Apple Earned Over $100 Million From Fortnite

Apple collected more than $100 million in revenue from the 30 percent cut that it takes from Fortnite in-app purchases, according to testimony provided by App Store gaming business development head Michael Schmid, who shared the detail in the ongoing Epic v. Apple trial.

fortnite apple featured
As noted by Bloomberg, Schmid offered the $100 million figure as a rough estimate, and declined to provide a specific dollar amount because that would be "inappropriate."

Sensor Tower last year estimated that Fortnite players have spent $1.2 billion on in-app purchases in the ‌App Store‌, which would have netted Apple $354 million. Fortnite has been on the ‌App Store‌ since 2018, and prior to its removal, it was a highly popular iOS game.

According to Schmid, Apple spent $1 million marketing for Fortnite in its last 11 months on the ‌App Store‌.

Apple software engineering chief Craig Federighi is testifying in the Epic v. Apple trial today, following Phil Schiller's testimony earlier this week. Apple CEO Tim Cook is expected to take the stand on Friday, where he will answer questions for 100 minutes.

Popular Stories

iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple 2025 Thumb 1

10 Products Still Coming From Apple in 2025

Friday April 11, 2025 4:14 pm PDT by
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then. We've rounded up a list of everything that we're still waiting to see from Apple in 2025. iPhone 17, 17 Air, and 17 Pro - We get...
iPad Pro iPadOS

iPadOS 19 Will Be 'More Like macOS' in Three Ways

Sunday April 13, 2025 6:43 am PDT by
A common complaint about the iPad Pro is that the iPadOS software platform fails to fully take advantage of the device's powerful hardware. That could soon change. Bloomberg's Mark Gurman today said that iPadOS 19 will be "more like macOS." Gurman said that iPadOS 19 will be "more like a Mac" in three ways:Improved productivity Improved multitasking Improved app window management...
Foldable iPhone 2023 Feature Homescreen

Foldable iPhone Resolutions Leak With Under-Screen Camera Tipped

Monday April 14, 2025 3:12 am PDT by
Apple's upcoming foldable iPhone (or "iPhone Fold") will feature two screens as part of its book-style design, and a Chinese leaker claims to know the resolutions for both of them. According to the Weibo-based account Digital Chat Station, the inner display, which is approximately 7.76 inches, will use a 2,713 x 1,920 resolution and feature "under-screen camera technology." Meanwhile, the...
M6 MacBook Pro Feature 1

Waiting for the Perfect MacBook Pro? 2026 Might Be the Year

Thursday April 10, 2025 4:19 am PDT by
Apple in October 2024 overhauled its 14-inch and 16-inch MacBook Pro models, adding M4, M4 Pro, and M4 Max chips, Thunderbolt 5 ports on higher-end models, display changes, and more. That's quite a lot of updates in one go, but if you think this means a further major refresh for the MacBook Pro is now several years away, think again. Bloomberg's Mark Gurman has said he expects only a small...
Apple Vision Pro with battery Feature Blue Magenta

Vision Pro 2 Rumored to Have Two Key Advantages Over Current Model

Sunday April 13, 2025 7:15 am PDT by
Apple is working on a new version of the Vision Pro with two key advantages over the current model, according to Bloomberg's Mark Gurman. Specifically, in his Power On newsletter today, Gurman said Apple is developing a new headset that is both lighter and less expensive than the current Vision Pro, which starts at $3,499 in the U.S. and weighs up to 1.5 pounds. Gurman said Apple is also...
maxresdefault

The MacRumors Show: New iOS 19, iPhone 17, and Apple Watch Ultra 3 Leaks

Friday April 11, 2025 7:13 am PDT by
On this week's episode of The MacRumors Show, we catch up on the latest iOS 19 and watchOS 12 rumors, upcoming devices, and more. Subscribe to The MacRumors Show YouTube channel for more videos Detailed new renders from leaker Jon Prosser claim to provide the best look yet at the complete redesign rumored to arrive in iOS 19, showing more rounded elements, lighting effects, translucency, and...
top stories 2025 04 12

