Dutch media is reporting that an Apple Store at Leidseplein in Amsterdam was briefly evacuated today, likely after an iPad battery overheated.

apple store amsterdam

Image Credit: AS Media

At 2:20 p.m. local time on Sunday afternoon, the Amsterdam fire department tweeted that crews were on the scene. The tweet added that there was "no smoke" at the store, but "three people with breathing problems."

A spokesperson for the fire department said "there is probably a leaking battery pack," according to Dutch broadcaster AT5 and NH Nieuws. The incident was also reported by Dutch blog iCulture, which alerted us to the story.

Employees immediately placed the iPad in a container with sand, and the store was evacuated as a precaution, according to the reports. The three people who suffered breathing issues were treated on site by ambulance workers.

The breathing issues may have been prompted by chemical vapors or other irritating substances emanating from the iPad battery, according to the Amsterdam fire department, which aired out the store while it was evacuated.

Fortunately, there does not appear to have been any significant injuries or damage. At around 3:00 p.m. local time, employees and customers were allowed to re-enter the store as usual, according to the reports.

It's unclear if the iPad battery pack was an official part from Apple or an aftermarket replacement, or if the potential overheating was the result of improper handling during servicing by a Genius Bar technician.

Earlier this year, an Apple Store in Zurich was evacuated following a similar incident with an overheated iPhone battery.

All in all, these incidents are quite rare, but a very small percentage of lithium-ion batteries do pose a risk of overheating, swelling, and bursting open. Without additional details, it's hard to pinpoint the exact cause.

We'll update this article if Apple comments on the incident.

Top Rated Comments

BootsWalking Avatar
83 months ago
Hey Siri, you're on fire.

"Here's an article discussing a boar that's tired."
Score: 44 Votes (Like | Disagree)
flyinmac Avatar
83 months ago
iPad warranty immediately voided...

Apple: “Sorry, we don’t warrant devices which have been immersed in sand. We found particles of dirt and sand inside your device when we opened it to examine the battery.”

Customer: “But you did that”

Apple: “We don’t recall the incident that you speak of. Apple products do not have those kinds of battery issues. Your battery problem was caused by corrosive chemicals in the dirt we found in the contacts.”
Score: 12 Votes (Like | Disagree)
JessicaRose304 Avatar
83 months ago
Bucket of sand! Good idea, will have one ready the next time I swap an idevice battery.
It's standard procedure. I work for a UK AASP and all apples service manuals instruct you to have sand available when handling parts or devices that could suffer a thermal event. I've seen it used and it actually works really well to smother the battery / device and stop a runaway event.
Score: 8 Votes (Like | Disagree)
JessicaRose304 Avatar
83 months ago
A thermal event is classic corporate speak :)
Sorry, you get so used to speaking like it. I don't think it would go down too well if I came out of the service areas and shouted "Did someone order their iPad extra crispy?" ;)
Score: 6 Votes (Like | Disagree)
5097842 Avatar
83 months ago
Is Apple sourcing batteries from Samsung now? I wonder if this will be featured in Samsung’s next Ingenious ad. :rolleyes:
Score: 5 Votes (Like | Disagree)
ApfelKuchen Avatar
83 months ago
A thermal event is classic corporate speak :)
It certainly is. But then, a more incendiary term would only inflame emotions. :)

Seriously, if you have a location crowded with members of the general public, the staff often uses code words in order to avoid a general panic. The security/public safety staff at a stadium or airport has a whole list of such code words. Each conveys specific meaning and triggers specific procedures.

In this specific example someone announces, "Thermal event." The staff knows exactly what's happening, and they take well-rehearsed steps to address the specific problem. (They bury the thing in sand, isolating and dampening the runaway chemical reaction while it runs its course. Traditional fire extinguishers are ineffective for this kind of thing - they're designed to temporarily deny oxygen to open flames.) Staff can then evacuate the area without risking the panic that might ensue if they'd simply shouted "FIRE!"
Score: 5 Votes (Like | Disagree)

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
mac pro creativity

Apple Launched the Controversial 'Trashcan' Mac Pro 11 Years Ago Today

Thursday December 19, 2024 7:00 pm PST by
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup. The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...