Audio on AirPods.

"The magical listening experience of AirPods with Spatial Audio meets Harry Styles' new album 'Harry's House," says Apple. "With dynamic head tracking, to hear sound all around, you'll hear Harry Styles like never before."

The ad draws similarities to Apple's iconic iPod ads with silhouettes of people dancing or rocking out to music from the mid-2000s.


The third-generation AirPods were released in October 2021 with a new design, Spatial Audio support, and IPX4-rated water resistance.

Popular Stories

iPhone SE 4 Thumb 1

iPhone SE 4 With Apple's Own 5G Modem 'Confirmed' to Launch in March

Tuesday November 19, 2024 12:12 pm PST by
Barclays analyst Tom O'Malley and his colleagues recently traveled to Asia to meet with various electronics manufacturers and suppliers. In a research note this week, outlining key takeaways from the trip, the analysts said they have "confirmed" that a fourth-generation iPhone SE with an Apple-designed 5G modem is slated to launch towards the end of the first quarter next year. In line with previo...
airtag purple

AirTag 2 Rumored to Launch Next Year With These New Features

Sunday November 17, 2024 5:18 am PST by
Apple released the AirTag in April 2021, so it is now three over and a half years old. While the AirTag has not received any hardware updates since then, a new version of the item tracking accessory is rumored to be in development. Below, we recap rumors about a second-generation AirTag. Timing Apple is aiming to release a new AirTag in mid-2025, according to Bloomberg's Mark Gurman....
Magic Mouse Next to Keyboard

No, Apple CEO Tim Cook Didn't Say He Prefers Logitech's MX Master 3 Over the Magic Mouse

Sunday November 17, 2024 3:03 pm PST by
While the Logitech MX Master 3 is a terrific mouse for the Mac, reports claiming that Apple CEO Tim Cook prefers that mouse over the Magic Mouse are false. The Wall Street Journal last month published an interview with Cook, in which he said he uses every Apple product every day. Soon after, The Verge's Wes Davis attempted to replicate using every Apple product in a single day. During that...
Generic iOS 18 Feature Real Mock

Apple Releases iOS 18.1.1 and iPadOS 18.1.1 With Security Fixes

Tuesday November 19, 2024 10:10 am PST by
Apple today released iOS 18.1.1 and iPadOS 18.1.1, minor updates to the iOS 18 and iPadOS 18 operating systems that debuted earlier in September. iOS 18.1.1 and iPadOS 18.1.1 come three weeks after the launch of iOS 18.1. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. Apple has also released iOS 17.7.2 for...
at t turbo indicator iphone 16 pro max v0 8hrh7w5f3w1e1

AT&T Turbo Indicator Showing Up in iPhone Status Bar for Subscribers

Wednesday November 20, 2024 3:42 am PST by
AT&T has begun displaying "Turbo" in the iPhone carrier label for customers subscribed to its premium network prioritization service, according to reports on Reddit. The new indicator seems to have started appearing after users updated to iOS 18.1.1, but that could be just coincidence. Image credit: Reddit user No_Highlight7476 The Turbo feature provides enhanced network performance through ...
iPhone 17 Slim Feature Single Camera 1 Redux

'iPhone 17 Air' Rumored to Surpass iPhone 6 as Thinnest iPhone Ever

Monday November 18, 2024 1:07 pm PST by
In a research note with Hong Kong-based investment bank Haitong today, obtained by MacRumors, Apple analyst Jeff Pu said he agrees with a recent rumor claiming that the so-called "iPhone 17 Air" will be around 6mm thick. "We agreed with the recent chatter of an 6mm thickness ultra-slim design of the iPhone 17 Slim model," he wrote. If that measurement proves to be accurate, there would be ...
bug security vulnerability issue fix larry

Make Sure to Update: iOS 18.1.1 and macOS Sequoia 15.1.1 Fix Actively Exploited Vulnerabilities

Tuesday November 19, 2024 10:52 am PST by
The iOS 18.1.1, iPadOS 18.1.1, and macOS Sequoia 15.1.1 updates that Apple released today address JavaScriptCore and WebKit vulnerabilities that Apple says have been actively exploited on some devices. With the JavaScriptCore vulnerability, processing maliciously crafted web content could lead to arbitrary code execution. The WebKit vulnerability had the same issue with maliciously crafted...

Top Rated Comments

WWPD Avatar
32 months ago

I’m still trying to figure out who is Harry?!!

Up until 2wks ago never heard of him then suddenly every music channel shouting his name. Any accolades or awards or just music corp pushing with big dollars to entice their sales investment in this performer?
He's a wizard, and a thumpin' good one I'd wager.
Score: 5 Votes (Like | Disagree)
danbalsh Avatar
32 months ago
Love the return of the iPod style advert, iconic and instantly recognisable as Apple.
Score: 5 Votes (Like | Disagree)
aw1998 Avatar
32 months ago

I’m still trying to figure out who is Harry?!!

Up until 2wks ago never heard of him then suddenly every music channel shouting his name. Any accolades or awards or just music corp pushing with big dollars to entice their sales investment in this performer?
A former member of one of the world’s most successful boy bands who then went on to become a multi platinum selling, Grammy Award winning solo musician.. never understood why ignorant people publicly post such painfully stupid sentiments.
Score: 3 Votes (Like | Disagree)
oldmacs Avatar
32 months ago

Up until 2wks ago never heard of him then suddenly every music channel shouting his name. Any accolades or awards or just music corp pushing with big dollars to entice their sales investment in this performer?
His last album in 2019 was also fantastic!!
Score: 3 Votes (Like | Disagree)
mashdots Avatar
32 months ago
What are people's experience with Spatial Audio? I . . . don't really find any use out of it and it's not so groundbreaking that i need to keep it on.

One time I was at trader joes and got confused because when i turned to put something in my cart, my audio got quieter and I realized I had SA turned on. So i turned it off and left it that way.
Score: 3 Votes (Like | Disagree)
Apleeseed84 Avatar
32 months ago

What are people's experience with Spatial Audio? I . . . don't really find any use out of it and it's not so groundbreaking that i need to keep it on.

One time I was at trader joes and got confused because when i turned to put something in my cart, my audio got quieter and I realized I had SA turned on. So i turned it off and left it that way.
Spatial Audio on Music sucks, it’s useless, 3d music is a fad like 3d movies.

Spatial audio used in TV shows and Movies is where it’s at. In music you can’t really tell the difference because they are trying to sell you that the music is being played “All” around you when it’s unrealistic, even when going in concerts the audio source comes from one direction. It’s like the drummer is to the left, the bassist is to the right, the singer is behind you, but you are supposed to be standing in the middle Of all it.

Movies and videos are actually recorded for you to be immersed in the viewing experience hence why Dolby atmos content audio feedback is completely noticeable while listening to it as you watch. Doesn’t have to be Dolby atmos but even Dolby 5.1 comes back to make it better for you!

A lot of streaming apps low-key support Spatial audio, but you can see it enabled when you change the volume.

I pull out my shure head phones for high quality music and use my AirPods Pro for watching videos.
Score: 3 Votes (Like | Disagree)