Intel Dunks on Apple's Dongles in Continued Anti-M1 Mac Campaign

Intel is continuing its anti-Apple ad campaign, today sharing a tweet that calls out the lack of ports on M1 Macs. In a photo, actor Justin Long sits on a couch with a Windows PC and holds up a handful of Apple dongles.


Apple's Macs have long been derided for their lack of ports and the need to use dongles for various accessories and displays. Since 2016, Macs have included only USB-C ports, with Apple having done away with HDMI ports, USB-A ports, and SD card readers in its notebook lineup. That's set to change in 2021, though, with rumors suggesting Apple will introduce new MacBook Pro models that once again feature an SD card reader and an HDMI port.

Apple analyst Ming-Chi Kuo, who shared Apple's future port plans in January, said that in the future, "most users may not need to purchase additional dongles."

The ad follows several anti-M1 Mac videos that Intel shared yesterday starring Justin Long, who used to be in the well-known "I'm a Mac" Apple ads. In the videos, Long promotes Intel-based PCs, highlighting their gaming capabilities, touchscreens, and other features.


Intel's ads come as Apple is moving away from Intel chips in its Mac lineup. Apple in November released the ‌M1‌ chip in the MacBook Air, 13-inch MacBook Pro, and Mac mini, and there are more Apple silicon chips on the way. Over the course of the next two years, Apple plans to transition away from Intel chips entirely.

The Justin Long ads are not the first anti-Apple ads that Intel has shared. In February, Intel began a Twitter-based campaign attempting to point out the shortcomings of ‌M1‌ Macs. Intel appears to be feeling threatened by Apple's chip options. ‌M1‌ chips received a huge amount of attention at launch due to their impressive speed and efficiency, which Intel chips are unable to match.


Apple has even faster chips on the way, and there will be little for Intel to call out once ‌MacBook Pro‌ models with next-generation Apple silicon chips and a range of ports are available.

Popular Stories

iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
macbook pro blue green

When Will Apple Release the M5 MacBook Pro?

Wednesday March 26, 2025 4:53 pm PDT by
Apple regularly refreshes the MacBook Pro models, and a new version that uses M5 series chips is in the works. Apple just finished refreshing most of the Mac lineup with M4 chips, and now it's time for the M5. Rumors suggest that we could see the first M5 MacBook Pro models this fall. Design There have been no rumors of a design update for the M5 MacBook Pro models that are coming this...
Apple Lumon Terminal Pro

Apple's Mac Site Features Fictional 'Lumon Terminal Pro'

Wednesday March 26, 2025 12:19 pm PDT by
Apple is going all out with promotions for the popular Severance Apple TV+ show today, and as of right now, you'll find a new "Lumon Terminal Pro" listed on Apple's Mac site. The Lumon Terminal Pro is designed to look similar to the machines that Severance employees like Mark S. and Helly R. use for macrodata refinement. The Terminal features a blue keyboard, a small display with wide...
Facebook Feature

Facebook's New iPhone App Feature Turns the Clock Back to 2007

Thursday March 27, 2025 1:59 pm PDT by
In the mid-to-late 2000s, Facebook was all about staying connected with friends and family. However, as the social media platform added new features and grew over time, that core experience began to get drowned out. That changes starting now, according to Meta, which today introduced a new feature that will "bring back the joy" of classic Facebook. Specifically, Meta has redesigned the...
Generic iOS 18

iOS 18.4 Coming Soon With These New Features for Your iPhone

Tuesday March 25, 2025 6:45 am PDT by
Apple is expected to release iOS 18.4 to the general public as soon as next week, following more than a month of beta testing. Apple's website says some iOS 18.4 features will be released in "early April," so the update should be out as early as Tuesday, April 1. Apple this week seeded the iOS 18.4 Release Candidate, which is typically the final beta version, barring the discovery of any...
iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Supports 8K Video Recording, Suggests Leaker [Updated]

Wednesday March 26, 2025 4:06 am PDT by
Update 7:25 pm: Based on comments from our forums, it appears the original Weibo post may have been mistranslated and "8K" actually refers to the high price of the device rather than 8K video recording capabilities. The iPhone 16 Pro currently starts at 7,999 yuan in China. Our original article follows below. Apple's forthcoming iPhone 17 Pro models are capable of shooting 8K video, up...
Foldable iPhone 2023 Feature 1

'iPhone Fold' to Feature Metallic Glass Hinge That Resists Deformation

Thursday March 27, 2025 4:21 am PDT by
Last week, we covered a report claiming that Apple's book-style foldable iPhone (or "iPhone Fold," as we are provisionally calling it here) will use liquid metal hinges to improve durability and help minimize screen creasing. Today, a Chinese leaker provided more details on the properties of this hinge material that help to clarify why Apple chose it for its first foldable device. According...
iOS 18 4 Ambient Music Control Center

How to Use iOS 18.4's New Ambient Music Feature in Control Center

Thursday March 27, 2025 7:45 am PDT by
The upcoming iOS 18.4 update for the iPhone adds an Ambient Music feature to Control Center. Below, we take a closer look at how it works. iOS 18.4 is currently in beta, so the Ambient Music feature is not widely available yet. The update will likely be released to the general public next week. To use the feature on iOS 18.4, open Control Center and tap on the plus sign in the top-left...
Generic iOS 19 Feature Mock

Gurman: Jon Prosser's iOS 19 Mockups 'Aren't Representative' of Redesign

Tuesday March 25, 2025 4:47 pm PDT by
The iOS 19 mockup images that leaker Jon Prosser shared today are not representative of the actual iOS 19 design, Bloomberg's Mark Gurman said on social media. According to Gurman, the images that are "floating around" are based on "very old builds" or "vague descriptions," and are lacking key features. Gurman says that we can "expect more from Apple in June." Gurman made the same comment ...

Top Rated Comments

Starflyer Avatar
53 months ago
Interesting. My Intel MacBook Pro needs those dongles.
Score: 83 Votes (Like | Disagree)
JoshuaBru Avatar
53 months ago
These ads reek of desperation but I do feel Apple deserves the ridicule when it comes to their dongles
Score: 50 Votes (Like | Disagree)
Andres Cantu Avatar
53 months ago
These will age about as well as Samsung’s ads about headphone jacks and power adapters.
Score: 44 Votes (Like | Disagree)
Quale Avatar
53 months ago
Intel really are concerned by those M1 processors
Score: 35 Votes (Like | Disagree)
Sasparilla Avatar
53 months ago
Pretty sad on Intel's part. Intel has been using the same chip factory process size (14nm) since the iPhone 6 (Galaxy s5) and the market is leaving Intel behind because of Intel's executive choices, decisions and blunders in the past. Last years iPhone 12 uses a 5nm fab size (which is really around 7nm for Intel they measure slightly differently), but shows how the market has passed Intel here. Gamers going for higher end CPU's now want AMD's as a result of the performance hit Intel's CPU's take because of this as does the server market.

Apple is still a huge Intel customer...all their big money Mac's are Intel only at this point and to actively be stabbing a big customer in the back in public like this, says alot. Their new CEO from Qualcomm seems like a (insert colorful adjective of choice here), based on the choices he's been making since arrival at Intel.
Score: 19 Votes (Like | Disagree)
LeadingHeat Avatar
53 months ago
Just keep digging, Intel. This new image looks great on you
Score: 17 Votes (Like | Disagree)