Apple today informed developers that it is making new App Store marketing tools available for use, providing developers with a simple way to create short links, embeddable code with app icon and product page, QR codes, and more.
Take advantage of new marketing resources to promote your apps around the world. You can now generate short links or embeddable code that lead to your App Store product page and display your app icon, a QR code, or an App Store badge. Download localized App Store badges, your app icon, and more.
Developers can enter the URL for their app on the marketing page, with Apple then providing tools to generate the aforementioned links and badges. QR codes in particular may be of interest to developers as these can be used to quickly find an app with a scan with an iPhone camera, and QR codes are also used for the App Clips feature introduced in iOS 14.
QR codes can be generated with different colors and with each app's icon for a unique, personalized look that takes seconds to create.
Monday December 16, 2024 8:55 am PST by Tim Hardwick
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
Wednesday December 18, 2024 11:39 am PST by Juli Clover
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Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital."
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Wednesday December 18, 2024 10:05 am PST by Juli Clover
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag.
Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
Tuesday December 17, 2024 9:02 am PST by Joe Rossignol
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year.
Below, we recap rumors about the next-generation Apple TV.
Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
Monday December 16, 2024 4:17 pm PST by Juli Clover
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro.
The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup.
The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
Sunday December 15, 2024 9:47 am PST by Joe Rossignol
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie.
The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...
Sure! At least 0.000001% of it, anyway. In any case, developers can use QR codes or not, it’s optional ?♂️
Re: the 15 or 30% revenue share, here’s a partial list of what it pays for:
a secure, customer-trusted payment system; app hosting; APIs, libraries, compilers and other development tools; testing, interface libraries; simulators; security features; developer services, including customer support; and cloud services, including 1 petabyte of CloudKit storage.
Those are some of the things Epic thinks Apple should provide for free ?
btw, it’s worth mentioning that more than 80% of all app downloads pay nothing. Not 30%, not 15%—0%. Apple gets $0.00. Not a single penny.
If everyone did what Epic did and Apple App Store revenue went to zero, Apple would replace the ~15 billion they received somewhere else. Like add another $75—the “Epic tax”—onto the price of iPhones. ($100 in a couple years, and it would keep going up every year).
But that way Epic and other devs could get 100% of the revenue instead of only 70 or 85%. Epic might reduce the price of dances and outfits, maybe not.
I’d love to see a progressive model, where for indie developers that are just getting started Apple takes a reduced cut (say 10%) until a certain paid volume is hit. IE 150 app sales or something. Gives newbs a chance to launch something and try to earn their first year Apple Developer fee back.
