YouTube today launched cheaper monthly plans for students who are interested in both its video streaming service and music streaming service, YouTube Music. For the music service, YouTube is knocking down the price of YouTube Music Premium to $4.99/month from $9.99/month, only for verified students (via TechCrunch).

YouTube Music app
This pricing strategy aligns with similar student offers from rivals like Apple Music and Spotify, which both let students subscribe to their services for just $4.99/month. Similar to YouTube Music, Apple Music didn't debut a student discount until nearly a year after the service first launched.

Students will also be able to subscribe to YouTube Premium for $6.99/month instead of $11.99/month (if students sign up by January 31, 2019, they'll only have to pay $5.99/month). YouTube Premium is the ad-free version of YouTube that includes offline viewing and some exclusive YouTube Originals.

As more services emerge, companies have begun rolling out more enticing discounts and bundles to offer students. In August, Spotify announced that its Spotify + Hulu bundle for $4.99/month was expanding to also include Showtime, without increasing the cost of the bundle. For non-student users, Spotify and Hulu offer a $12.99/month combo deal, but as of yet the Showtime bundle hasn't expanded beyond students.

Tag: YouTube Music

Top Rated Comments

macduke Avatar
macduke
81 months ago
As someone who works at a university, I miss the days when I could just enter my EDU email address and get whatever discount was available. It helped make up for the disparity in pay between higher education work and the private sector. Then the IT departments got the bright idea to let everyone keep their EDU addresses indefinitely and companies had to come up with a different solution for providing discounts. Oh well.
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