Apple to Open New Flagship Store in Melbourne, Australia

Apple is planning to open a new flagship retail location in Melbourne, Australia, at Federation Square, a shopping center, public square, and mixed-use space located in the heart of the city.

The Federation Square website says the new location will be an "Apple Global Flagship Store" that will open up in 2020. It will be Apple's most significant store in the Southern Hemisphere, with workshops, classes, and live music events.

federationsquare1
Apple's Melbourne store will create 500 square meters of new public space, connecting Federation Square with the Yarra River and Birrarung Marr. Apple will construct a new building to replace an existing Yarra building, and based on renderings shared by Federation Square, the store will have multiple levels with glass walls and a viewing deck that overlooks the Yarra River.

Apple retail chief Angela Ahrendts told The Australian that the store will feature a "bespoke design concept" and "extensive landscaping."

"Apple Federation Square respects the original vision for the plaza, with a bespoke design concept and extensive landscaping bringing increased opportunities for the community to enjoy this renowned cultural hub."

"We're thrilled to move forward in the planning process for our new home in Melbourne's Federation Square and would be honoured to call the world-class galleries and museums of Melbourne our neighbours," Ms Ahrendts said.

Construction on the new store, which will "enhance Federation Square's world renowned architecture," will start in mid-2019.

Popular Stories

AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
CarPlay Hero

Apple Releases Wireless CarPlay Fix

Wednesday April 16, 2025 11:28 am PDT by
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed. Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles." If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
Beyond iPhone 13 Better Triad

Apple's 20th Anniversary iPhone May Finally Go All Screen

Tuesday April 15, 2025 6:31 am PDT by
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself. Here's the case for Apple releasing a truly all-screen iPhone with no...
maxresdefault

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Subscribe to the MacRumors YouTube channel for more videos. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and ...
iOS 19 Roundup Feature

iOS 19 Will Add These New Features to Your iPhone

Tuesday April 15, 2025 7:37 am PDT by
The first iOS 19 beta is less than two months away, and there are already a handful of new features that are expected with the update. Apple should release the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September. Below, we recap the key...
top stories 2025 04 19

Top Stories: iPhone 17 Pro Rumors, CarPlay Bug Fix, and More

Saturday April 19, 2025 6:00 am PDT by
This week saw rumor updates on the iPhone 17 Pro and next-generation Vision Pro, while a minor iOS 18.4.1 update delivered not just security fixes but also a fix for some CarPlay issues. We also looked ahead at what else is in Apple's pipeline for the rest of 2025 and even the 20th-anniversary iPhone coming in 2027, so read on below for all the details on these stories and more! iPhone 17 ...
tvOS 18 Thumb 1

Apple Releases tvOS 18.4.1

Wednesday April 16, 2025 10:04 am PDT by
Apple today released tvOS 18.4.1, a minor update to the tvOS 18 operating system that came out last September. tvOS 18.4.1 comes two weeks after Apple released tvOS 18.4, and it is available for the Apple TV 4K and Apple TV HD models. tvOS 18.4.1 can be downloaded using the Settings app on the ‌Apple TV‌. Open up Settings and go to System > Software Update to get the new software....

Top Rated Comments

Tea-Aholic Avatar
96 months ago
Pffft Melbourne. Always trying to one up SYDNEY
Salty much?
Score: 12 Votes (Like | Disagree)
ErikGrim Avatar
96 months ago
Ugh rather shoot myself than that store/public area. It looks overcrowded and too hot.
Don’t worry. In five minutes it will be storming and 7º.
[doublepost=1513742607][/doublepost]
Unfortunately this will be replacing the Yarra Building which houses the Koorie Heritage Trust - a building that promotes and exhibits Aboriginal culture of South-Eastern Australia. I'm a Apple fan, but this sucks.
They had already outgrown the space and were already moving to a larger and more accessible space in the Alfred Deakin building within the square.
Score: 5 Votes (Like | Disagree)
Peeetski Avatar
96 months ago

MyMac across the street will have some serious thinking to do. At least they 2 years notice...
They might have to become friendly and helpful :eek:
Score: 5 Votes (Like | Disagree)
smacrumon Avatar
96 months ago
They will just relocate! I think Apple paid very well for the building!
[doublepost=1513784063][/doublepost]

Because theres people there. And its a store that will add to the landscaping
The new Apple store adds nothing to Federation Square in Melbourne. In fact, many would argue, this Apple store would completely degrade the area entirely.

The Yarra Building at Federation Square houses the Koorie Heritage Trust which provides a unique range of programs and services to promote, support and celebrate the indigenous Aboriginal culture of South-Eastern Australia.

The location is completely wrong. It's a public cultural space, not a commercial multinational retail space. Whether or not Apple payed for it is irrelevant. In fact, Apple won't disclose the arrangement of the transaction.

Apple can not just come along and demolish a publicly funded building in a public area. There has ben ZERO consolation according to the reports.

Its seems the people there are ready to fight this and stop the current building being demolished and stop Apple constructing the new building in that area.
[doublepost=1513785708][/doublepost]
Melbourne is what Sydney used to be.
I've visited both cities and both are actually equally really nice in their own unique way, they are quite different in my opinion. I know the Federation Square area well, and an Apple store there would really rubbish the area completely. The space is not retail or corporate, it's a public community space. Someone at Apple has not done due diligence on the area when planning this.
Score: 4 Votes (Like | Disagree)
BlueParadox Avatar
96 months ago
Pffft Melbourne. Always trying to one up SYDNEY
Not at all. But by all means, keep telling yourself that ;)
Score: 4 Votes (Like | Disagree)
sparkie7 Avatar
96 months ago
Great, means I don't have to travel all the way to chaddy or Doncaster to check out the latest apple bling
Score: 4 Votes (Like | Disagree)