Amid 'Apple Tag' Rumors, Tile Announces New 3M Adhesive 'Sticker' and Updated 'Slim' Electronic Trackers

Amid rumors that Apple is developing a Tile-like accessory that will help users keep track of their personal belongings, Tile today announced a new smart tracker called the Sticker, along with an updated Tile Slim.

tile sticker e1570533758981
About the size of a quarter, the Tile Sticker is the company's smallest tracker to date, and features waterproofing and a 3M adhesive backing for attaching it to most metal and plastic objects, including remote controls, cameras, and outdoor gear. The Tile Sticker is available in black and in twin packs for $39.99, or a pack of four for $59.99.

Meanwhile, the Tile Slim assumes a new compact form factor that's the shape and thinness of two credit cards. It also now features a three-year battery life, a speaker that's twice as loud as the previous model, and a 200-foot range. The Tile Slim also comes in black and costs $29.99 for a single device.

tile slim e1570533937492
In addition, Tile's most popular tags – the Mate and Pro – have had their ranges extended to 400 feet. The Tile Mate costs $24.99 and the Tile Pro can be had for $34.99. All Tile trackers are available today from Tile's website, Amazon, and other retailers.

Based on assets discovered in iOS 13 by MacRumors, Apple's equivalent electronic tracker accessory is expected to be a small, circular tag with an Apple logo in the center.

The tags will be closely integrated with the new Find My app in iOS 13 and macOS Catalina, which merged Apple's previous ‌Find My‌ iPhone and ‌Find My‌ Friends services into one.

Tile Render

Apple Tags concept by MacRumors

While not available in public betas of iOS 13, the internal build contains a new "Items" tab in the ‌Find My‌ app for ‌iPhone‌ and iPad, which allows users to track the location of personal belongings.

Noted Apple analyst Ming-Chi Kuo has said he expects Apple's tags to feature ultra-wideband or "UWB" technology, which can be found in the ‌iPhone‌ 11, ‌iPhone‌ 11 Pro, and iPhone 11 Pro Max.

Ultra-wideband is a short-range, low-power radio technology that is able to provide more precise indoor positioning than Bluetooth LE and Wi-Fi, suggesting that Apple's tags will be more accurate at pinpointing the location of lost items than Tile's current item trackers, which rely on Bluetooth LE.

Apple's tagging products went unmentioned at its September 10 event, but it's possible the company could make some sort of announcement soon, possibly during an October event.

Apple has several rumored products in its pipeline that could make an appearance as early as this month, including a 16-inch MacBook Pro with a scissor keyboard and an all-new design, refreshed iPad Pro models that will possibly sport triple-lens rear camera systems, and a refreshed Apple TV.

Popular Stories

AirPods Pro Firmware Feature

Apple Releases Firmware Updates for AirPods Pro 2 and AirPods 4

Monday November 11, 2024 11:28 am PST by
Apple today released firmware updates for both AirPods 4 models (version number 7B20) and the AirPods Pro 2 with both Lightning and USB-C charging cases (version number 7B21). All of these AirPods models were previously on firmware version 7B19. It is not immediately clear what new features or changes are included in firmware versions 7B20 and 7B21, but we will update this story if we find...
New Things Your iPhone Can Do in iOS 18

18 New Things Your iPhone Can Do in iOS 18.2

Wednesday November 13, 2024 2:09 am PST by
Apple is set to release iOS 18.2 next month, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. There are a handful of new non-AI related feature controls incoming as well....
iPhone SE 4 Thumb 1

iPhone SE 4 Camera Modules to Enter Mass Production Next Month

Tuesday November 12, 2024 2:56 am PST by
Apple's camera module supplier for the upcoming iPhone SE 4 is set to begin mass production of the components in December, according to a new report coming out of Korea. Economic newspaper Ajunews reports that LG Innotek will supply the front camera module for the budget-friendly fourth-generation device. Final tests are now said to be underway, with mass production of the module following...
iphone 6 thickness

iPhone 17 'Air' May Not Be Much Thinner Than iPhone 6

Monday November 11, 2024 5:18 am PST by
Next year's iPhone 17 "Air" model may not be as thin as Apple planned, according to a rumor originating in Korea. According to the news aggregator account "yeux1122" on Naver, citing industry sources, Apple has run into problems making the new iPhone 17 model sufficiently thin. The device's reduced thickness is apparently dependent on manufacturing a battery with a thinner substrate, but...
new mac holiday

