Deals: Apple's 256GB Wi-Fi iPad Air in Rose Gold Hits New Low Price of $659.99 ($89 Off)

Amazon today has introduced a new record low price on the 256GB Wi-Fi iPad Air in Rose Gold, priced at $659.99, down from $749.00. This version of the iPad Air has been on sale for around $699.99 the past few weeks, making Amazon's deal today the new lowest price we've ever tracked.

ipad air arrive featureNote: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

At the time of writing, only Rose Gold is available at this $89 off discount price. Amazon sometimes adds more colors to sales like this as they go on, so there is a chance we'll see more discounts on the iPad Air in the coming days and weeks.

For the 64GB model, we're tracking the same sale that we've seen on Amazon for the past few months. You can get the 64GB Wi-Fi iPad Air in multiple colors for $549.00, down from $599.00. Both iPad Air models are shipped and sold by Amazon, and are in stock.

For even more iPad deals, head to our full Best Deals guide for iPad. In that guide we track the best discounts online for iPad, iPad mini, iPad Air, and iPad Pro.

Related Roundups: Apple Deals, iPad Air
Buyer's Guide: iPad Air (Buy Now)
Related Forum: iPad

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iphone 17 dummies sonny dickson

iPhone 17 Air Almost as Thin as Its Buttons, New Images Show

Thursday April 24, 2025 2:14 am PDT by
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison. The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
iphone 17 air dummy unbox therapy

iPhone 17 Air's Extreme Thinness Demoed in New Video

Tuesday April 22, 2025 10:22 am PDT by
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be. The iPhone 17 Air is expected to be ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iPhone 17 Air Pastel Feature

iPhone 17 Air Launching Later This Year With These 16 New Features

Thursday April 24, 2025 8:24 am PDT by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device. Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
ipad air windows 11 arm

M2 iPad Air Runs Windows 11 ARM via Emulation, Thanks to EU Rules

Tuesday April 22, 2025 5:01 am PDT by
A developer has demonstrated Windows 11 ARM running on an M2 iPad Air using emulation, which has become much easier since the EU's Digital Markets Act (DMA) regulations came into effect. As spotted by Windows Latest, NTDev shared an instance of the emulation on social media and posted a video on YouTube (embedded below) demonstrating it in action. The achievement relies on new EU regulatory...
Global Close Your Rings Day Pin

Apple Stores Giving Away a Limited-Edition Pin For Free Today

Thursday April 24, 2025 10:15 am PDT by
Starting today, April 24, Apple Stores around the world are giving away a special pin for free to customers who request one, while supplies last. Photo Credit: Filip Chudzinski The enamel pin's design is inspired by the Global Close Your Rings Day award in the Activity app, which Apple Watch users can receive by closing all three Activity rings today. The limited-edition pin is the physical...
Apple Logo Spotlight Blue

White House Hits Back at Apple's Massive EU Fine

Thursday April 24, 2025 5:57 am PDT by
Apple's $570 million fine from the EU has triggered a sharp rebuke from the White House, which called the fine a form of economic extortion, Reuters reports. The fine was announced on Wednesday by the European Commission, following a formal investigation into Apple's compliance with the bloc's Digital Markets Act (DMA), a landmark piece of legislation aimed at curbing the market dominance of ...

Top Rated Comments

canyonblue737 Avatar
51 months ago
They have to. The 11 inch 2021 iPad Pro M1 128gb (still enough memory for most people, but better screen with better contrast and pro-motion, face ID, lidar, cameras, M1 speed and more) is priced at $799 but has already been seen on Amazon for $749. Considering they have held the 2020 iPad Air 256gb on sale for a long time at $699 the $50 dollar difference to the sale price of the Pro was too small... most would go for the Pro at only $50 more.

The iPad Air is a great machine but it should be priced nearly $100 less across the board standard to separate it from the Pro.
Score: 3 Votes (Like | Disagree)
coachgq Avatar
51 months ago
When does the back to school promo begin? I want to buy my daughter an ipad air, but I wan the free airpods thrown in :)
Score: 2 Votes (Like | Disagree)
one more Avatar
51 months ago

This or 2018 refurb iPad Pro for light video and photo editing?
FWIW, the screen of an iPad Pro is much better - deeper blacks and better contrast & ProMotion. The only thing that is better on Air 4 is the TouchID, if this is useful for you.
Score: 1 Votes (Like | Disagree)
scupking Avatar
51 months ago
The iPad Pro 11 with 128gb is still a better deal. You can usually find them on sale for $749.
Score: 1 Votes (Like | Disagree)