Apple CEO Tim Cook Discusses Overusing Technology in New Interview

cook heroApple this morning announced the expansion of its "Everyone Can Code" initiative to 70 educational institutions across Europe, and following the announcement, Apple CEO Tim Cook spoke at Harlow College in Essex, one of the schools that will adopt the new curriculum.

The Guardian shared several of Cook's comments, which covered overuse of technology and boundaries for children.

Cook said he believes there are concepts that can't be taught using technology, and in many courses, technology shouldn't dominate.

“I don’t believe in overuse [of technology]. I’m not a person that says we’ve achieved success if you’re using it all the time,” he said. “I don’t subscribe to that at all.”

Even in computer-aided courses, such as graphic design, technology should not dominate, he said.

“There are are still concepts that you want to talk about and understand. In a course on literature, do I think you should use technology a lot? Probably not.”

According to Cook, Apple cares about children out of the classroom, a topic that's notable as Apple investors recently urged Apple to do more to protect children from smartphone addiction.

Apple in early January said in a statement that it thinks deeply about how its products are used and the impact they have on people, including children. Apple takes its responsibility to protect children "very seriously," and has promised more robust parental controls for iOS devices in the future.

Though he does not have children of his own, Cook says in his own personal life, he "put some boundaries" on his nephew. "There here are some things that I won't allow; I don't want them on a social network," he said.

On the topic of learning to code, Cook spoke passionately, as he has done several times in the past. Learning to code, he says, is more important than learning a foreign language.

Cook said: "I think if you had to make a choice, it's more important to learn coding than a foreign language. I know people who disagree with me on that. But coding is a global language; it's the way you can converse with 7 billion people."

Cook's full commentary, which covers diversity, coding at an early age, and the importance of the press, can be read over at The Guardian.

Popular Stories

Beyond iPhone 13 Better Triad

Apple's 20th Anniversary iPhone May Finally Go All Screen

Tuesday April 15, 2025 6:31 am PDT by
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself. Here's the case for Apple releasing a truly all-screen iPhone with no...
iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iOS 19 Roundup Feature

iOS 19 Will Add These New Features to Your iPhone

Tuesday April 15, 2025 7:37 am PDT by
The first iOS 19 beta is less than two months away, and there are already a handful of new features that are expected with the update. Apple should release the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September. Below, we recap the key...
CarPlay Hero

Apple Releases Wireless CarPlay Fix

Wednesday April 16, 2025 11:28 am PDT by
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed. Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles." If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
Apple 2025 Thumb 1

10 Products Still Coming From Apple in 2025

Friday April 11, 2025 4:14 pm PDT by
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then. We've rounded up a list of everything that we're still waiting to see from Apple in 2025. iPhone 17, 17 Air, and 17 Pro - We get...
iOS 18

Apple Releases iOS 18.4.1 With Bug Fixes

Wednesday April 16, 2025 10:11 am PDT by
Apple today released iOS 18.4.1 and iPadOS 18.4.1, minor updates to the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.4.1 and iPadOS 18.4.1 come two weeks after the launch of iOS 18.4 and iPadOS 18.4. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. There have been complaints about ...
iPhone 6s MacRumors YouTube

Apple Says These Products Are Now Vintage

Tuesday April 15, 2025 9:53 am PDT by
Apple today updated its vintage products list to add the 2018 Mac mini and the iPhone 6s, devices that will get more limited service and repairs now that they are considered vintage. The iPhone 6s initially launched in 2015, but Apple kept it around as a low-cost device until 2018, which is why it is only now being added to the vintage list. The iPhone 6s had Apple's A9 chip, and it was...
macOS Sequoia Feature

Apple Releases macOS Sequoia 15.4.1 With Bug Fixes

Wednesday April 16, 2025 10:16 am PDT by
Apple today released macOS Sequoia 15.4.1, a minor update to the macOS Sequoia operating system that launched in September. macOS Sequoia 15.4.1 comes two weeks after the launch of macOS Sequoia 15.4. Mac users can download the ‌‌macOS Sequoia‌‌ update through the Software Update section of System Settings. It is available for free on all Macs able to run macOS 15. According to...

Top Rated Comments

radiology Avatar
95 months ago
Is it just me or did the headline got his message wrong?
Score: 38 Votes (Like | Disagree)
gregorynacu Avatar
95 months ago
Is it just me or did the headline got his message wrong?
Yup. The headline makes it sound as though he believes the exact opposite of what he believes. It’s taken out of its context, because in the context it is clear he thinks tech should not be used all of the time.
Score: 15 Votes (Like | Disagree)
JPack Avatar
95 months ago

Article Link: Apple CEO Tim Cook: I Don't Believe in Overuse of Technology ('https://www.macrumors.com/2018/01/19/apple-ceo-tim-cook-technology-overuse/')
... says the CEO of a multinational technology company, whose compensation is tied almost entirely to revenue and profit performance.

That's like asking an ExxonMobil exec whether he believes oil use is related to climate change.
Score: 15 Votes (Like | Disagree)
meaning-matters Avatar
95 months ago
Cook said: "I think if you had to make a choice, it's more important to learn coding than a foreign language. I know people who disagree with me on that. But coding is a global language; it's the way you can converse with 7 billion people."

I’ve been a software engineer/designer for 25+ years, travelled a lot, and speak 4 languages. Here are my issues:

* How much experience does he have with coding?
* How much experience does he have with living in another country, learning another language, and getting to know another culture?
* Coding is a shallow term and only addresses the most mundane aspect of creating software.
* Coding is a horrible term and does not do right to the complex task of creating software.
* Coding will disappear and will make place for higher level tasks that require a deep understanding of things. (Simpler tasks will be taken over by AI.)
* It's not explained how you can converse with 7 billion people when you know how to throw a few if and loop statements together. (Because that's the level that most people will be willing to reach.)
* People can't often converse using natural language, why would coding be better?
* There are many programming languages.
* ...

I find this an ignorant remark at best.
Score: 14 Votes (Like | Disagree)
J.C Avatar
95 months ago
Is it just me or did the headline got his message wrong?
Agreed. His opinion is clearly that overuse of technology *is* something he believes in and thinks should be avoided.
Score: 11 Votes (Like | Disagree)
pika2000 Avatar
95 months ago
Learning to code, he says, is more important than learning a foreign language.
Oh how mistaken he is. If I can repeat my young life, learning more foreign languages would be the top things I would do. Simply learning a language like Chinese can take you to far more places than knowing java/phyton. People do business using human language, not codes.
Score: 10 Votes (Like | Disagree)