Top Stories: iOS 19 and iPhone 17 Pro Rumors, Siri Revamp Turmoil, and More

Saturday April 12, 2025 6:00 am PDT by
It was a big week for leaks and rumors in the Apple world, with fresh claims about iOS 19, the iPhone 17 Pro, and even the 20th anniversary iPhone coming a couple of years from now. Sources also spilled the tea on the inner turmoil at Apple around the Apple Intelligence-driven Siri revamp that has seen significant delays, so read on below for all the details on these stories and more! iOS ...
iPhone 16e Feature

iPhones, Macs, and Other Apple Devices Exempted From Trump Tariffs

Saturday April 12, 2025 9:44 am PDT by
Apple and other electronics manufacturers have received a break from Trump's reciprocal tariffs, with the U.S. Customs and Border Protection agency sharing a long list of products excluded from the levies last night. iPhones, Macs, iPads, Apple Watch, and other Apple devices will not be subject to the 125 percent tariffs that have been put in place on imported Chinese goods, nor will Apple...

Top Rated Comments

ck2875 Avatar
51 months ago
Gets out Rough Estimate Calculator:

Apple's 100m = 30/100 = 100m/333m.

333m x 70/100 = 233m.

So if Apple made over $100m from Fortnite on iOS, Epic made over $233m from having their game on iOS.


(Advice to future self: Avoid letting your children anywhere near Free-to-Play money/fire pits.)
Score: 23 Votes (Like | Disagree)
GizmoDVD Avatar
51 months ago

Hope Apples store tax will be reduced or removed. Apples monopoly needs to end.
Go yell at every other store making money. And target. And Walmart. And grocery stores. And gas stations. And
Score: 15 Votes (Like | Disagree)
I7guy Avatar
51 months ago

Totally justified. It's very expensive for Apple for iOS fortnite players to launch the fortnite app, log in to their fortnite account, connect to EPIC's servers, and download virtual content produced by EPIC'S employees that is hosted and distributed by EPIC. After all, Apple has to process the payments for all that digital content purchased from some other company and hosted by someone else's property (due to self self-inposed rules which has apparently netted them a cool $100 million).
Absolutely. Apple built a platform costing how many $$$. For a paltry $99 and blood, sweat and tears, you can publish an app, with a complete management and distribution platform while giving access to the app to over 1 billion devices.

Seems like a fair deal.
Score: 15 Votes (Like | Disagree)
Eso Avatar
51 months ago
Totally justified. It's very expensive for Apple for iOS fortnite players to launch the fortnite app, log in to their fortnite account, connect to EPIC's servers, and download virtual content produced by EPIC'S employees that is hosted and distributed by EPIC. After all, Apple has to process the payments for all that digital content purchased from some other company and hosted by someone else's property (due to self self-inposed rules which has apparently netted them a cool $100 million).
Score: 13 Votes (Like | Disagree)
GizmoDVD Avatar
51 months ago

Totally justified. It's very expensive for Apple for iOS fortnite players to launch the fortnite app, log in to their fortnite account, connect to EPIC's servers, and download virtual content produced by EPIC'S employees that is hosted and distributed by EPIC. After all, Apple has to process the payments for all that digital content purchased from some other company and hosted by someone else's property (due to self self-inposed rules which has apparently netted them a cool $100 million).
Damn.

Absolutely. Apple built a platform costing how many $$$. For a paltry $99 and blood, sweat and tears, you can publish an app, with a complete management and distribution platform while giving access to the app to over 1 billion devices.

Seems like a fair deal.
It’s like people ignore that. Apple isn’t a charity.
Score: 13 Votes (Like | Disagree)
djphat2000 Avatar
51 months ago

And this is why the current system has to go. Apple doesn’t deserve a fraction of this, whatever nonsense excuses the fanboys grasp for.
So what do they deserve to get? What's the number? Cause I can almost 100% guarantee that the other business will want it to be zero.
Listen, Apple didn't make the AppStore for free. They didn't make the iPhone for free. They get to charge as much as the market will bare. If they charge too much, people/business will not pay and leave the platform. If they charge the right amount, people/business will continue to pay. This is generally how it works, how it's always worked. There is no monopoly here, they don't own all cell phones, and or appstore's. If any developer does not want to pay the 30% fee. They simply don't have to charge anything for the app. There is like 10's of thousands of apps on the app store that is free. Apple doesn't charge for any of that. Should they?

IAP can be simple to fix. Just a message in the app that says "You can't purchase here". Make an Ad on TV or other media outlets that tells the public how to get your IAP online via the web or other means that will work. And done. Spend millions on those Ads to make sure people get the message. And you owe Apple ZERO DOLLARS.
Score: 9 Votes (Like | Disagree)