Deals: U.S. Carriers Offer Savings on Apple's New Purple iPhone 12

Apple today opened up orders for the AirTags and iPhone 12 in Purple, and now we're seeing a few carrier deals for the latest version of the iPhone. At places like AT&T and Verizon, you can save up to $700 on the new iPhone 12. T-Mobile is offering up to $830 off, but with a more limited scope of trade-in options.

iphone 12 preorder purpleNote: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Shoppers should note that delivery dates vary between each carrier. Check before you order to get an estimate of when the smartphone will ship, but most orders in the United States should arrive within the next week, and in-store pick-up is also available for most carriers.

AT&T

AT&T's offer requires you to purchase the Purple iPhone 12 on a qualifying installment agreement, along with a $30 activation fee. You'll also have to add a new line of service or upgrade an existing line, and trade in an eligible smartphone within 30 days of activation.

Afterwards, you'll get up to $700 in bill credits applied to your account in equal amounts over 30 monthly installments. Eligible iPhone 12 devices include the 64GB at $800, 128GB at $850, and 256GB at $950. Of course, all new iPhone models like iPhone 12 Pro and 12 mini are also included in this offer.

Eligible trade in iPhone devices include: iPhone 8, 8 Plus, X, XR, XS, XS Max, 11, 11 Pro, 11 Pro Max, 12, 12 mini, 12 Pro, and 12 Pro Max.

Verizon

Similarly, Verizon has up to $700 off the Purple iPhone 12 when you trade in and add a new line on select Verizon Unlimited plans. You'll have to trade in your old device within 30 days of purchasing the new iPhone, and then get promo credit over 24 or 30 months.

Verizon's deal can be applied to the Purple iPhone 12 (and other colors), the iPhone 12 mini, iPhone 12 Pro, and iPhone 12 Pro Max. You'll also get access to Verizon Stream TV at no extra cost with the purchase of these devices for a limited time.

T-Mobile/Sprint

T-Mobile's offer requires you to activate a new line of service on an eligible plan, then purchase the new Purple iPhone 12 on a monthly payment plan, and trade in an eligible device.

When these conditions are met you'll get up to $830 back through monthly bill credits over 24 months. For this amount, you'll have to trade in an iPhone 11, 11 Pro, or 11 Pro Max. You can get up to $415 back in bill credits when trading in: iPhone 7, iPhone 7 Plus, iPhone 8, iPhone 8 Plus, iPhone X, iPhone XR, iPhone XS, and iPhone XS Max.

Our full Deals Roundup has more information on the latest Apple-related sales and bargains.

Related Roundup: Apple Deals

Popular Stories

2024 iPhone Boxes Feature

iPhones Could Cost Up to $2,300 in the U.S. Due to Tariffs, Analyst Says

Friday April 4, 2025 9:30 am PDT by
U.S. President Donald Trump on Wednesday announced that steep tariffs will be applied to imports from many countries, starting April 9. The tariffs could have a significant impact on Apple, as the company assembles the majority of iPhones in China, and products imported to the U.S. from China will be subject to a 54% tariff. iPhone prices could increase by up to 43% in the U.S. due to the...
iOS 19 Mock WWDC25 Feature

iOS 19 Expected to Run on These iPhones

Monday March 31, 2025 5:28 pm PDT by
iOS 19 will not be available on the iPhone XR, iPhone XS, or the iPhone XS Max, according a private account on social media site X that has accurately provided information on device compatibility in the past. The iPhone XR, iPhone XS, and iPhone XS Max all have an A12 Bionic chip, so it looks like iOS 19 will discontinue support for that chip. All other iPhones that run iOS 18 are expected...
watchOS 11 Thumb 2 1

Apple Releases watchOS 11.4 With Sleep Alarm Update

Tuesday April 1, 2025 10:34 am PDT by
Apple today released watchOS 11.4, the fourth major update to the operating system that runs on the Apple Watch. watchOS 11.4 is compatible with the Apple Watch Series 6 and later, all Apple Watch Ultra models, and the Apple Watch SE 2. watchOS 11.4 can be downloaded on a connected iPhone by opening up the Apple Watch app and going to General > Software Update. To install the new software,...
iPhone 17 Pro 34ths Perspective

iPhone 17 Pro: New 48MP Telephoto Lens May Change How Zoom Works

Thursday April 3, 2025 5:11 am PDT by
Apple is reportedly planning a major upgrade to the Telephoto camera in the iPhone 17 Pro, and while it may seem like a step back on paper, the change could actually improve real-world usability, if one leaker's claims are anything to go by. According to Majin Bu, the iPhone 17 Pro will feature a new Telephoto lens with a 48MP sensor, up from the current 12MP sensor found in the iPhone 16...
iOS 18

Apple Seeds First Beta of iOS 18.5 to Developers

Wednesday April 2, 2025 10:11 am PDT by
Apple today seeded the first betas of upcoming iOS 18.5 and iPadOS 18.5 updates to developers for testing purposes, with the software coming just two days after Apple released iOS 18.4 and iPadOS 18.4. iOS 18.5 and iPadOS 18.5 can be downloaded from the Settings app on a compatible device by going to General > Software Update. We don't yet know what Apple is introducing in the iOS 18.5...
iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2 and AirPods 4

Monday March 31, 2025 11:27 am PDT by
Apple today released new firmware updates for all AirPods 4 and AirPods Pro 2 models. The new firmware is version 7E93, up from the 7B21 firmware that was installed on the AirPods Pro 2 and the 7B20 firmware available on the AirPods 4 and AirPods 4 with ANC. It is not immediately clear what new features or changes are included in the new firmware, but we'll update this article should we find ...

Top Rated Comments

ghanwani Avatar
52 months ago
These carriers specialize in taking simple things and making them complex so they can screw their customers over. The headline $$$ off subsequently has so many catches, the average consumer has no idea what they are actually getting in to. Deceptive marketing at its best.
Score: 15 Votes (Like | Disagree)
Apple_Robert Avatar
52 months ago
Unless you need a new line of service, this isn't really a deal.
Score: 6 Votes (Like | Disagree)
flottenheimer Avatar
52 months ago
They should have named the colour
Prince
Score: 5 Votes (Like | Disagree)
RedTheReader Avatar
52 months ago

"AT&T offer requires you to purchase the Purple iPhone 12 on a qualifying installment agreement, along with a $30 activation fee. You'll also have to add a new line of service or upgrade an existing line, and trade in an eligible smartphone within 30 days of activation."
And all of this only to get the savings in bill credits over 30 months! Man, it’s just not worth it.
Score: 4 Votes (Like | Disagree)
Apple_Robert Avatar
52 months ago

And all of this only to get the savings in bill credits over 30 months! Man, it’s just not worth it.
I agree. The carriers are making money off the plans. And the longer they can keep you, the better for them. I bet the CAC (customer acquisition cost) is high for the carriers.
Score: 3 Votes (Like | Disagree)
Cosmosent Avatar
52 months ago
Lavender != Purple !

Too bad it doesn't look like the Purple BMW M3 of years ago, that was the proper definition of purple !

If AAPL had picked that version of purple, iPhone Unit Sales would be surging right now !
Score: 3 Votes (Like | Disagree)