Apple's Craig Federighi Explains Why iOS Auto-Updates Often Arrive Several Weeks Late

When it comes to downloading iOS software updates, Apple users can be reasonably divided into two camps: Those who manually seek out updates the moment Apple releases them, and those who are happy to let their device's Automatic Updates feature take care of everything in the background with minimal input on their part.
auto updates

While it's generally acknowledged that manually tapping into Settings -> General -> Software Update is the faster option, Apple has never really explained why auto-updates tend to come through to users sometimes days or even weeks later – until now.

Interested iPhone user Mateusz Buda put this question in an email to Craig Federighi, Apple's senior VP of software engineering. In the email, Buda explained that he had turned on auto-updates, and yet after two weeks since the public release of iOS 15.4 he still hadn't received an update notification. "What conditions must be met for this function to work?" Buda asked. To his surprise, Federighi responded and was happy to explain.

Hi Mateusz,

We incrementally rollout new iOS updates by first making them available for those that explicitly seek them out in Settings, and then 1-4 weeks later (after we've received feedback on the update) ramp up to rolling out devices with auto-update enabled.

Hope that helps!

- craig

Given the number of iPhones and iPads in the world, it's not hugely surprising to hear that Apple's software update strategy proceeds in a staged rollout. By implementing an intentional delay of between 1-4 weeks for users with auto-updates turned on, Apple adds a level of protection for its servers so they aren't easily overloaded when a new version of iOS is released.

Still, it's interesting to learn that Apple also considers its auto-update feature to be a safeguard when things go wrong: If early adopters report serious bugs with the software, Apple still has a window of opportunity to resolve any server-side issues or pull the update entirely before the wider user base has automatically downloaded it.

In a somewhat related point, made by several Redditors, Apple hasn't explained why some app auto-updates are also sometimes very late to be delivered to users, but perhaps the reasoning is the same: Server protection and an ability to action feedback before a wider rollout is complete.

Popular Stories

2024 iPhone Boxes Feature

Apple Changes Trade-In Values for iPhones, iPads, Macs, and More

Thursday January 16, 2025 6:45 am PST by
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website. Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50. We have outlined some examples below: Device New Value Old Value iPhone 15 Pro Max Up to $630 U ...
Generic iOS 19 Feature Mock Light

iOS 19 Leak Reveals All-New Design

Friday January 17, 2025 2:42 pm PST by
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app. Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
Generic iOS 18

Everything New in iOS 18.3 Beta 3

Thursday January 16, 2025 12:39 pm PST by
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features. Notification Summary Changes Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines. For...
iPhone 17 Slim Feature Single Camera 1 Redux

'iPhone 17 Air' Launching Later This Year With These 10 New Features

Wednesday January 15, 2025 7:16 am PST by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the "ultra-thin" device. Overall, the "iPhone 17 Air" is shaping up to be a mixed bag. Due to its thinness, the device is expected to have some limited specifications compared to the iPhone 17 Pro models, including only a single rear camera, only a single speaker, no SIM...
2024 App Store Awards

Apple Explains Why It Removed TikTok From the App Store in the U.S.

Sunday January 19, 2025 6:58 am PST by
Apple on late Saturday removed TikTok from the App Store in the U.S., and it has now explained why it was required to take this action. Last year, the U.S. passed a law that required Chinese company ByteDance to divest its ownership of TikTok due to potential national security risks, or else the platform would be banned. That law went into effect today, and companies like Apple and Google...
iPhone 17 Pro Dual Tone Horizontal Single Feature

iPhone 17 Rumored to Feature Major Thermal Design Upgrade

Friday January 17, 2025 4:33 am PST by
The iPhone 17 lineup will feature a vapor chamber heatsink to improve thermal performance, according to a new report. The news comes from Chinese tech news site MyDrivers, which claims that the entire iPhone 17 lineup, consisting of the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max, will adopt the improved thermal heat spreader. Vapor chamber technology is already used...
iPad Pro vs iPhone 17 Air Feature

