Apple Contractors Listened to 1,000+ Siri Recordings Per Shift

Apple has suspended the grading program that used contractors to listen to Siri recordings for quality control purposes, but in a new report, The Irish Examiner (via The Verge) gives some additional insight into how it worked.

According to one of the contractors who worked on ‌Siri‌ grading in Cork, Ireland, employees were expected to listen to more than 1,000 ‌Siri‌ recordings per shift. Most recordings were a few seconds in length, and "occasionally" employees would hear personal data or snippets of conversation. Contractors primarily heard ‌Siri‌ commands, though.

hey siri
Each recording was "graded" based on different factors, such as whether or not a ‌Siri‌ activation was accidental or if the query was something the personal assistant could or couldn't help with.

The employee said that ‌Siri‌ user details were kept anonymous, and that he or she mostly heard recordings with Canadian, Australian, and UK accents.

"I understood the reasons why the company was doing it but I could see why people would feel it was a breach of privacy because they weren't telling people. I think the lack of consent was the issue."

Data analysts who worked with Globetech, a Cork-based firm, were told this week that their work with Apple has been terminated. Apple and Globetech have not commented on how many employees were let go, but The Irish Examiner says that more than 300 contractors working on transcription and grading for Apple may have lost their jobs.

Apple last week told Globetech that it would be ending all transcription and voice grading work, and Globetech has confirmed that it will no longer be providing these services to Apple.

Prior to Apple's decision to end all grading and transcription work with Globetech, Apple prohibited employees from bringing their cell phones to work after the original story from The Guardian hit. In that report, an anonymous contractor said that employees working on ‌Siri‌ often heard private data including confidential medical information, drug deals, recordings of couples having sex, and more.

Following that story, where the employee also called out Apple for not properly disclosing human-based ‌Siri‌ grading to its customers, Apple announced that it would temporarily suspend the program worldwide.

Apple said it would review the process that's currently used, and also add a feature to let people to opt out of allowing their ‌Siri‌ recordings be used for quality control purposes. In a statement to The Irish Examiner, Apple said that it is still evaluating its grading processes and is "working closely" with partners to reach the "best possible outcome" for all involved.

"We believe that everyone should be treated with the dignity and respect they deserve -- this includes our own employees and the suppliers we work with in Ireland and around the world. Apple is committed to customer privacy and made the decision to suspend Siri grading while we conduct a thorough review of our processes. We're working closely with our partners as we do this to ensure the best possible outcome for our suppliers, their employees and our customers around the world."

It's not if and clear when ‌Siri‌ grading will resume, but it's likely going to remain suspended until Apple is able to release a software update that adds a toggle allowing customers to opt out.

Apple is facing a class action lawsuit over the issue, which claims Apple did not inform consumers that they are regularly being recorded without consent."

Popular Stories

iPhone SE 4 Thumb 1

iPhone SE 4 With Apple's Own 5G Modem 'Confirmed' to Launch in March

Tuesday November 19, 2024 12:12 pm PST by
Barclays analyst Tom O'Malley and his colleagues recently traveled to Asia to meet with various electronics manufacturers and suppliers. In a research note this week, outlining key takeaways from the trip, the analysts said they have "confirmed" that a fourth-generation iPhone SE with an Apple-designed 5G modem is slated to launch towards the end of the first quarter next year. In line with previo...
airtag purple

AirTag 2 Rumored to Launch Next Year With These New Features

Sunday November 17, 2024 5:18 am PST by
Apple released the AirTag in April 2021, so it is now three over and a half years old. While the AirTag has not received any hardware updates since then, a new version of the item tracking accessory is rumored to be in development. Below, we recap rumors about a second-generation AirTag. Timing Apple is aiming to release a new AirTag in mid-2025, according to Bloomberg's Mark Gurman....
Magic Mouse Next to Keyboard

No, Apple CEO Tim Cook Didn't Say He Prefers Logitech's MX Master 3 Over the Magic Mouse

Sunday November 17, 2024 3:03 pm PST by
While the Logitech MX Master 3 is a terrific mouse for the Mac, reports claiming that Apple CEO Tim Cook prefers that mouse over the Magic Mouse are false. The Wall Street Journal last month published an interview with Cook, in which he said he uses every Apple product every day. Soon after, The Verge's Wes Davis attempted to replicate using every Apple product in a single day. During that...
Generic iOS 18 Feature Real Mock

