Skip to Content

Apple's 'The Rock x Siri' Cracks Top 10 Most Watched Ads on YouTube in 2017

by

Apple's short film "The Rock x Siri Dominate the Day" was the eighth most watched ad on YouTube around the world in 2017, according to Adweek.


Adweek says the ad has been viewed more than 25 million times, although that figure is based on Apple's channel for India rather than the United States, where the video has amassed nearly 18 million views.

With the views from all of Apple's regional YouTube channels combined, the ad has actually received over 80 million views to date, but that includes the possibility of some duplicate views from the same users.

"The Rock x Siri Dominate the Day" stars actor and professional wrestler Dwayne "The Rock" Johnson, who uses Siri throughout an eventful day in which he pilots an airplane, floats in space, prepares fine cuisine, acts on a set, and more.

therockxsirimovie
The theme of the short film, released in July, is that Siri can be used for a wide variety of tasks, such as checking calendar appointments, setting reminders, starting a timer, reading emails, starting an Apple Music playlist, and more.

The ad was certainly unorthodox for Apple and had mixed reception, with some finding it funny and others feeling it was cringeworthy.

The most watched YouTube ad of the year came from Samsung, promoting its customer service vans in India, according to Adweek. The four-minute video has received over 150 million views on the Samsung India channel.


Other ads that made the top 10 were shared by brands such as Adidas, Budweiser, Levi's, Mr. Clean, Oreo, Clash Royale, and Miss Dior.

Top Rated Comments

Scottsoapbox Avatar
107 months ago
Image if they focused such talent and resources on making Siri better instead of trying to convince us it's good enough.
Score: 7 Votes (Like | Disagree)
107 months ago
Here’s the corrected version of the ad:

('https://youtu.be/0oAEWx6cfz8')
Score: 2 Votes (Like | Disagree)
roland.g Avatar
107 months ago
Unwatchable.

Every time he says “Hey Siri” the video pauses and my phone brings up Siri. When he said “Hey Siri, read my schedule”, Siri read me my schedule!!!
Score: 1 Votes (Like | Disagree)

Popular Stories

iphone fold text

iPhone Fold Crease Measurements Revealed as Device Hits Production

Wednesday February 25, 2026 5:37 am PST by
Apple has submitted production line orders for its upcoming foldable iPhone, effectively confirming that the device will launch this year, claims a Chinese leaker. According to the Weibo account "Fixed Focus Digital," assembly lines recently received the orders from Apple, which has apparently allowed the leaker to learn the crease measurements for the device's 7.8-inch inner display....
Low Cost A18 Pro MacBook Feature Pink

Leaker Says Apple's Lower-Cost MacBook Will Have These 8 Limitations

Wednesday February 25, 2026 9:25 am PST by
Apple is expected to unveil its long-rumored lower-cost MacBook next week. Given it will be more affordable, this MacBook model will obviously have some reduced specs and compromises compared to the MacBook Air and MacBook Pro. While we are still waiting for Apple to announce the new MacBook, a leaker has shared eight alleged limitations to expect, based on an internal version of Apple's...
m3 macbook pro blue

M5 Pro and M5 Max MacBook Pro: What to Expect

Wednesday February 25, 2026 3:02 pm PST by
Apple is working on a new MacBook Pro that could launch next week ahead of the "Special Experience" planned for March 4, so we thought we'd highlight all of the rumors about the device so far. Design There are no rumors of design changes, and we are expecting the upcoming M5 MacBook Pro models to look just like the M4 versions. Apple will continue to offer 14-inch and 16-inch size options,...