Here's How Thin the iPhone 17 Air Might Be

Friday January 17, 2025 3:38 pm PST by
For the last several months, we've been hearing rumors about a redesigned version of the iPhone 17 that Apple might call the iPhone 17 "Air," or something along those lines. It's going to replace the iPhone 17 Plus as Apple's fourth iPhone option, and it will be offered alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We know the iPhone 17 Air is going to be super slim, but...
HomePod mini and Apple TV

Apple Expected to Launch 20+ Products This Year: Here's the Full List

Friday January 17, 2025 5:30 am PST by
2025 promises to be quite a big year for Apple, with the company rumored to be planning more than 20 product announcements this year. Apple's rumored smart home hub will be its second all-new product to launch in as many years, following the Apple Vision Pro headset last year. And of course, we will get several new iPhone and Apple Watch models, like every year. Beyond that, Apple could...

Top Rated Comments

idmean Avatar
37 months ago

So in other words let the Guinea pig early adopters beta test the rollout “release” before Apple pushed it to the broader ecosystem. Forget iOS, Why is Monterey seemingly so buggy ??
These comments are so boringly predictable.
Score: 41 Votes (Like | Disagree)
contacos Avatar
37 months ago
I thought this was about "App" updates which has never worked for me either
Score: 20 Votes (Like | Disagree)
chucker23n1 Avatar
37 months ago

Still, it's interesting to learn that Apple also considers its auto-update feature to be a safeguard when things go wrong: If early adopters report serious bugs with the software, Apple still has a window of opportunity to resolve any server-side issues or pull the update entirely before the wider user base has automatically downloaded it.
This isn't very unusual or surprising. In fact, third-party developers can opt in to a similar staggered app release feature. ('https://www.idownloadblog.com/2019/03/21/apple-macos-app-updates-phased-releases/')


a new Phased Release for Automatic Updates feature allows a developer to set their app update to reach one percent of users on day one, increasing from there according to the following schedule:

Day 1—One percent
Day 2—Two percent
Day 3—Five percent
Day 4—Ten percent
Day 5—Twenty percent
Day 6—Fifty percent
Day 7—Hundred percent
This way, developers get several days to see the impact of the update (and, if push comes to shove, pull it): do more crash reports come in? Is aggregate CPU or battery use up? Is more bandwidth being used on their servers? Etc.

For Apple's OS releases, it's basically:

[LIST=1]
* have the thousands of engineers at Apple test it internally
* roll it out to the ~1M third-party developers as a developer beta
* roll it out to AppleSeed (I imagine that's similarly sized)
* roll it out to the ~10M public beta testers
* roll it out, staggered, to the ~1B people of the general public

At any step of the way, they can pull an update. For example, a lot of developer betas never make it to public beta.


So in other words let the Guinea pig early adopters beta test the rollout “release” before Apple pushed it to the broader ecosystem. Forget iOS, Why is Monterey seemingly so buggy ??
I mean, if you want to look at it like that, yes. Early adopters are more likely to face serious bugs than late adopters. That… really isn't shocking, though. You don't have to be an early adopter if you don't want to.
Score: 20 Votes (Like | Disagree)
jprmercado Avatar
37 months ago
Interesting. I’d have thought that people who turn on automatic updates are the ones who would want the updates to be applied as soon as possible.

I turn off automatic updates because I want to be able to decide when I want to update, especially for major releases. [I typically update right away for minor releases, though.]

But the phased rollout does make sense from a capacity management and quality control standpoint.
Score: 17 Votes (Like | Disagree)
MedRed Avatar
37 months ago

So in other words let the Guinea pig early adopters beta test the rollout “release” before Apple pushed it to the broader ecosystem. Forget iOS, Why is Monterey seemingly so buggy ??
No. You realize that there's the whole beta program that the "guinea pig early adopters" beta test new releases well before the final release update is rolled out to the masses...right?
Score: 16 Votes (Like | Disagree)
senttoschool Avatar
37 months ago
This makes perfect sense. You can test as much as you want, but for a piece of software as complicated as iOS, real world users will still find bugs. If it's a breaking bug, at least you haven't pushed it to most people yet.
Score: 13 Votes (Like | Disagree)