Apple Store Down Ahead of New iPad Air and iPhone SE Pre-Orders

Apple's online store is down ahead of iPad Air and iPhone SE pre-orders, which are set to begin at 5:00 a.m. Pacific Time in the United States.
apple store down

The new ‌iPhone SE‌ features the same 4.7-inch display as the current model, but now offers the toughest glass in a smartphone on the front and back — the same as on the back of the iPhone 13 and ‌iPhone‌ 13 Pro.

The device's new 12MP Wide camera system offers a range of improvements and computational photography features including Deep Fusion, Photographic Styles, Portrait Mode, and Smart HDR 4.

The new ‌iPhone SE‌ contains the same A15 Bionic chip from the ‌iPhone‌ 13 and ‌iPhone‌ 13 Pro. With a 6-core CPU, the A15 Bionic means that the ‌iPhone SE‌ is 1.8x faster than the ‌iPhone‌ 8. The 16-core Neural Engine, aimed at machine learning tasks, performs 15.8 trillion operations per second, making it 26x faster than ‌iPhone‌ 8. The 4-core GPU delivers 2.2x faster speed than the ‌iPhone‌ 8.

The A15 Bionic also gives the new ‌iPhone SE‌ longer battery life than the previous-generation and older 4.7-inch ‌iPhone‌ models despite having a compact form-factor and 5G connectivity. It continues to support fast charging and be compatible with Qi-certified chargers for wireless charging.

The new ‌iPhone SE‌ is available in two new colors, Midnight and Starlight, alongside PRODUCT(RED). The new ‌iPhone SE‌ starts at $429, up from $399 on the 2020 model, and is available with 64GB, 128GB, and 256GB of storage. Preorders begin on Friday, March 11, with the first devices shipping on March 18.

Available in a new array of colors, the new ‌‌iPad Air‌‌ features Apple's Ultra Wide front camera with Center Stage for a more natural video conferencing experience, a USB-C port with up to 2x faster transfer speeds, and 5G on the cellular models.

In terms of the ‌M1‌'s pure performance, the 8-core CPU delivers up to 60% faster performance, and the 8-core GPU delivers up to 2x faster graphics performance compared to the previous ‌‌iPad Air‌‌. That makes it faster than the fastest competitive tablet, and 2x as fast as the best-selling Windows laptop in its price range, according to Apple.

The USB-C port is now up to 2x faster than the previous generation, with data transfers up to 10Gbps, enabling it to support a range of USB-C accessories, including cameras, external storage, and displays with up to 6K resolution. Lastly, the new ‌‌iPad Air‌‌ supports the second-generation Apple Pencil.

The new ‌‌iPad Air‌‌ is priced from $599. It is available in 64GB and 256GB configurations, and comes in space gray, starlight, pink, purple, and blue colors. The new ‌‌iPad Air‌‌ is available to pre-order on Friday, March 11, and will be available from March 18.

Related Roundups: iPad Air , iPhone SE
Related Forums: iPad, iPhone

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
mac pro creativity

Apple Launched the Controversial 'Trashcan' Mac Pro 11 Years Ago Today

Thursday December 19, 2024 7:00 pm PST by
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup. The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...

Top Rated Comments

Jim Lahey Avatar
36 months ago
I'm surprised Cook hasn't put an end to this theatre yet. Imagine the amount of polishing cloths they could sell during the hours that the store is artificially closed :oops:
Score: 7 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
36 months ago

Are you torn between devices? Colors?
Colors! LOL, might just order the iPhone 13 Pro Max 1TB Alpine green. I'm not too sure. I need to see what it looks like in the real world.
Score: 5 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
36 months ago
I don't think I'll be able to go to sleep tonight. Will definately be placing an order for something. Just not sure what tho. Apple, I'm ready to give you my money :)
Score: 3 Votes (Like | Disagree)
kstotlani Avatar
36 months ago
This is coming in between me checking delivery status of my MacBook Pro M1 Max BTO every single hour. I have been doing this for 6 weeks already.
Score: 2 Votes (Like | Disagree)
JPack Avatar
36 months ago
SE3 battery capacity is 12% bigger than SE2. Pretty decent upgrade for $29 more.
Score: 2 Votes (Like | Disagree)
freedomlinux Avatar
36 months ago

I'm surprised Cook hasn't put an end to this theatre yet. Imagine the amount of polishing cloths they could sell during the hours that the store is artificially closed :oops:
I'm sure Apple has done the research and calculated how much negative impact there is from closing the store. My guess:

* Minimal - people who can't order right now will order later, so the sale is not lost
* People who are trying to track an existing order get annoyed
Score: 2 Votes (Like | Disagree)