Leaked Videos Reveal Samsung's Plans for AR Glasses to Compete With Apple
Amid a spate of rumors in recent months about Apple's plans for a mixed reality headset and AR glasses, videos of Samsung's plans for its own AR glasses have purportedly leaked online (via The Verge).
A leaker known as "WalkingCat" has shared seemingly official Samsung concept videos that depict "Samsung Glasses Lite" and "Samsung AR Glasses." Samsung Glasses Lite give the illusion of a 2D display in front of the user, while Samsung AR Glasses are able to display interactive 3D objects and environments.
Samsung Glasses Lite can be used as a virtual movie theatre or a computer monitor, and the video shows various practical uses for this, such as piloting a drone with an overlaid first-person view. The glasses do not appear to be responsive to gestures, instead relying on a Samsung smartwatch for controls, or even a keyboard and mouse in "Dex" mode, and are seemingly incapable of displaying 3D objects or offering a wide field of view. The video also shows that Samsung Glasses Lite feature an auto-dimming "sunglasses mode."
Samsung AR Glasses appear to be a more capable, higher-end AR product akin to Microsoft's HoloLens. The device is able to display interactive 3D objects and environments with a wider field of view. Unlike Samsung Glasses Lite, Samsung AR Glasses look to be responsive to hand and arm gestures. It is reasonable to expect that the device's additional capabilities would result in a higher price tag.
It is unclear how closely these videos depict consumer-ready products or Samsung's imminent plans for AR glasses, but they do suggest that the company is planning to compete with similar products from Apple in the future. The devices appear to be clearly targeted at two different price points and offer one of the best looks yet at how tech companies may be planning to market AR glasses.
It is difficult to avoid comparing these two concept products to Apple's similar rumored devices, with Samsung AR Glasses being a potential competitor to Apple's mixed-reality headset and Samsung Glasses Lite being a possible rival to Apple's AR glasses. Apple is believed to be planning to launch its mixed-reality headset as soon as the first quarter of 2022, with a separate AR glasses product following in 2023.
Last month, Samsung beat Apple's long-rumored AirTags product to launch with its SmartTags item trackers and it is possible that the company may be planning to do the same with AR glasses.
Popular Stories
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way.
Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027.
Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season.
Note: MacRumors is...
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Cyber Monday is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running....
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia.
Since the iPhone Air launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production.
Apple supplier Foxconn has...
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026.
Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
