UK Government Readies Anti-Encryption Publicity Campaign to 'Keep Children Safe' Online

The British Government is reportedly preparing a publicity attack on end-to-end encryption in an effort to mobilize public opinion against the technology by framing it as a child safety issue, with its main aim being to derail Facebook's plan to end-to-end encrypt its Messenger platform.

s960 2MS Home Office sign 960x640
According to Rolling Stone, the Home Office has hired the M&C Saatchi advertising agency to plan the campaign, which will include a media blitz with TV ads, campaigning efforts from UK charities and law enforcement agencies, calls to action for the public to contact tech companies directly, and multiple real-world stunts, some of which have been designed to make the public "uneasy."

According to documents reviewed by Rolling Stone, one the activities considered as part of the publicity offensive is a striking stunt — placing an adult and child (both actors) in a glass box, with the adult looking "knowingly" at the child as the glass fades to black. Multiple sources confirmed the campaign was due to start this month, with privacy groups already planning a counter-campaign.

The anti-encryption stance from the UK government isn't new, but its latest effort is focused on the argument that improved encryption would hamper efforts to tackle child exploitation online. "We have engaged M&C Saatchi to bring together the many organizations who share our concerns about the impact end-to-end encryption would have on our ability to keep children safe," a Home Office spokesperson told Rolling Stone.

In a presentation produced by the UK government to recruit potential not-for-profit coalition partners, one slide notes that "most of the public have never heard" of end-to-end encryption, which means "people can be easily swayed" on the issue. Tellingly, the slide also notes that the campaign "must not start a privacy vs safety debate."

The UK government has allocated £534,000 ($730,500) of public funds for the campaign, according to a letter sent from the Home Office in response to a freedom of information request.

Facebook, recently rebranded to "Meta," has already delayed plans to use end-to-end encryption for Messenger and Instagram messages until at least 2023, a year later than previously planned. Meta said the delay was to give it extra time to coordinate with experts in the field of combating online abuse while also protecting user privacy.

Messaging platforms like Signal, Telegram, Facebook's WhatsApp and Apple's iMessage all use end-to-end encryption that prevents communications between sender and recipient from being accessed by anyone else, including the service providers. Security experts have long argued that weakening encrypted systems for such platforms would mean weakening security for everyone.

Both Meta and Apple have long fought against anti-encryption legislation and attempts to weaken platform and device encryption. In 2019, Meta successfully challenged a court order to force it to decrypt Facebook Messenger calls. The order was the result of an investigation into the MS-13 gang's activities on Facebook Messenger in California.

Apple's most public battle against the US government came in 2016, after Apple was ordered to help the FBI unlock the iPhone owned by Syed Farook, one of the shooters in the December 2015 attacks in San Bernardino.

Apple opposed the order and claimed that it would set a "dangerous precedent" with serious implications for the future of smartphone encryption. Apple ultimately held its ground and the U.S. government backed off after finding an alternate way to access the device, but Apple has continually had to deal with further law enforcement efforts to combat encryption.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Popular Stories

Generic iOS 19 Feature Mock Light

iOS 19 Leak Reveals All-New Design

Friday January 17, 2025 2:42 pm PST by
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app. Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
2024 iPhone Boxes Feature

Apple Changes Trade-In Values for iPhones, iPads, Macs, and More

Thursday January 16, 2025 6:45 am PST by
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website. Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50. We have outlined some examples below: Device New Value Old Value iPhone 15 Pro Max Up to $630 U ...
2024 App Store Awards

Apple Explains Why It Removed TikTok From the App Store in the U.S.

Sunday January 19, 2025 6:58 am PST by
Apple on late Saturday removed TikTok from the App Store in the U.S., and it has now explained why it was required to take this action. Last year, the U.S. passed a law that required Chinese company ByteDance to divest its ownership of TikTok due to potential national security risks, or else the platform would be banned. That law went into effect today, and companies like Apple and Google...
Generic iOS 18

Everything New in iOS 18.3 Beta 3

Thursday January 16, 2025 12:39 pm PST by
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features. Notification Summary Changes Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines. For...
iOS 19 Roundup Feature

iOS 19 Rumored to Be Compatible With These iPhones

Saturday January 18, 2025 10:28 am PST by
iOS 19 will not drop support for any iPhone models, according to French website iPhoneSoft.fr. The report cited a source who said iOS 19 will be compatible with any iPhone that can run iOS 18, which would mean the following models: iPhone 16 iPhone 16 Plus iPhone 16 Pro iPhone 16 Pro Max iPhone 15 iPhone 15 Plus iPhone 15 Pro iPhone 15 Pro Max iPhone 14 iPhon...
iPad Pro vs iPhone 17 Air Feature

Here's How Thin the iPhone 17 Air Might Be

Friday January 17, 2025 3:38 pm PST by
For the last several months, we've been hearing rumors about a redesigned version of the iPhone 17 that Apple might call the iPhone 17 "Air," or something along those lines. It's going to replace the iPhone 17 Plus as Apple's fourth iPhone option, and it will be offered alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We know the iPhone 17 Air is going to be super slim, but...
mail categories macos

Apple's Redesigned Mail App is Expanding to the Mac — Here's When

Sunday January 19, 2025 6:02 am PST by
Apple plans to expand the iPhone's redesigned Mail app to the Mac starting with macOS 15.4, according to Bloomberg's Mark Gurman. The first macOS 15.4 beta should be made available in the coming weeks, and Apple has previously suggested that the iOS 18.4, iPadOS 18.4, and macOS 15.4 series of software updates will be released to the public in April. The revamped Mail app debuted on all...
apple power beats pro 2

Powerbeats Pro 2 Coming Soon: Apple to Announce Them 'Imminently'

Sunday January 19, 2025 8:25 am PST by
In September, Apple said that it would be launching Powerbeats Pro 2 in 2025, and it appears the wireless earbuds are coming very soon. Powerbeats Pro 2 images found in iOS 18 code In his Power On newsletter today, Bloomberg's Mark Gurman said the Powerbeats Pro 2 are "due imminently." In addition to Apple filing the Powerbeats Pro 2 in regulatory databases last month, Gurman said Apple is...

Top Rated Comments

calstanford Avatar
39 months ago
The UK government is one of the most horrible in the western world. No wonder CCTV capital of the world wants to read all your messages too.
Score: 55 Votes (Like | Disagree)
GaymerAdam Avatar
39 months ago
The same UK government that uses WhatsApp to avoid freedom of information requests and corruption investigations? ?
Score: 51 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
39 months ago
There might be the added bonus of investigating parties/“work events”, no?
Score: 44 Votes (Like | Disagree)
tw!sted Avatar
39 months ago
I'm absolutely livid that the government is wasting half a million quid of OUR money on this ****.
Score: 34 Votes (Like | Disagree)
nwcs Avatar
39 months ago
Maybe it's time for the other side to start a publicity campaign to explain what can happen without end to end encryption. Plenty of examples to draw from ranging from government corruption to personal corruption. That would effectively create the privacy vs safety debate they're trying to avoid with this campaign. And it's a good debate to have and no real solution, likely, that makes everyone happy.
Score: 31 Votes (Like | Disagree)
insoft.uk Avatar
39 months ago
Criminals will just use one of the many third party encryption apps, one could even continue to use messenger or SMS and just send the text pre-encrypted, it’s a wast of time and effort by the government the only people that will lose out is the public as the government will be able to spy on them and that’s their real goal not the criminals that’s a smoke screen
Score: 29 Votes (Like | Disagree)