Apple today introduced a new "iPhone Carrier Offers" website in the United States, with the site more prominently highlighting carrier deals offered by AT&T, Sprint, T-Mobile, and Verizon.
A banner on Apple's iPhone purchase pages also points out various carrier discounts that are available, with "Special Offers Available" wording also included when choosing a carrier during the purchase process.
Apple previously highlighted carrier deals on its Financing website, but the new page specific to carrier deals is more noticeable and the deals are more heavily advertised on the iPhone product pages.
Carrier deals can be obtained when purchasing an iPhone from Apple, with the company highlighting up to $700 in savings from AT&T, up to $320 in savings from T-Mobile/Sprint, and up to $440 in savings from Verizon, with all of these deals related to trade-in bonuses.
Apple's carrier deal site breaks down the bonuses that are available from each carrier for each iPhone 12 model, and it provides links to the iPhone purchase pages and options to chat with an iPhone specialist for more info.
Apple relies on carrier deals and trade-in offers to make iPhone pricing more attractive for consumers, so it makes sense for the company to put more emphasis on the price drops that customers can get when using a carrier trade-in option. Apple also has its own trade-in deals that are available separately.
Friday February 14, 2025 6:18 am PST by Joe Rossignol
The first iOS 18.4 beta for iPhones should be just around the corner, and the update is expected to include many new features and changes.
Bloomberg's Mark Gurman expects the iOS 18.4 beta to be released by next week.
Below, we outline what to expect from iOS 18.4 so far.
Apple Intelligence for Siri
Siri is expected to get several enhancements powered by Apple Intelligence on iOS...
Apple is set to "significantly change" the iPhone's design language later this year, according to a Weibo leaker.
In a new post, the user known "Digital Chat Station" said that the iPhone's design is "starting to change significantly" this year. The "iPhone 17 Air" reportedly features a "horizontal, bar-shaped" design on the rear, likely referring to an elongated camera bump. On the other...
Thursday February 13, 2025 8:07 am PST by Joe Rossignol
In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19.
"Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag.
The post includes a short video with an animated Apple logo inside a circle.
Cook did not provide an exact time for the launch, or share any other specific details, so...
Sunday February 16, 2025 7:22 am PST by Joe Rossignol
Apple is "exploring" the idea of showing search ads in the Apple Maps app, according to Bloomberg's Mark Gurman.
Back in 2022, Gurman said software engineering was "already underway" to display ads in the Apple Maps app, but Apple did not move forward with the idea at the time. Today, he said Apple is "giving this notion more thought" again.
This time around, he said Apple has yet to...
Apple appears to have enough upcoming product announcements to justify a full event this month, yet all signs indicate these reveals will be handled through a series of press releases instead.
There are a multitude of rumors from reliable sources about specific announcements in the coming weeks, so here's everything that Apple could have feasibly included in a hypothetical February event:
...
Thursday February 13, 2025 11:48 am PST by Joe Rossignol
Apple has yet to announce any new devices this year, but that could change starting next week.
Apple CEO Tim Cook today said to "get ready" for a "launch" on Wednesday, February 19.
"Get ready to meet the newest member of the family," said Cook, in a social media post. The post includes an #AppleLaunch hashtag, along with a short video featuring an animated Apple logo inside of a circle....
On this week's episode of The MacRumors Show, we discuss the imminent Apple product "launch" that is widely expected to be the fourth-generation iPhone SE.
Subscribe to The MacRumors Show YouTube channel for more videos
In a social media post on Thursday, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19. "Get ready to meet the newest member of...
Friday February 14, 2025 6:03 am PST by Joe Rossignol
Apple released the HomePod mini in November 2020, followed by the AirTag in May 2021, and both still remain first-generation products.
Fortunately, rumors suggest that both the HomePod mini and the AirTag will finally be updated at some point this year.
Below, we recap rumors about the HomePod mini 2 and AirTag 2.
HomePod mini 2
In January 2025, Bloomberg's Mark Gurman said Apple is ...
Thursday February 13, 2025 5:49 pm PST by Joe Rossignol
Apple's next-generation iPhone 17 Pro will feature three rear cameras arranged in a familiar triangular layout, but the cameras will be housed in an all-new rectangular camera bar with rounded corners, according to YouTube channel Front Page Tech.
iPhone 17 Pro camera design render created by Asher for Front Page Tech
In a video uploaded today, Front Page Tech host Jon Prosser said the camera ...
Call me crazy - I hold on to my old devices, and always pay off the phones I purchase up front. Beats having to rely on cellphone providers and being handcuffed to them.
I don’t think the problem is that carrier deals aren’t prominent enough; I think the problem is that they’re plain awful. The savings you’d get from trading-in would be eaten up by needing to move to an unlimited plan.
but why is using an older device preferable to using your current device for that purpose? Not knocking it, I've just really never understood the point.
Ah, well for development, that makes sense.
Works with older speakers, adds hey Siri, plays Apple or other music, and leaves current phone available. Example, older Bose Wave Radio. Wire iPhone 5s to audio input of Bose, use hey Siri to control music. Hey Siri play my list. Also Hey Siri, what's the weather today or pause. Nice high-quality office speaker on the cheap.