New Entry-Level Mac Notebook Expected to Adopt Retina Display, Likely Launch at WWDC in June
Earlier this month, KGI Securities analyst Ming-Chi Kuo reported that Apple is expected to introduce a cheaper MacBook Air sometime during the second quarter of the year, and a few days later a second report backed up Kuo's claims with a claim of a price point starting at $799 or $899.
DigiTimes is now reporting that Apple is planning to launch a new 13.3-inch "entry-level MacBook" late in the second quarter of the year, which suggests an introduction at WWDC in June. While DigiTimes calls the notebook a "MacBook," it is unclear whether it would be part of the MacBook or MacBook Air line, but the entry-level nature of the machine and the MacBook's positioning at a similar 12-inch size suggests this new machine might be part of a refreshed MacBook Air family.
However the new entry-level machine is marketed, DigiTimes says the pricing will be the same as or slightly higher than the current MacBook Air, which starts at $999, and the machine will include a Retina display.
The 13.3-inch a-Si panels for the new notebook feature the same resolution as Apple's 13.3-inch MacBook Pro at 2,560 by 1,600.
LG Display will begin supplying the panel in April with the new MacBook scheduled to enter mass production at the end of May or the beginning of June.
The report claims that Apple is targeting shipments of six million units of the new notebook through the end of the year, although DigiTimes analysts believe four million is a more likely figure considering the estimated pricing.
In addition to the new MacBook Air or MacBook, DigiTimes says Apple is also preparing updated entry-level iPad models for release in the second quarter and new iPad Pro models for the second half of the year.
Popular Stories
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way.
Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027.
Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season.
Note: MacRumors is...
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia.
Since the iPhone Air launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production.
Apple supplier Foxconn has...
On this week's episode of The MacRumors Show, we talk through the latest rumors about Apple's upcoming iPad mini 8.
Subscribe to The MacRumors Show YouTube channel for more videos
The next-generation version of the iPad mini is expected to feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple...
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
