Apple Car Hardware Engineer Leaves for Air Taxi Startup

Apple's Car project recently lost one of its engineering directors, with Michael Schwekutsch departing the company to join air taxi startup Archer Aviation.

Apple car wheel icon feature triad
As discovered by CNBC, Schwekutsch updated his LinkedIn profile to note that he has taken on a role of senior vice president of engineering at Archer. Archer is an aerospace company that is developing an all-electric aircraft that supports vertical takeoff and landing for navigation within cities.

Schwekutsch first joined the Apple Car project in March of 2019, and he served as a senior director of engineering on the special project group, aka the Apple Car team. Prior to that, he was Tesla's vice president of engineering.

Apple's car development has seen continual management shifts over the course of the last few years. Back in September, special projects vice president Doug Field left Apple for Ford after a three-year stint heading up Apple Car development alongside Bob Mansfield and John Giannandrea.

AI chief John Giannandrea is still overseeing Apple Car development, but with Field's departure, Apple recently brought on Apple Watch chief Kevin Lynch to pitch in. Under Lynch's leadership, the Apple Car project is moving ahead, with Apple aiming to produce a fully autonomous electric vehicle. Apple wants to design a self-driving car that does not require human intervention, a goal that car manufacturers have yet to achieve.

Apple is planning to launch a self-driving car within four years with an aggressive launch timeline around 2025, but whether Apple can achieve that goal remains to be seen.

Popular Stories

Generic iOS 19 Feature Mock Light

iOS 19 Leak Reveals All-New Design

Friday January 17, 2025 2:42 pm PST by
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app. Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
2024 iPhone Boxes Feature

Apple Changes Trade-In Values for iPhones, iPads, Macs, and More

Thursday January 16, 2025 6:45 am PST by
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website. Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50. We have outlined some examples below: Device New Value Old Value iPhone 15 Pro Max Up to $630 U ...
2024 App Store Awards

Apple Explains Why It Removed TikTok From the App Store in the U.S.

Sunday January 19, 2025 6:58 am PST by
Apple on late Saturday removed TikTok from the App Store in the U.S., and it has now explained why it was required to take this action. Last year, the U.S. passed a law that required Chinese company ByteDance to divest its ownership of TikTok due to potential national security risks, or else the platform would be banned. That law went into effect today, and companies like Apple and Google...
Generic iOS 18

Everything New in iOS 18.3 Beta 3

Thursday January 16, 2025 12:39 pm PST by
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features. Notification Summary Changes Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines. For...
iOS 19 Roundup Feature

iOS 19 Rumored to Be Compatible With These iPhones

Saturday January 18, 2025 10:28 am PST by
iOS 19 will not drop support for any iPhone models, according to French website iPhoneSoft.fr. The report cited a source who said iOS 19 will be compatible with any iPhone that can run iOS 18, which would mean the following models: iPhone 16 iPhone 16 Plus iPhone 16 Pro iPhone 16 Pro Max iPhone 15 iPhone 15 Plus iPhone 15 Pro iPhone 15 Pro Max iPhone 14 iPhon...
iPad Pro vs iPhone 17 Air Feature

Here's How Thin the iPhone 17 Air Might Be

Friday January 17, 2025 3:38 pm PST by
For the last several months, we've been hearing rumors about a redesigned version of the iPhone 17 that Apple might call the iPhone 17 "Air," or something along those lines. It's going to replace the iPhone 17 Plus as Apple's fourth iPhone option, and it will be offered alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We know the iPhone 17 Air is going to be super slim, but...
mail categories macos

Apple's Redesigned Mail App is Expanding to the Mac — Here's When

Sunday January 19, 2025 6:02 am PST by
Apple plans to expand the iPhone's redesigned Mail app to the Mac starting with macOS 15.4, according to Bloomberg's Mark Gurman. The first macOS 15.4 beta should be made available in the coming weeks, and Apple has previously suggested that the iOS 18.4, iPadOS 18.4, and macOS 15.4 series of software updates will be released to the public in April. The revamped Mail app debuted on all...
apple power beats pro 2

Powerbeats Pro 2 Coming Soon: Apple to Announce Them 'Imminently'

Sunday January 19, 2025 8:25 am PST by
In September, Apple said that it would be launching Powerbeats Pro 2 in 2025, and it appears the wireless earbuds are coming very soon. Powerbeats Pro 2 images found in iOS 18 code In his Power On newsletter today, Bloomberg's Mark Gurman said the Powerbeats Pro 2 are "due imminently." In addition to Apple filing the Powerbeats Pro 2 in regulatory databases last month, Gurman said Apple is...

Top Rated Comments

DocMultimedia Avatar
41 months ago
I think the only thing this project does is hire people so they can do nothing and leave after one year. Goal of project: keep stock price high.
Score: 12 Votes (Like | Disagree)
koruki Avatar
41 months ago
Anyone else think this so-called Apple Car is going to turn into the next Apple TV which went from premium high-end TV ... to a cheap little box you connect to your current TV?
Score: 11 Votes (Like | Disagree)
Chaos215bar2 Avatar
41 months ago
The things rich people tell each other so they can feel better about themselves:

Humans were destined to explore. But we put ourselves inside vehicles that slowed us down. Not anymore. Experience how Archer’s eVTOL aircraft are powering everyday flight.
Archer’s marketing really is quite something.
Score: 11 Votes (Like | Disagree)
chivkea Avatar
41 months ago
How about instead of doing R&D on cars, open a division on battery R&D.
Score: 10 Votes (Like | Disagree)
joey0 Avatar
41 months ago
What is wrong with this project and why is the only thing we know about it the people who are leaving and coming in
Score: 6 Votes (Like | Disagree)
mdriftmeyer Avatar
41 months ago
None of these ‘losses' are key personnel. They are managers. Whether from Apple, IBM, Sony, Tesla, Microsoft, you name it. They spend 95% of their time in office meetings, reading emails and checking up on progress of their teams work.

There was a reason Ives said the team at Apple was the strongest when he left. They were doing all the design work, with him having final oversight only. These MVP talents aren't athletes in professional sports. Stop sensationalizing them. Every key person in Apple has a special project(s) focus with scores of the best where they are constantly focused on their idea eventually reaching to market.

Drive train engineers aren't key personnel. You can hire dozens working on cutting edge projects in universities around the globe to replace them. Stock options take years to vest and when you jump you leave all unvested at the door. This guy took a post with a SVP because he's been promised this company when it goes public he'll get his huge pay day. In a startup, everyone is an SVP early on. Then the hierarchies are formed and the grunts come in and do the bulk of the work. The man worked at Apple for under 3 years. His options weren't large or he'd have stayed. His special projects group focus must not have kept his interest. You don't go from autonomous vehicles to sky cab because you are the most insightful financially.
Score: 5 Votes (Like | Disagree)