Apple Shares New 'Play, Pause, Delete' Mini Game Show Video With Coi Leray

Apple today launched a new mini game show called "Play, Pause, Delete," which asks artists to "make the tough decisions about music, culture, and everything in between." Apple provides artists with three options from a series of personalized categories, and they have to select one to play, one to pause, and one to delete.


The first "Play, Pause, Delete" video is available on Apple's YouTube channel, and it features rapper Coi Leray. The game overall appears to be similar to the well-known kiss, marry, kill game.

Apple asks her favorite music, how she starts making music, her go-to sidekick, her ideal birthday gift, her favorite hairstyles, what super power she would want, and more.

It sounds like this will be an ongoing series for Apple, so we can expect to see additional artists featured in the mini Play, Pause, Delete YouTube game show.

Popular Stories

iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Launching Later This Year With These 8 New Features

Thursday January 9, 2025 5:45 am PST by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. iPhone 17 Pro concept based on rumors Below, we recap key changes rumored for the iPhone 17 Pro models as of January 2025: More aluminum: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models ...
HomePod mini and Apple TV

HomePod Mini 2 and New Apple TV Launch Timeframe Narrowed Down

Sunday January 12, 2025 4:11 pm PST by
Bloomberg's Mark Gurman recently reported that Apple plans to release new HomePod mini and Apple TV models this year, and now he has provided a more precise timeframe. In his Power On newsletter today, Gurman said Apple is currently aiming to launch the new HomePod mini and Apple TV models "toward the end of the year." That timeframe suggests the devices will be released at some point...
AppleEventLogoFeature

Apple Focusing on These Eight New Low-Cost Devices in 2025

Saturday January 11, 2025 1:00 am PST by
Apple's slate of 2025 products look to be dominated by a large number of low-cost and entry-level devices. Here's what to expect. With advancements like Apple Intelligence and all-new in-house chip designs, Apple is reportedly looking to enhance many of its budget-friendly offerings, ensuring they remain competitive in an increasingly crowded market. These updates also indicate a slight...
iPhone 17 Pro Dual Tone Horizontal 1

iPhone 17 Pro Main Camera Sensor 'Smaller' Than iPhone 16 Pro Sensor

Friday January 10, 2025 3:14 am PST by
This year's iPhone 17 Pro models will feature a smaller main camera sensor than the one used in the Fusion camera currently found in iPhone 16 Pro models, according to Weibo-based leaker Digital Chat Station. The Chinese leaker claims that Apple will adopt a 1/1.3" sensor for the 48MP main camera in the iPhone 17 Pro and iPhone 17 Pro Max, down from the 1/1.28" sensor used in the iPhone 16...
se 4 for 2025

When to Expect the iPhone SE 4 or So-Called 'iPhone 16E' to Launch

Friday January 10, 2025 9:20 am PST by
Apple is widely rumored to be planning a new iPhone SE, and multiple sources lately have commented on the device's launch timing. The latest word comes from Apple supply chain analyst Ming-Chi Kuo. In a blog post today, he said the device will be released around the middle of the first half of 2025. In other words, around the quarter mark of 2025. That means the next iPhone SE will likely be ...
airpods pro 2 botw

Hearing a Mysterious Chime From Your AirPods Pro Case? It's a Feature

Thursday January 9, 2025 3:42 pm PST by
If you've been hearing a chiming sound from your AirPods Pro 2 case when the AirPods are charging, it's a feature that Apple added with the launch of Hearing Health last year. In a support guide, Apple says that the AirPods Pro may play a sound every so often while in the case to ensure the microphones and speakers are working as intended. From Apple: To help ensure that your AirPods...
apple pay feature dynamic island

Apple Pay Now Lets You Pay Later With Synchrony [Updated]

Friday January 10, 2025 11:34 am PST by
Synchrony is now available as a buy-now, pay-later option when checking out with Apple Pay online and in apps on iPhone and iPad. Synchrony was added to a list of Apple Pay installment providers in the U.S. in an Apple support document that was updated today, joining Affirm and Klarna. The addition was spotted by MacRumors contributor Aaron Perris. iOS 18 and iPadOS 18 users can select...
airpods pro 2 gradient

AirPods Pro 3 Expected This Year: Here's What We Know

Wednesday January 8, 2025 7:05 am PST by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch sometime in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as...

Top Rated Comments

Toutou Avatar
45 months ago
I dunno, I just feel emotionally detached from Apple watching this. To me the media culture they present feels shallow and annoying, very different from how I perceive their devices (elegant, tasteful, coherent).
Score: 10 Votes (Like | Disagree)
DEMinSoCAL Avatar
45 months ago
Coi WHO?
Score: 9 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
45 months ago
Not sure about the 'Play' and 'Pause' part, but 'Delete' sounds good.
Score: 9 Votes (Like | Disagree)
loekf Avatar
45 months ago
Yikes. Waste of money and bits.

Greatest purr ? She's a human cat ?
Score: 7 Votes (Like | Disagree)
Expos of 1969 Avatar
45 months ago
Ha, ha....she cannot even speak like an adult. Her IQ must be in the 30s or 40s. Apple has really gone in the toilet by catering to people who may even find this remotely interesting or entertaining. Apple and society has hit rock bottom. This and yet more Donda on the same day. What a time to be alive.
Score: 4 Votes (Like | Disagree)
AnotherOpinion Avatar
45 months ago

ugh.

i'm getting old i guess.
Same here… I have NO idea what the hell she is talking about… She's mumbling and I don't know the terms so I can't keep up… We are aged out of this one my friend.
Score: 4 Votes (Like | Disagree)