Google Exec Pushing RCS Adoption Says He's 'Not Asking Apple to Make iMessage Available on Android'

Google for the last several years has been pushing a new communications protocol called Rich Communication Services, or RCS, which is designed to replace the current SMS standard. ‌RCS‌ offers support for higher resolution photos and videos, audio messages, bigger file size, improved encryption, and more.

General Apps Messages
For the last few months, Google's senior vice president of Android, Hiroshi Lockheimer, has been publicly trying to persuade Apple to adopt support for ‌RCS‌, and over the weekend, he once again took to Twitter to speak out on Apple's lack of ‌RCS‌ support for iMessages.

On Saturday, The Wall Street Journal published an article about teens with iPhones ostracizing peers who have Android phones with "green bubble" chat messages. Lockheimer tweeted the story and accused Apple of using "peer pressure and bullying" to sell products, stating that Apple could implement ‌RCS‌ to solve some of the messaging issues that exist between iPhone and Android users.


Today, Lockheimer tweeted again to offer some clarification on the statement, which had sparked quite a bit of discussion on Twitter. According to Lockheimer, Google is "not asking Apple to make iMessage available on Android," the company simply wants Apple to "support the industry standard for modern messaging," aka ‌RCS‌.


Lockheimer's Twitter thread offers a list of reasons why Apple should adopt ‌RCS‌, such as cross-platform read receipts and typing indicators, secure 1:1 messages between Android and ‌iPhone‌ users, and improved group texting.


"Supporting ‌RCS‌ would improve the experience for both iOS and Android users alike," Lockheimer said. "That's right, ‌RCS‌ will also improve the experience and privacy for iOS users." By not adopting ‌RCS‌, Apple is "holding back the industry" and preventing both ‌iPhone‌ and Android customers from having the best possible messaging interactions.

Lockheimer ended his Twitter thread by stating that Google is happy to "work with Apple" to make ‌RCS‌ interoperability a reality, which is something that he's said before.

Apple is the last major ‌RCS‌ holdout, as U.S. carriers that include Verizon, AT&T, and T-Mobile have already started adopting ‌RCS‌ support for Android devices. Apple has not commented either way on whether it plans to add ‌RCS‌ support in the future, so the company's position is still unknown.

Popular Stories

Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
applecare apple care banner

Apple Brings New AppleCare+ Options to India

Tuesday November 18, 2025 8:42 am PST by
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time. Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
watchos 26 workout app

Apple Watch Users Claim Workout App Is Now Worse in Every Way

Thursday November 20, 2025 7:01 am PST by
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating. When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
apple wallet drivers license feature iPhone 15 pro

Two More U.S. States Commit to Offering iPhone Driver's Licenses in Apple Wallet App

Thursday November 20, 2025 8:21 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...
android iphone airdrop quickshare

iPhone Users Can Now AirDrop Files to Android Devices

Thursday November 20, 2025 9:47 am PST by
Google today announced a new cross-platform feature that allows for file sharing between iPhone and Android users. With AirDrop on the iPhone and QuickShare on Pixel 10 devices, there is a new file transfer function available. The file sharing option works on Apple devices that include iPhone, iPad, and Mac, along with the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Fold....
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...

Top Rated Comments

heov Avatar
51 months ago
This thread will blow up, and a lot of ingorance is already posted. Here are some facts:

-RCS is not owned by Google. It's very much like SMS. There are various RCS profiles that can be used. Some talk to one another, some do not. Some are E2E encrypted, some are not. Apple can certainly use whichever profile they want.

-Yes, RCS can be E2E encrypted. It doesn't have to be, though. Apple can choose to use a profile that is.

-RCS is to replace SMS, not iMessage. There are many iMessage-only features that cannot be duplicated by RCS. RCS will likely still be Green bubbled.

-Again, RCS is a modern SMS. It's not designed to replace WhatsApp, WeChat, iMessage, etc.

The argument most are making is Apple is refusing to support RCS because those Green bubbles will not not suck as much.. you'll get delivery and read receipts, see typing, have high quality images, etc. So an iPhone users won't bully Green bubble people as much. The argument is this is bad for Apple business, because if Green bubbles are less bullied, maybe people will switch.

whether or not this will stop green bubble bullying, who knows. Even if it doesn't, one has to ask... why won't Apple support this standard protocol, then? What are the downsides to RCS over SMS (and to be clear, of RCS fails, it'll fall back to SMS still)?
Score: 60 Votes (Like | Disagree)
ch1ptune Avatar
51 months ago

I don't know anybody who voluntarily uses iMessage or SMS. Those are antiquated systems.

It's all WhatsApp or WeChat.
Well, I don’t know anyone who uses WhatsApp or WeChat. It’s all iMessage or Messenger.
Score: 40 Votes (Like | Disagree)
fwmireault Avatar
51 months ago
I find the comments here surprising. For me, Apple adopting a standard that is way secure than SMS is a win for everyone. Google is right on this. If Apple is serious about security, they should push for the adoption of this standard on iMessage. Granted Apple has no incentive to do so, but that doesn’t mean it’s not something i can root for.
Score: 40 Votes (Like | Disagree)
LV426 Avatar
51 months ago

And why would Apple do this ?

I'm NOT a fan of Tim Cook's Apple, but in this case, I think they are in the right.
Because it would be the right thing to do. I’m not a fan of iMessage lock in. Open communication standards = better for everyone.
Score: 36 Votes (Like | Disagree)
macsplusmacs Avatar
51 months ago
Did not bother reading his tweets.

#greenbubbledude
Score: 35 Votes (Like | Disagree)
motm95 Avatar
51 months ago
Clearly, SMS as a basic "default" messaging platform needs major improvement, and RCS is at least a viable option with more modern features. Apple can keep RCS messages green but it would be beneficial to everyone Apple and Android users alike if the RCS features were available as the fallback on iOS Messages instead of or in addition to SMS. Apple should not care if the green messages are SMS or RCS or both.
Score: 25 Votes (Like | Disagree)