Apple Releases iOS 18.1.1 and iPadOS 18.1.1 With Security Fixes

Tuesday November 19, 2024 10:10 am PST by
Apple today released iOS 18.1.1 and iPadOS 18.1.1, minor updates to the iOS 18 and iPadOS 18 operating systems that debuted earlier in September. iOS 18.1.1 and iPadOS 18.1.1 come three weeks after the launch of iOS 18.1. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. Apple has also released iOS 17.7.2 for...
at t turbo indicator iphone 16 pro max v0 8hrh7w5f3w1e1

AT&T Turbo Indicator Showing Up in iPhone Status Bar for Subscribers

Wednesday November 20, 2024 3:42 am PST by
AT&T has begun displaying "Turbo" in the iPhone carrier label for customers subscribed to its premium network prioritization service, according to reports on Reddit. The new indicator seems to have started appearing after users updated to iOS 18.1.1, but that could be just coincidence. Image credit: Reddit user No_Highlight7476 The Turbo feature provides enhanced network performance through ...
iPhone 17 Slim Feature Single Camera 1 Redux

'iPhone 17 Air' Rumored to Surpass iPhone 6 as Thinnest iPhone Ever

Monday November 18, 2024 1:07 pm PST by
In a research note with Hong Kong-based investment bank Haitong today, obtained by MacRumors, Apple analyst Jeff Pu said he agrees with a recent rumor claiming that the so-called "iPhone 17 Air" will be around 6mm thick. "We agreed with the recent chatter of an 6mm thickness ultra-slim design of the iPhone 17 Slim model," he wrote. If that measurement proves to be accurate, there would be ...
bug security vulnerability issue fix larry

Make Sure to Update: iOS 18.1.1 and macOS Sequoia 15.1.1 Fix Actively Exploited Vulnerabilities

Tuesday November 19, 2024 10:52 am PST by
The iOS 18.1.1, iPadOS 18.1.1, and macOS Sequoia 15.1.1 updates that Apple released today address JavaScriptCore and WebKit vulnerabilities that Apple says have been actively exploited on some devices. With the JavaScriptCore vulnerability, processing maliciously crafted web content could lead to arbitrary code execution. The WebKit vulnerability had the same issue with maliciously crafted...

Top Rated Comments

Rob_2811 Avatar
69 months ago
Mostly...







Well sometimes..
Score: 103 Votes (Like | Disagree)
jayducharme Avatar
69 months ago
I just assumed that this practice was part of the "send analytics to Apple" checkbox when you activate any new Apple device. It wasn't like the contractors were continuously monitoring people's audio; they were simply checking Siri's response when a query was made in order to improve Siri's accuracy. No one was able to connect someone's name with the query. I can see why this makes good fodder for the media, but IMO it's being overblown.
Score: 60 Votes (Like | Disagree)
zahuh Avatar
69 months ago
Liam: Hey Siri

Siri: (Doo doo)

Liam: ...I don't know who you are....I don't know what you want... If you're looking for ransom, I can tell you I don't have money... but what I do have are a very particular set of skills. Skills I have acquired over a very long career. Skills that make me a nightmare for people like you. If you let my daughter go now, that will be the end of it - I will not look for you, I will not pursue you... but if you don't, I will look for you, I will find you... and I will kill you.


Siri: bro I’m just a contractor.
Score: 45 Votes (Like | Disagree)
nordique Avatar
69 months ago
Considering how much Apple beats the privacy drum, I can understand why consumers would feel slighted, beyond the consent factor. If I knew Apple had contractors listening to my Siri commands I’d be upset too, doesn’t matter if 99% of those are calculations or setting alarms
Score: 35 Votes (Like | Disagree)
Chrjy Avatar
69 months ago
I do find it odd that Apple promotes privacy and yet does stuff like this. It kind of disappoints me because I sincerely hope they are not like the others but when stuff like this surfaces, it makes me lack confidence.

And before anyone says it's in the small print somewhere, it's the principle that matters. If you are going to brag about it, make damn sure that you follow it up.
Score: 31 Votes (Like | Disagree)
keysofanxiety Avatar
69 months ago
Canadian accents are distinguishable from American ones, eh?
They only knew they were Canadian because they apologised to Siri for accidentally activating her.
Score: 28 Votes (Like | Disagree)