Video: Would You Pay $2000+ for Apple's AR/VR Headset?

Apple hasn't come out with a new product category since the 2018 launch of the HomePod, and there hasn't been a new wearable since the 2015 debut of the Apple Watch. That's set to change in the not too distant future, as Apple's AR/VR headset is nearing completion and will likely see a launch in 2023.


Rumors about the first head worn Apple-branded AR/VR product have been trickling out for years now, so we thought it would be useful to provide a quick overview of what's coming, including the most recent realityOS information.

Hardware Features

apple ar headset concept 2

Render via designer Ian Zelbo

  • Overall Design - Apple's headset won't look too different from the Oculus Quest virtual reality headset, featuring a curved visor that slides over the eyes and a comfortable mesh base that rests against the face. The visor will completely cover the eyes, blocking out peripheral vision to prevent light leaks.
  • Headband - The headset will be held in place by a swappable, adjustable headband that could be made from a material similar to an Apple Watch Sport band.
  • Weight - Apple wants the final version of the headset to weigh between 100 to 200 grams. That would be far lighter and more comfortable than something like the Oculus Quest 2, which weighs 503 grams. Prototypes weigh around 300 grams, so Apple may not be able to get the headset's weight quite as low as its target.
  • Spatial Audio - One of the headbands that Apple is testing features spatial audio technology for a surround sound experience.
  • Display - Apple's AR/VR headset is expected to adopt two high-resolution 4K micro OLED displays supplied by Sony for a high-quality viewing experience that offers up to 3,000 pixels per inch.
  • Cameras - The headset will be equipped with more than a dozen optical cameras for tracking hand movements, eye tracking mapping the environment, projecting visual experiences, and more.
  • Control Methods - Apple may support multiple input methods, including hand gestures, eye tracking and iris recognition, and a finger-worn control device. It will also detect skin and could monitor expression.
  • Chips - Two Mac-level Apple silicon chips are expected to be used in the AR/VR headset to provide the computing power that Apple wants. The headset is expected to be a standalone device that is not reliant on the iPhone or Mac for processing power.

Software Features

  • realityOS - Apple is designing a new operating system for the headset, and it's expected to be called "realityOS." Just this week, references to realityOS were found in Apple's source code.
  • App Store - Along with a new OS, the AR/VR headset will have a dedicated App Store. Apple will focus on gaming, streaming video content, and video conferencing.
  • Media Content - Apple could be planning to work with media parters to create content that could be watched in VR.
  • VR FaceTime - Apple is rumored to be working on a VR FaceTime-like experience with Animojis and other 3D features.

Pricing

Bloomberg's Mark Gurman has speculated that the headset will sell for over $2,000, and The Information believes it could cost somewhere around $3,000.

Release Date

Apple has pushed back the planned release timeline of the AR/VR headset several times as it continues to work out development issues. There were multiple rumors suggesting that we'd see the headset debut at the 2022 WWDC event, but Bloomberg's ‌Mark Gurman‌ recently said that Apple may further delay the headset until 2023.

At this point, it's looking like we'll have to wait for 2023 to see the headset launch, though there is still a small possibility that it will see a 2022 announcement to give developers time to prepare apps for the device. Apple is said to be targeting the 2023 Worldwide Developer's Conference for a launch.

As for the development issues, Apple is having trouble with heat dissipation due to the high-powered processor, and there are still problems with the camera and the software to work out.

Read More

For all of the rumors on Apple's AR/VR headset, we have a dedicated rumor roundup that aggregates all of the information that we know so far.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Neutral)
Related Forum: Apple Vision Pro

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iphone 17 dummies sonny dickson

iPhone 17 Air Almost as Thin as Its Buttons, New Images Show

Thursday April 24, 2025 2:14 am PDT by
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison. The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
iPhone 17 Air Pastel Feature

iPhone 17 Air Launching Later This Year With These 16 New Features

Thursday April 24, 2025 8:24 am PDT by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device. Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
Global Close Your Rings Day Pin

Apple Stores Giving Away a Limited-Edition Pin For Free Today

Thursday April 24, 2025 10:15 am PDT by
Starting today, April 24, Apple Stores around the world are giving away a special pin for free to customers who request one, while supplies last. Photo Credit: Filip Chudzinski The enamel pin's design is inspired by the Global Close Your Rings Day award in the Activity app, which Apple Watch users can receive by closing all three Activity rings today. The limited-edition pin is the physical...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Apple Logo Spotlight Blue

White House Hits Back at Apple's Massive EU Fine

Thursday April 24, 2025 5:57 am PDT by
Apple's $570 million fine from the EU has triggered a sharp rebuke from the White House, which called the fine a form of economic extortion, Reuters reports. The fine was announced on Wednesday by the European Commission, following a formal investigation into Apple's compliance with the bloc's Digital Markets Act (DMA), a landmark piece of legislation aimed at curbing the market dominance of ...
ipad air magic keyboard feature

iPadOS 19 Rumored to Show Mac-Like Menu Bar When Connected to Magic Keyboard

Thursday April 24, 2025 12:09 pm PDT by
When an iPad running iPadOS 19 is connected to a Magic Keyboard, a macOS-like menu bar will appear on the screen, according to the leaker Majin Bu. This change would further blur the lines between the iPad and the Mac. Bloomberg's Mark Gurman previously claimed that iPadOS 19 will be "more like macOS," with unspecified improvements to productivity, multitasking, and app window management,...

Top Rated Comments

DHagan4755 Avatar
42 months ago
Q: Would You Pay $2000+ for Apple's AR/VR Headset?
A: No.
Score: 134 Votes (Like | Disagree)
vtrautia Avatar
42 months ago
no
Score: 51 Votes (Like | Disagree)
InuNacho Avatar
42 months ago
If I'm paying $2,000 and look like a dork at the same time, I'd rather have the 90's version connected to an Amiga 3000. Get some real street cred with that baby attached to my sweaty forehead.



Attachment Image
Score: 48 Votes (Like | Disagree)
ID_Field_Blank Avatar
42 months ago
Absolutely Not!
Score: 44 Votes (Like | Disagree)
DFZD Avatar
42 months ago
So only $1700 more than Oculus 2?

I guess that's a small price to pay for Privacy.

Also waiting patiently for the $200K Apple Car with the dynamic transparency sunroof.
Score: 30 Votes (Like | Disagree)
dogg Avatar
42 months ago
Absolutely not.
Score: 29 Votes (Like | Disagree)