Today Marks the 13th Anniversary of When Steve Jobs Unveiled the Original iPhone

13 years ago today, then Apple CEO Steve Jobs took the stage at Macworld in San Francisco and surprised the world with the very first iPhone.

Jobs introduced the iPhone as if it were three separate products: an iPod with touch controls, a revolutionary mobile phone, and a breakthrough internet communications device. Today, the iPhone is still all of those things, but also so much more.


Apple has sold well over a billion iPhones since 2007, and as of last January, the company's active installed base had hit 1.4 billion devices. Though iPhone sales were down last year, the iPhone continues to be Apple's single most successful product.

original iphone
Apple has steadily improved the iPhone over the years, refining the design over and over again, updating the camera, and adding new biometric features, and all of these changes have made the iPhone even more indispensable in our daily lives. Improvements over the years:

  • 2008: App Store and 3G network support
  • 2009: Personal Hotspot and video recording capabilities
  • 2010: New form factor and Retina display
  • 2011: Siri and iCloud
  • 2012: 4-inch display, Lightning connector, and LTE
  • 2013: Touch ID fingerprint sensor
  • 2014: 4.7-inch and 5.5-inch displays
  • 2015: 3D Touch, Live Photos, and 4K video recording
  • 2016: Waterproofing, dual-lens camera for iPhone 7 Plus, no headphone jack
  • 2017: No Home button, 5.8-inch OLED full screen display, wireless charging, fast charging, Face ID
  • 2018: 5.8 and 6.5-inch OLED screen sizes, three iPhone lineup
  • 2019: Night mode, triple-lens cameras

Rumors suggest the iPhone is going to see a major overhaul in 2020, with Apple set to debut 5G connectivity, a revamped iPhone 4-style frame design, 5.4, 6.1, and 6.7-inch iPhone sizes, and a time-of-flight laser-based camera system for better depth calculations and AR capabilities.

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...

Top Rated Comments

Duane Martin Avatar
77 months ago

I played with one of the first gen iPhones when it came out. While it was unique, it was also painfully slow and had a tiny low res screen. It was obvious Apple would sell millions of them, but I didn't want one.
Painfully slow? Tiny low res screen? Compared to what?

The original iPhone was not released in Canada but that did not stop a number of my friends from acquiring one. I will never forget four of us crowding around the devise, just wanting to play with it; we were all blown away. The owner then reminded us this was version 1.0 and try to imagine what it would be like going into the future. The world has changed because of the iPhone.
Score: 25 Votes (Like | Disagree)
ActionableMango Avatar
77 months ago
Notable quotes from 2007:

"There’s no chance that the iPhone is going to get any significant market share. No chance."
-Steve Ballmer, Microsoft

“It’s kind of one more entrant into an already very busy space with lots of choice for consumers. But in terms of a sort of a sea-change for BlackBerry, I would think that’s overstating it.”
-Jim Balsillie, BlackBerry

“The development of mobile phones will be similar in PCs. Even with the Mac, Apple has attracted much attention at first, but they have still remained a niche manufacturer. That will be in mobile phones as well,”
-Anssi Vanjoki, Nokia

"We've learned and struggled for a few years here figuring out how to make a decent phone. PC guys are not going to just figure this out. They're not going to just walk in."
-Ed Colligan, Palm

"There is no likelihood that Apple can be successful in a business this competitive.”
“What Apple risks here is its reputation as a hot company that can do no wrong.”
“If it's smart it will call the iPhone a ‘reference design’ and pass it to some suckers to build with someone else's marketing budget. Then it can wash its hands of any marketplace failures.”

- John C. Dvorak, in his column Apple should pull the plug on the iPhone

"I'm never going to pay $500 for a phone."
- Me, owner of an iPhone 3G, 4, 5S, 6S, and 8
Score: 21 Votes (Like | Disagree)
iapplelove Avatar
77 months ago
I swear Steve Jobs was the reason why I loved Apple so much back in the day.

Keynotes haven’t been the same since.
Score: 19 Votes (Like | Disagree)
MisterSavage Avatar
77 months ago
I vividly remember watching this keynote and being amazed. At the time I had a clamshell phone with a tiny screen.
Score: 18 Votes (Like | Disagree)
Nozuka Avatar
77 months ago
Interesting how the home screen basically stayed the same. Not sure what to think about that.

But i guess it works...
Score: 12 Votes (Like | Disagree)
adamjackson Avatar
77 months ago
Here are a few photos I took that day:


Funny that same day they released Gen-1 AirPods:
https://appleinsider.com/articles/07/07/30/review_apple_iphone_bluetooth_headset


Taken the next day...it was a weird age of iPod accessories back then:
Score: 11 Votes (Like | Disagree)