Everything Announced at Today's Apple Event

Apple today held its annual iPhone-centric event, introducing the iPhone 13 mini, ‌iPhone‌ 13, ‌iPhone‌ 13 Pro, and ‌iPhone‌ 13 Pro Max. We also got a look at the new Apple Watch Series 7 and were surprised with the new ninth-generation low-cost iPad and the iPad mini 6.


It took Apple an hour and twenty minutes to introduce the new devices during the "California Streaming" event, but we've recapped all of the announcements in a seven-minute video for our readers who want a no-frills but thorough overview of everything that's new.

All of our event coverage is also available below. Make sure to check out our articles so you don't miss any details about Apple's newest products.

iPhone 13 Lineup

Apple Watch Series 7

iPad mini 6

iPad 9

Software

Accessories

Apple Fitness+

Other Announcements

The ‌iPad mini‌ 6 and the low-cost ‌iPad‌ can be pre-ordered starting today, while the ‌iPhone‌ 13 models will be available for pre-order this Friday with launches of both to follow on September 24. The Apple Watch Series 7 will be available later this fall.

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
mac pro creativity

Apple Launched the Controversial 'Trashcan' Mac Pro 11 Years Ago Today

Thursday December 19, 2024 7:00 pm PST by
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup. The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...

Top Rated Comments

cjboffoli97 Avatar
43 months ago

The ‘Apple negativity’ we see yearly is typical on discussion forums like this.

For those who were wanting to upgrade one of the previous Apple Watch models, probably isn’t a target demographic for the Series 7. But for those who own an Apple Watch Series 3 or older, definitely would appreciate the upgrade.

My point is, It really depends on where you are with what you own that you would appreciate an upgrade to the iPhone or Apple Watch, but not every year has to appeal to everybody in terms of what Apple offers.

These Products will still be wildly popular, aside from a very vocal minority on Macrumors that says otherwise.
I can't think that there is a bigger Apple fan than I am. I've been a customer since my very first Apple II in the late 70's and Apple stock comprises the majority of my investment portfolio. Even I have to say that this keynote was underwhelming and disappointing. The Apple Watch in particular seemed to be the slightest iteration forward. Maybe you're too young to remember the true excitement of a Steve Jobs keynote? I miss Apple announcements that surprise and delight... that really push these products categories forward. Never has Tim Cook seemed so gray.
Score: 45 Votes (Like | Disagree)
ghanwani Avatar
43 months ago
Apple wasted 53 minutes of everyones time.
Score: 35 Votes (Like | Disagree)
jmh600cbr Avatar
43 months ago
Everything Apple didn’t announce:
[LIST=1]
* AirPods 3
* AirPower like device
* MacBook Pro
* Anything with m1/x
* Squared Apple Watch
* Apple car
* Apple VR/AR device
* Tim’s retirement
* October event
Score: 23 Votes (Like | Disagree)
SegNerd Avatar
43 months ago
I know that every year, there's always someone who is like, "The sky is falling! Apple is doomed!" And I'm really NOT trying to be that guy. But having said that, I think this might be the least exciting iPhone event ever, in my opinion.

The new iPad mini looks cool, but it's really ironic that an iPad is the most exciting thing about an iPhone event. iPhone 13 and AppleWatch 7 are VERY light on new features. Basically they just refined the CPU, camera, and screen, like every year. The AppleWatch in particular has basically only had two new features in the past three years (always-on display and oximeter), and I'm really surprised that AW7 doesn't have any new health sensors, not even a thermometer.

Did you notice how much time they spent focusing on things like EKG and fall detection - things that aren't even new?

AFAIK, they STILL didn't even add landscape FaceID.

Honestly, my money is pretty tight right now, and I was afraid this event would leave me drooling over stuff that I can't afford. Well... that didn't happen for me.
Score: 21 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
43 months ago
Next up... Wait for the October event.

I’m not going to lie. I really missed Craig Federighi and Phil Schiller. I’m pretty sure they were being missed by many others.
Score: 19 Votes (Like | Disagree)
Biglethal69 Avatar
43 months ago
Totally underwhelmed by the lack of upgrades and the disgusting colour of the new 13 pro what happened to innovation with Apple everything is boring no fast charging six times zoom Wow Same old 12 megapixel cameras I would swap to a different brand if it wasn’t for the software and the ecosystem I got a $300 real me android has 64watt of fast charging Apple sticks with its own 20watt wahoo. Okay so they got a faster chipped in other phones on the market so they say but it’s taken them all these years to get 120 Hz refresh rate useless it took them a whole year to work out about five different upgrades they should be ashamed of themselves with what they’ve released not saying it’s the best phone ever. Steve Jobs would roll over in his grave he saw what came out this year.
Well there you go that’s my opinion anyway and just a really poor effort on Apple’s part and have you seen the price of their accessories here in Australia AU$95 for a leather case you’ve gotta be kidding me right but at least I’ve got some decent colours better than the pro colours that they already had from last year.
Score: 18 Votes (Like | Disagree)