The Best Early Black Friday Mac Deals

Monday November 11, 2024 7:45 am PST by
Black Friday is getting closer, and prices on MacBook Pro, MacBook Air, iMac, and Mac mini computers have started to drop as the shopping holiday nears. These deals include the latest models of the M4 MacBook Pro and iMac. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site...
iOS 18

Here's Everything New in iOS 18.2 Beta 3

Monday November 11, 2024 4:53 pm PST by
Apple seeded the third betas of iOS 18.2 and iPadOS 18.2 to developers for testing today. While the third betas of each update are minor relative to the first two betas, there are still a handful of changes across the Photos app, TV app, and more. A corresponding iOS 18.2 public beta with these changes will likely be released later this week, and Apple previously confirmed that the software...
General Final Cut Pro Feature

Apple Likely to Announce Final Cut Pro Update This Week With These New Features

Sunday November 10, 2024 12:13 pm PST by
In its announcement video for the new Mac mini last month, Apple teased an "upcoming" version of Final Cut Pro for the Mac. Apple will likely announce the update during the annual Final Cut Pro Creative Summit, which begins this Wednesday. The conference is held in association with Apple, and attendees will be visiting Apple Park on the first day. Apple already teased four new features...
iPad iOS 16 WP Display Feature eric edit

Apple to Launch AI-Powered Home 'Command Center' as Soon as March 2025

Tuesday November 12, 2024 1:09 pm PST by
Apple is planning to launch an AI-powered smart home display as soon as March 2025, according to Bloomberg's Mark Gurman. The display will measure in at approximately six inches, and while it is similar to an iPad, it is square rather than rectangular and it has thick bezels around the edges. There is a camera at the top front so that it can be used for FaceTime, plus there are internal speakers...

Top Rated Comments

MrGimper Avatar
67 months ago

Ridiculous product. Never needed such a thing to find my belongings.

I'm not sure why people are so fascinated with these. Seriously, how many people actually bought and used these things?
I do, hope that's ok with you both?
Score: 29 Votes (Like | Disagree)
Jsameds Avatar
67 months ago

Ridiculous product. Never needed such a thing to find my belongings.
I bet you'll lose something now you've said that.
Score: 12 Votes (Like | Disagree)
macobyte Avatar
67 months ago
All this does is make me want Apple’s tags more. If Apple’s solution using UWB requires no charging or stays charged for multiple years and is very small and thin, they it will address every issue I’ve had with Tile. I think Tile will be dead in the water.

All signs pointed to an imminent announcement before the last event. Have their been any rumors as to why it was held back? Technical issues like AirPower?
Score: 9 Votes (Like | Disagree)
Khedron Avatar
67 months ago

All this does is make me want Apple’s tags more. If Apple’s solution using UWB requires no charging or stays charged for multiple years and is very small and thin, they it will address every issue I’ve had with Tile. I think Tile will be dead in the water.

All signs pointed to an imminent announcement before the last event. Have their been any rumors as to why it was held back? Technical issues like AirPower?
Maybe Apple wants to avoid another Pro Stand laugh track. There's no way they can get anywhere near Tile's prices when even their clear case goes for $39.

Just saw this on Tile's website, which is possibly the worst promotional image ever. Who thought this looked like a reasonable use case?


Score: 9 Votes (Like | Disagree)
carlsson Avatar
67 months ago

Ridiculous product. Never needed such a thing to find my belongings.
Ridiculous post. Never needed such a post to understand why all people aren't the same.
Score: 8 Votes (Like | Disagree)
rmoliv Avatar
67 months ago
Ridiculous product. Never needed such a thing to find my belongings.
Score: 7 Votes (Like | Disagree)