Verizon and T-Mobile Discontinue iPad Rebate Program Following Widespread Customer Complaints [Updated]

Verizon and T-Mobile have discontinued their iPad rebate program in partnership with Apple following widespread customer complaints that the program was ineffective, flawed, and rarely worked as intended.

ipad pro carrier subsidies
In recent weeks, complaints from customers have emerged across social media regarding Verizon's and T-Mobile's rebate programs. If it worked according to plan, the program would give customers up to a $200 rebate when purchasing a cellular ‌iPad‌ and activating through Verizon and T-Mobile. Unfortunately, customers have faced a subpar experience with the program, often reporting being denied for the rebate for unclear reasons.

The complaints have been amplified by Bloomberg's Mark Gurman, who has in the past criticized the carriers for the ineffectiveness of similar programs for the iPhone 13.

There have been several complaints regarding the ‌iPad‌ program (1, 2, 3). Nevertheless, at the start of December, a Verizon spokesperson told Bloomberg that the ‌iPad‌ rebate program was running "as it should for eligible Verizon customers."

Things have now clearly changed as Apple has scrapped all references of the program with Verizon and T-Mobile from its website, including the purchase pages for its range of iPads.

removed ipad rebate section

The now-removed overlay from Apple's website detailing the rebate program

Verizon and T-Mobile initiated the program following the launch of the updated iPad Pro in April. Still, the program was previously available on all cellular ‌iPad‌ models, including the new iPad mini and baseline ninth-generation ‌iPad‌.

Update: A T-Mobile spokesperson has issued a statement to MacRumors saying that the ‌iPad‌ rebate program in partnership with Apple was a limited time offer that started in April 2021 following the launch of the new 11-inch and 12.9-inch ‌iPad Pro‌. The spokesperson added T-Mobile is always looking to give its customers the "best deals on devices."

The iPad rebate with Apple was a limited time offer that has been in market since April 2021 and ended December 31. We're always looking for opportunities to give our customers the best deals on devices.

A Verizon spokesperson also confirmed to MacRumors that the offer was set to end on December 31.

Popular Stories

ios 19 messages app

Apple Sues Jon Prosser Over iOS 26 Leaks

Thursday July 17, 2025 8:40 pm PDT by
Earlier this year, YouTuber Jon Prosser shared multiple videos showing off what he claimed to be re-created renderings of what was then presumed to be called iOS 19 and which was eventually unveiled by Apple as iOS 26 at WWDC in June. In his first video back in January, Prosser showed off a Camera app redesign with a simpler set of buttons for moving between photo and video modes, and he...
iPhone 17 Colors

All 15 New iPhone 17 and iPhone 17 Pro Colors Revealed in Latest Leak

Wednesday July 16, 2025 6:50 am PDT by
We may finally have a definitive list of all color options for the iPhone 17 series, ahead of the devices launching in September. MacRumors concept In a report for Macworld today, Filipe Espósito said he obtained an "internal document" that allegedly reveals all of the color options for the upcoming iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models. The report includes ...
iOS 26 on Three iPhones

Here's When to Expect the iOS 26 Public Beta

Tuesday July 15, 2025 11:07 am PDT by
Apple previously announced that a public beta of iOS 26 would be available in July, and now a more specific timeframe has surfaced. Bloomberg's Mark Gurman today said that Apple's public betas should be released on or around Wednesday, July 23. In other words, expect the public betas of iOS 26, iPadOS 26, macOS 26, and more to be available at some point next week. Apple will be releasing...
iPhone 17 Pro Dark Blue and Orange

Ranked: The Best Features Rumored for the iPhone 17 Lineup

Wednesday July 16, 2025 4:17 pm PDT by
We have just under two months to go until the debut of Apple's iPhone 17 models, and rumors have been ramping up in recent weeks. We went through everything we know so far, pulling out the most exciting rumors and highlighting some other changes that aren't going to be so great. Top Tier Ultra Thin iPhone 17 Air - The iPhone 17 Air is 2025's most exciting iPhone rumor, because it's the...
Foldable iPhone 2023 Feature Homescreen

Foldable iPhone's Thickness and Price Range Detailed in New Reports

Wednesday July 16, 2025 11:31 am PDT by
Apple's long-rumored foldable iPhone will likely have a starting price between $1,800 and $2,000 in the U.S., analysts at investment banking firm UBS said this week. If so, the foldable iPhone would cost more than a MacBook Pro, which starts at $1,599. With a starting price of at least $1,800, the foldable iPhone would be the most expensive iPhone model ever released, topping the Pro Max at...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 16 New Features

Friday July 11, 2025 12:40 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Sunday July 13, 2025 10:30 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...

Top Rated Comments

macar00n Avatar
46 months ago
I'm shocked, shocked!

Seriously though, have any of the carriers ever acted like not complete scumbags, or indicated that they have even a shred of moral or ethical consideration at their top levels of management?
Score: 15 Votes (Like | Disagree)
MauiPa Avatar
46 months ago
TMobile totally sucks. My daughter signed up for a trade in program for her old phones to get new ones. The program sounded great $800 per phone. She is still waiting, phone calls, emails, nada

T-Mobile sucks
Score: 10 Votes (Like | Disagree)
dantracht Avatar
46 months ago
That is very very unfortunate for consumers. I did get a $100 discount on my new Mini 6, but that is in the form of bill credits, which I am totally cool with.
Score: 5 Votes (Like | Disagree)
Prof. Avatar
46 months ago
I had to fight with Verizon for about 5 months until they finally gave me my $200 rebate for my 12.9" M1 iPad Pro. One guy said 6 weeks, another gal said 12 weeks, and the final person I spoke to said 16 weeks. All in all I got my rebate in October, 5 months after the original May purchase date.
Score: 4 Votes (Like | Disagree)
FightTheFuture Avatar
46 months ago

I'm shocked, shocked!

Seriously though, have any of the carriers ever acted like not complete scumbags, or indicated that they have even a shred of moral or ethical consideration at their top levels of management?
Yup I stopped reading when I saw Verizon. Not surprised at all by this.
Score: 3 Votes (Like | Disagree)
georgeedwardg Avatar
46 months ago
In case anyone is getting crap from Verizon, here is a screenshot of the terms and conditions taken directly from their app. Please use this as necessary to justify your claims. Verizon has recently taken the cake for worst customer service in my husehold, so I’m not at all surprised to read that they are tactically going about denying proper claims.

Also, for the avoidance of doubt, the rebate in question is the $200 bring your own device rebate for devices purchased from Apple directly.

Attachment Image
Score: 3 Votes (Like | Disagree)