Apple Orders Drama Series 'Swagger' Based on Early Life of NBA All-Star Kevin Durant

Apple has placed a straight-to-series order for "Swagger," a drama series based on the early life of NBA All-Star Kevin Durant, according to Variety. The series was put into development back in February.

durant 2018
The series, produced by Durant's Thirty Five Ventures, Imagine Television, and CBS Television Studios, is said to be inspired by Durant's youth basketball experiences. It reportedly explores the world of amateur basketball in the Washington, D.C. area, including players, their families, and coaches.

"Swagger" is said to "walk the fine line between dreams and ambition, and opportunism and corruption." Reggie Rock Bythewood will reportedly serve as writer, director, executive producer, and showrunner.

Durant is a two-time NBA champion with his current Golden State Warriors team, a nine-time NBA All-Star, and was the NBA's Most Valuable Player in 2014 and Rookie of the Year in 2008. He is also a two-time gold medal winner in men's basketball at the 2012 and 2016 Summer Olympic Games.

"Swagger" will be one of well over a dozen original TV series and movies that will be distributed through Apple's widely expected streaming video service, which will reportedly launch in more than 100 countries in 2019. A full list of Apple's planned TV shows and movies is available in our Apple TV roundup.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

maxresdefault

Apple Releases iOS 18.4 With Priority Notifications, Ambient Music, New Emoji and More

Monday March 31, 2025 10:03 am PDT by
Apple today released iOS 18.4 and iPadOS 18.4, the fourth major updates to the iOS 18 and iPadOS 18 operating system updates that came out last year. iOS 18.4 and iPadOS 18.4 come two months after Apple released iOS 18.3 and iPadOS 18.3. Subscribe to the MacRumors YouTube channel for more videos. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to...
iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
top stories 2025 03 29

Top Stories: WWDC 2025 Announced, iPhone 17 Pro and iOS 19 Rumors, and More

Saturday March 29, 2025 6:00 am PDT by
Apple's big developer event is a little over two months away, and rumors about what we can expect to see in Apple's next major operating system updates are becoming increasingly frequent. A public release of iOS 18.4 is also imminent with a number of updates and improvements, although we won't be getting the major Apple Intelligence Siri upgrades that had reportedly been planned for this...
Magic Mouse Green

What to Expect From the Magic Mouse 3

Saturday March 29, 2025 10:15 am PDT by
Apple is reportedly working on a new Magic Mouse. Below, we recap what to expect. The two key rumors for the Magic Mouse 3 so far include a relocated charging port, along with a more ergonomic design. It was briefly rumored that the Magic Mouse 3 would also feature voice control, but that was misinterpreted information. Relocated Charging Port While the Magic Mouse switched from...
iOS 18

iOS 18.4 Expected Next Week - Here Are the Release Notes

Friday March 28, 2025 2:01 pm PDT by
With the second release candidate of iOS 18.4 that Apple seeded out today, the company finally provided us with release notes that give a full rundown on what to expect. There's an Apple Vision Pro app, new Apple Intelligence features for notifications and additional language support, plus an Apple News Food feature for Apple News+ subscribers, and several updates that should improve the...
Foldable iPhone 2023 Feature Homescreen

Six Things to Know About Apple's Upcoming Foldable iPhone

Friday March 28, 2025 3:54 pm PDT by
We've been hearing rumors about a foldable iPhone for almost a decade now, but it looks like we might finally see the device come to fruition in 2026. We're going to be waiting many more months for the foldable iPhone, but so far we're hearing good things. Apple wants to make it creaseless. It's taken Apple multiple years to design a foldable iPhone that it's satisfied with because Apple ...
iOS 19 Mock WWDC25 Feature

iOS 19 Expected to Run on These iPhones

Monday March 31, 2025 5:28 pm PDT by
iOS 19 will not be available on the iPhone XR, iPhone XS, or the iPhone XS Max, according a private account on social media site X that has accurately provided information on device compatibility in the past. The iPhone XR, iPhone XS, and iPhone XS Max all have an A12 Bionic chip, so it looks like iOS 19 will discontinue support for that chip. All other iPhones that run iOS 18 are expected...
iOS 19 visionOS UI Elements

Apple Codename Provides Clue About iOS 19's Rumored New Design

Sunday March 30, 2025 6:40 am PDT by
Multiple sources have claimed that iOS 19 will introduce a new design with more translucent buttons, menus, notification banners, and more, and there is now another clue that points towards this glass-like appearance. Bloomberg's Mark Gurman today said the new design project is codenamed "Solarium" internally. A solarium is a room with glass walls that allow in plenty of sunlight, so this...

Top Rated Comments

Elyzien Avatar
83 months ago
All of Apple's show purchases sound like things Netflix passed on!

That's saying a lot cuz Netflix will buy anything!
Score: 19 Votes (Like | Disagree)
emmab2006 Avatar
83 months ago
are they aware that no one has a clue who this guy is outside of the USA ??? who the hell is he , and who cares
Score: 15 Votes (Like | Disagree)
Dranix Avatar
83 months ago
Who cares about the life of athletes?
Score: 12 Votes (Like | Disagree)
dazz87 Avatar
83 months ago
Wow cant wait to hear the life story of a snake.......
Score: 9 Votes (Like | Disagree)
Packers1958 Avatar
83 months ago
Apple going full speed down the road to irrelevance.
Score: 9 Votes (Like | Disagree)
Morgenland Avatar
83 months ago
You do know the NBA is insanely popular throughout the rest of the world too right? They host events overseas all of the time during the offseason. Hell even NBA stars are signed to Chinese apparel companies. This is just incorrect
Sorry, no. You're confusing NBA advertising with reality.
Score: 6 Votes (Like | Disagree)