Korean Startups Call for Investigation into Apple and Google In-App Purchases

Multiple startup companies in Korea are calling for an investigation into Apple and Google's in-app purchase practices, reports The Korea Herald.

20200819000582 0

An alliance of app developers and small companies submitted a petition to the Korea Communications Commission earlier today, asking for an investigation into whether Apple and Google may be violating Korean laws on in-app purchases and anti-competitive behavior.

They explain that Apple has been forcing developers to use their specific in-app purchase system since 2011, through which Apple takes a 30 percent commission. Google demands game apps in Korea use its own in-app purchase module and adds an additional game-only commission.

"While the 30 percent commission rate is too high in itself, it is more problematic that they force a specific payment system for the app markets," said Choi Sung-jin, President of the Korea Startup Forum.

Sung-jin added that while large developers may be able to negotiate lower rates of commission with platform providers, it is out of reach to smaller developers and startups who cannot afford to do so. Moreover, they fear that setting about a negotiation could eventually lead to a hike in in-app purchase commissions.

Apple and Google made up 87.8 percent of the Korean app market in 2019, and the issue is effectively an antitrust dispute. The Korean offices of Apple and Google did not provide a comment.

Tech companies are coming under fire in antitrust complaints around the world, with investigations underway in the U.S., the EU, France, Italy, the Netherlands, and Russia. Companies such as Microsoft, Spotify, Airbnb, and Epic Games have also joined calls for greater control over app store terms and rates of commission.

Popular Stories

Tim Cook WWDC 2018

Report: Tim Cook to Step Down as Apple CEO 'as Soon as Next Year'

Saturday November 15, 2025 2:40 pm PST by
Apple is preparing for Tim Cook to step down as CEO of the company "as soon as next year," according to the Financial Times. The company's board of directors and senior executives "recently intensified preparations for Cook to hand over the reins," the report said. While the report said that Apple is unlikely to name a new CEO before its next earnings report in late January, it went on to ...
iOS 26

Everything New in iOS 26.2 Beta 3

Monday November 17, 2025 3:20 pm PST by
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3. AirDrop Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts. iOS 26.2...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2, AirPods Pro 3, and AirPods 4

Thursday November 13, 2025 11:35 am PST by
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October. There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
applecare apple care banner

Apple Brings New AppleCare+ Options to India

Tuesday November 18, 2025 8:42 am PST by
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time. Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
best early black friday deals

Best Black Friday Apple Deals Live Now - Save on AirPods, iPads, and Apple Watches

Saturday November 15, 2025 1:45 pm PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
Apple Wallet ID Illinois

iPhone Driver's License Feature Launching in Illinois

Tuesday November 18, 2025 8:47 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Starting this Wednesday, November 19, the feature will be available to residents of Illinois. The announcement confirmed that the...
iPhone Pocket Short

iPhone Pocket Now Available to Order, But Already Selling Out

Friday November 14, 2025 6:20 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
apple silicon mac lineup 2024 feature purple m5

Apple's 2026 Mac Plans

Friday November 14, 2025 3:23 pm PST by
Most of Apple's Macs are slated to get M5 chips across 2026, and there's a possibility we'll even see the first M6 chips toward the end of the year. Updates are planned for everything from the MacBook Air to the Mac Studio. MacBook Air (Early 2026) The MacBook Air will be one of the first Macs to get a 2026 refresh, with an update planned for the first few months of the year. The MacBook...
CarPlay Liquid Glass Dark

Here's When Tesla is Expected to Add Support for Apple CarPlay

Sunday November 16, 2025 6:49 am PST by
In his Power On newsletter today, Bloomberg's Mark Gurman reiterated that Tesla plans to add Apple CarPlay support to its vehicles "in the coming months." This is easily the biggest news for the regular version of CarPlay in years, should Tesla actually follow through with offering the system in its vehicles. As noted by Gurman, this would be a stunning reversal for Tesla and its CEO Elon ...
tvOS 26 Profiles

tvOS 26.2 Adds a Useful New Feature to Your Apple TV

Friday November 14, 2025 10:02 am PST by
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account. In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...

Top Rated Comments

Anaxarxes Avatar
69 months ago

As much as I love Apple, I'm very glad that their monopolistic position gets investigated. Developers simply do not have a choice. Sure they can neglect the Apple App Store but that means they're missing out on a lot of sales.

Something has to be done.

In an ideal situation Apple should allow third party stores and services. They could make it so that these stores first have to comply to a set of rules and have their code checked.
I support the investigations, too. But I am against the 3rd party app stores, period.

I choose Apple for their emphasis on privacy and keeping the Ecosystem clean and tidy for the best user experience. I understand that some feel differently and that's why there are other ecosystems/platforms to choose.
Score: 22 Votes (Like | Disagree)
Koudspeel Avatar
69 months ago
As much as I love Apple, I'm very glad that their monopolistic position gets investigated. Developers simply do not have a choice. Sure they can neglect the Apple App Store but that means they're missing out on a lot of sales.

Something has to be done.

In an ideal situation Apple should allow third party stores and services. They could make it so that these stores first have to comply to a set of rules and have their code checked.
Score: 20 Votes (Like | Disagree)
Anaxarxes Avatar
69 months ago
Let's entertain the whole economy with this:

I want a Tesla but I want a V8. This is anti-competitive, why should I have to choose an electric Motor. I want Tesla's Tech but with a ICE. What#s gonna happen?

I want HBO content but I want it on Netflix. Why should I buy HBO subscription for only one content? I want to watch the Irishman on Amazon Prime. What is gonna happen?

I want Final Cut Pro X on Windows. Why should I have to buy a mac for it?

This is endless and nonsense.

Stick to the monopoly part and adjust the charges/fees down from 30% if needed but do not force everything outside the ecosystem into it. This is not OK.
Score: 16 Votes (Like | Disagree)
willyx Avatar
69 months ago

I would never in a million years use some random in-app credit card service to buy something. These developers are dreaming if they think people will use anything other then Apple to pay for things in their apps.
Yeah, sure. As if people did not pay for tenths of things outside the App Store using a myriad of platforms for payment without even noticing. I know you want to defend Apple at all costs but these arguments are getting ridiculous.
Score: 10 Votes (Like | Disagree)
7149041 Avatar
69 months ago

Developers simply do not have a choice.
We (the devs) have much more choice than we had before iPhone was released. They are just a bunch of entitled crybabies ??‍♂️
Score: 7 Votes (Like | Disagree)
Riffz60 Avatar
69 months ago
This is getting silly.

Apple produces the hardware for these apps to run on.

They also produce the OS the apps run on.

They provide the storefront for these apps to be hosted on. Allowing the storefront to deal with the payment, distribution and customer service for the purchase of these apps.

if a company wants to produce software for running on these specific devices they can understand and agree to these terms.

If they think this is anti competitive they can put their software somewhere else.

Everyone on the App Store is on a level playing field. If you don’t think you’re getting enough then you’re not pricing your apps appropriately.
Score: 7 Votes (Like | Disagree)