Apple Donating $1 Million to American Red Cross as Hurricane Florence Makes Landfall in North Carolina

Apple is donating $1 million to the American Red Cross to support Hurricane Florence relief efforts, as it routinely does for natural disasters, according to a tweet shared by Apple CEO Tim Cook today.

hurricane florence apple
Apple often accepts Red Cross donations from customers through the App Store and iTunes Store, but it has yet to add banners to either storefront, or Apple.com. We'll update this article if that changes.


Hurricane Florence made landfall in North Carolina earlier today as a Category 1 storm, resulting in destructive winds, rain, and storm surges across the Carolinas and southeastern United States.

Apple most recently accepted Red Cross donations to support wildfire relief efforts in Northern California in August. Last year, Apple donated $5 million to Hand in Hand, in support of Hurricane Harvey and Hurricane Irma relief efforts.

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Top Rated Comments

OldSchoolMacGuy Avatar
82 months ago
Here come the complaints we always see about how a trillion dollar company could do more. Before complaining, please let us know how much you contributed and how much your company contributed.
Score: 28 Votes (Like | Disagree)
shareef777 Avatar
82 months ago
Here come the complaints we always see about how a trillion dollar company could do more. Before complaining, please let us know how much you contributed and how much your company contributed.
I'm pretty sure most people donate more then .0004% of their savings.
Score: 22 Votes (Like | Disagree)
Bollockser Avatar
82 months ago
Cool, I think I'll donate 1/1,000,000th of my net worth as well.
Score: 19 Votes (Like | Disagree)
EvilEvil Avatar
82 months ago
Hurricane victims will be lucky to see 95% of donations to the Red Cross.
Score: 16 Votes (Like | Disagree)
1050792 Avatar
82 months ago
Greedy Apple, why not $2 million? /s
Good to see them supporting this disaster.
Score: 14 Votes (Like | Disagree)
taptic Avatar
82 months ago
Wow, that's almost enough to buy 3 entire iPhone Xs Max's!
Score: 13 Votes (Like | Disagree)