Apple Must Let Dating Apps Offer Alternative Payment Methods in App Store, Dutch Regulator Says

Apple must let dating apps like Tinder and Match offer payment methods other than Apple's in-app purchase system in the App Store in the Netherlands, or else it will face fines, the Dutch competition regulator announced today.

Mac App Store General Feature
Specifically, the Authority for Consumers and Markets (ACM) said Apple will have to pay a penalty of five million euros per week, up to a maximum of 50 million euros, if it does not comply with the order within two months. The deadline comes a few months after the ACM ruled the App Store's in-app commission structure was unreasonable.

"Some app providers are dependent on Apple's App Store, and Apple takes advantage of that dependency," said ACM chairman Martijn Snoep. "Apple has special responsibilities because of its dominant position. That is why Apple needs to take seriously the interests of app providers too, and set reasonable conditions."

The ACM has been investigating Apple since 2019, and while the probe started out as a look into whether Apple's App Store practices were an abuse of dominant market position, it was later scaled back to focus on dating apps.

The ACM has shared a PDF summary of its decision with more details, and MacRumors has reached out to Apple for comment on the matter.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Popular Stories

iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Generic iOS 18

iOS 18.4 Coming Soon With These New Features for Your iPhone

Tuesday March 25, 2025 6:45 am PDT by
Apple is expected to release iOS 18.4 to the general public as soon as next week, following more than a month of beta testing. Apple's website says some iOS 18.4 features will be released in "early April," so the update should be out as early as Tuesday, April 1. Apple this week seeded the iOS 18.4 Release Candidate, which is typically the final beta version, barring the discovery of any...
ios 19 messages app

Here's What Apple's iOS 19 Messages App Might Look Like

Tuesday March 25, 2025 11:52 am PDT by
Leaker Jon Prosser today shared a mockup of what he says the Messages app will look like in iOS 19, demoing an interface with rounded, translucent bubble-shaped navigation buttons at the top and softer, rounder corners for the keyboard and word suggestions. Jon Prosser's Messages app mockup The return button, a button for going back to the Messages list, and the FaceTime button have a deeper...
iCloud General Feature Redux

iPhone Users Who Pay for iCloud Storage Receive a New Perk

Thursday March 20, 2025 12:01 am PDT by
If you pay for iCloud storage on your iPhone, Apple has a new perk for you, at no additional cost. The new perk is the ability to create invitations in the Apple Invites app for the iPhone, which launched in the App Store last month. In the Apple Invites app, iCloud+ subscribers can create invitations for any occasion, such as birthday parties, graduations, baby showers, and more. Anyone ...
macbook pro blue green

When Will Apple Release the M5 MacBook Pro?

Wednesday March 26, 2025 4:53 pm PDT by
Apple regularly refreshes the MacBook Pro models, and a new version that uses M5 series chips is in the works. Apple just finished refreshing most of the Mac lineup with M4 chips, and now it's time for the M5. Rumors suggest that we could see the first M5 MacBook Pro models this fall. Design There have been no rumors of a design update for the M5 MacBook Pro models that are coming this...
airpods max 2024 colors

Don't Buy Into Apple's Hype About AirPods Max Gaining Lossless Audio

Monday March 24, 2025 4:24 pm PDT by
Apple today announced that AirPods Max with a USB-C port will be gaining support for lossless audio and ultra-low latency audio with a firmware update next month, alongside the release of iOS 18.4, iPadOS 18.4, and macOS 15.4. For context, audio files are typically compressed to keep file sizes smaller. There are lossy compression standards like MP3 and AAC (Advanced Audio Codec), which...
Apple Lumon Terminal Pro

Apple's Mac Site Features Fictional 'Lumon Terminal Pro'

Wednesday March 26, 2025 12:19 pm PDT by
Apple is going all out with promotions for the popular Severance Apple TV+ show today, and as of right now, you'll find a new "Lumon Terminal Pro" listed on Apple's Mac site. The Lumon Terminal Pro is designed to look similar to the machines that Severance employees like Mark S. and Helly R. use for macrodata refinement. The Terminal features a blue keyboard, a small display with wide...
Facebook Feature

Facebook's New iPhone App Feature Turns the Clock Back to 2007

Thursday March 27, 2025 1:59 pm PDT by
In the mid-to-late 2000s, Facebook was all about staying connected with friends and family. However, as the social media platform added new features and grew over time, that core experience began to get drowned out. That changes starting now, according to Meta, which today introduced a new feature that will "bring back the joy" of classic Facebook. Specifically, Meta has redesigned the...

Top Rated Comments

GMShadow Avatar
43 months ago
Just remove all dating apps from the Store in the Netherlands. Problem solved.
Score: 31 Votes (Like | Disagree)
metapunk2077fail Avatar
43 months ago
That will just result in 10 times more dating scams and lonely people being defrauded and robbed.

Thanks ignorant Dutch regulator for harming users. Bet your people were bribed by scammers.
Score: 25 Votes (Like | Disagree)
coolfactor Avatar
43 months ago
These decision makers don't understand Apple's business model. They are applying old-world commerce thinking. Apple is GIVING so much to app developers, and then recovering that from purchases. So now they are expected to just give away the services and tools for free?

Yes, I think 30% was a tad too high. Apple's position on that is that it's a "standard retail markup", but that's in the brick-and-mortar marketplace, not the digital marketplace. Two totally different marketplaces.

If only Apple had started with a lower digital-friendly markup, would they be in this position?
Score: 19 Votes (Like | Disagree)
bsamcash Avatar
43 months ago


Attachment Image
Score: 18 Votes (Like | Disagree)
gsurf123 Avatar
43 months ago
I say pull out of the Netherlands or do not sell the dating apps in the Netherlands. Throw up a nice disclaimer alerting the users that they cannot use those Apps because of their government. Apple has obligation to anyone and can run their store as they see fit.

I see these developer's as greedy. They were happy to pay the $99 in order to publish an App and were happy with Apple's skim for hosting the app and payment system for them until they decided they wanted all of the money.

Another alternative is charging per download/update for those not using the App Store for payments. If you want to use a toll road you have to pay. Welcome to world of wanting something for nothing.
Score: 17 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
43 months ago
Well, personally, I always think on a date the dude should pay. But I don’t know if this counts as an alternate method?
Score: 17 Votes (Like | Disagree)