iTunes Chief Eddy Cue Says Apple Will Share Details on its TV Plans in 'a Little Bit of Time'

Apple iTunes chief Eddy Cue today spoke at Variety's 2018 Pollstar Live event in Los Angeles, California, where he discussed Apple Music and the Music Business with Variety Executive Music Editor Shirley Halperin.

Cue's talk wasn't streamed live for viewers at home to watch, but several attendees shared Cue's major talking points on Twitter.

eddycuepollstar


Unsurprisingly, some of the discussion focused on the HomePod, which is officially launching this Friday. According to Cue, the HomePod will use its built-in A8 chip and AI algorithms to automatically adjust the bass, treble, and other settings on a song-by-song basis, so there won't be a need for users to fuss with settings.

In fact, Apple is confident enough in the HomePod's ability to make these adjustments that there are no built-in options to allow users to manually adjust sound.

Cue didn't want to share information about Apple's upcoming original programming plans, despite the fact that the company has inked deals for eight TV shows so far. He did, however, say that we may hear "a lot more" about Apple's plans in "a little bit of time," suggesting Apple will share details on its television goals later this year.

Details are light on the other points that Cue covered in his talk, but should more information surface on what he had to say, we'll update this post.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
ive and altman

Jony Ive's OpenAI Device Barred From Using 'io' Name

Friday December 5, 2025 6:22 am PST by
A U.S. appeals court has upheld a temporary restraining order that prevents OpenAI and Jony Ive's new hardware venture from using the name "io" for products similar to those planned by AI audio startup iyO, Bloomberg Law reports. iyO sued OpenAI earlier this year after the latter announced its partnership with Ive's new firm, arguing that OpenAI's planned "io" branding was too close to its...
iphone air camera

iPhone Air's Resale Value Has Dropped Dramatically, Data Shows

Thursday December 4, 2025 5:27 am PST by
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch. According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
iPhone 17 Pro Cosmic Orange

iPhone 17 Pro Lost a Camera Feature Pro Models Have Had Since 2020

Thursday December 4, 2025 5:18 am PST by
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020. If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...

Top Rated Comments

djlythium Avatar
102 months ago
Eddy is a safe pair of hands at Apple. He's in control.

Psh. Cue needs to exit, badly. I feel like the services under his leadership have tanked in quality.
Score: 5 Votes (Like | Disagree)
cknibbs Avatar
102 months ago
Apple's TV plans are already imploding. Bryan Fuller just left the reboot of Amazing Stories because of creative differences with Apple. Apple wanted it to be family friendly, Fuller didn't:
https://www.hollywoodreporter.com/live-feed/bryan-fuller-exits-apples-amazing-stories-anthology-1078055

Cue gonna Cue. Playing hardball with creative talent by insisting the content they produce is family friendly is going to blow up in his face.
Maybe - maybe not though. I’d love to watch some of the Netflix series shows but as many of the ones that seem interesting are riddled with profanity and unneeded nudity/sex I stay away from them. There is still a segment of the world who enjoy entertainment more when those things are not present. I for one appreciate Apples effort for “family friendly” content.
Score: 3 Votes (Like | Disagree)
cmaier Avatar
102 months ago
Apple's TV plans are already imploding. Bryan Fuller just left the reboot of Amazing Stories because of creative differences with Apple. Apple wanted it to be family friendly, Fuller didn't:
https://www.hollywoodreporter.com/live-feed/bryan-fuller-exits-apples-amazing-stories-anthology-1078055

Cue gonna Cue. Playing hardball with creative talent by insisting the content they produce is family friendly is going to blow up in his face.
It doesn't say anything about family friendly. It says he wanted to make black mirror, but what they bought was amazing stories, a known quantity. He didn't want to make the show he and spielberg sold to apple, and he has a long history of flaking out and leaving or getting kicked out of jobs.
Score: 3 Votes (Like | Disagree)
DocMultimedia Avatar
102 months ago
In other words, we'll tell you how much OUR streaming package will cost.
Score: 3 Votes (Like | Disagree)
snowboarder Avatar
102 months ago
Was he dancing?
Score: 3 Votes (Like | Disagree)
itsmilo Avatar
102 months ago
Apple's TV plans are already imploding. Bryan Fuller just left the reboot of Amazing Stories because of creative differences with Apple. Apple wanted it to be family friendly, Fuller didn't:
https://www.hollywoodreporter.com/live-feed/bryan-fuller-exits-apples-amazing-stories-anthology-1078055

Cue gonna Cue. Playing hardball with creative talent by insisting the content they produce is family friendly is going to blow up in his face.
Not surprised regarding Apple and also not surprised regarding Fuller. He seems to leave everything lol

Dont expect the F word, nudity or people smoking on Apple content
Score: 3 Votes (Like | Disagree)