Black Friday 2017: The Best Deals on iPhones, iPads, Apple Watch, Macs, and More

Thanksgiving is well underway in the United States, and Black Friday deals online and at brick and mortar stores are starting to go live across the country. Major retail stores like Target, Best Buy, and Walmart will be opening their doors this evening, while many online-only deals are already live.


Below, we've rounded up some of the best deals we've come across on Apple products like iPhone, iPad, Apple Watch, Macs, and accessories, and many, many more deals can be found in our dedicated Black Friday roundup.

iPhone

Walmart is offering a $300 Walmart Gift Card with the purchase of an iPhone X, iPhone 8, iPhone 8 Plus, iPhone 7, or iPhone 7 Plus on an AT&T Next or Verizon Device Payment plan. This deal is limited to stores, with activation appointments available starting at 6:00 p.m. Actual activations will begin at 8:00 p.m.

walmartblackfridaydeal
Sam's Club is offering a $100 Sam's Club gift card with the purchase of "any Apple iPhone," which may include the iPhone X, but it isn't clear if the retailer will have any in stock. This deal does apply to the iPhone 8 and the iPhone 8 Plus.

Target is offering a $250 Target gift card with the purchase of an iPhone 8 or an iPhone 8 Plus on an installment plan from Verizon, Sprint, or AT&T.

If you prefer a straight cash discount, Best Buy is offering up to $200 off the iPhone 8 and 8 Plus on an installment plan from Verizon, Sprint, or AT&T.

iPad Pro

There are several deals to be had on the latest 2017 10.5 and 12.9-inch iPad Pro models, with multiple retailers offering discounts.

Best Buy is discounting the 10.5-inch iPad Pro by up to $150, while Target will be offering a $120 discount, dropping the price on the entry-level 64GB 10.5-inch iPad Pro model to $530, down from the regular price of $650.

2017ipadpro
B&H Photo is also offering several iPad Pro models at $50 to $100 off.

- 10.5-inch iPad Pro: 64GB, Wi-Fi - $599.00, down from $649.00
- 10.5-inch iPad Pro: 256GB, Wi-Fi - $699.00, down from $799.00
- 12.9-inch iPad Pro : 64GB, Wi-Fi - $739.00, down from $799.00
- 12.9-inch iPad Pro: 256GB, Wi-Fi - $849.00, down from $949.00

5th-Generation iPad (2017)

Both Target and Best Buy are offering the 2017 32GB iPad for $249.99, which is a discount of $80 off of the regular price of $329.99. Walmart is offering the same deal.

97ipad
For some cellular 2017 iPad models, Best Buy is offering a $200 discount. At $200 off, the 32GB 2017 iPad with cellular is available for $259, down from the regular price of $459. A two-year Verizon service contract is required to get the deal.

Apple Watch

There are essentially no deals on the new Apple Watch Series 3 models, with the exception of Kohl's. Kohl's is offering $90 in Kohl's cash with the purchase of select Apple Watch Series 3 models.

apple watch series 3 trio
Target is discounting Apple Watch Series 1 models by $70, dropping entry-level pricing down to $179.99. That's the best Series 1 deal, and Macy's is matching it by discounting Series 1 models by $70 as well, while Best Buy is offering a $50 discount if the previous deals are unavailable for some reason.

MacBook Pro

When taking into account B&H Photo's free shipping and no taxes on orders outside of New York, the company is offering the best deals on most MacBook Pro models. Adorama, which doesn't charge taxes outside of New York and New Jersey, is also offering the same discounts. MacMall and Best Buy's prices are similar on most Macs, but they can't beat no taxes for the most part.

macbookpromodelssideview
Best Buy does actually have the best discounts on 15-inch MacBook Pro models and some higher-end 13-inch models, offering $50 off over Adorama and B&H, but in states where sales tax is a factor, B&H or Adorama deals are still likely to be better overall. In some cases, Amazon also has comparable deals.

Best Buy is discounting all 15-inch MacBook Pro models by $250, while 13-inch models are between $150 and $200 off.

13-inch MacBook Pro models

- 2.3 GHz, 8GB RAM, 128GB SSD in Silver (Amazon) (Adorama) (B&H Photo) - $1,149, down from $1,299
- 2.3GHz, 8GB RAM, 128GB SSD in Space Gray (Adorama) (B&H Photo) - $1,149, down from $1,299
- 2.3GHz, 8GB RAM, 256GB SSD in Silver (Amazon) (Adorama) (B&H Photo) - $1,349, down from $1,499
- 2.3GHz, 8GB RAM, 256GB SSD in Space Gray (Adorama) (B&H Photo) - $1,349, down from $1,499
- 3.1GHz, 8GB RAM, 256GB SSD in Silver (Amazon) (Adorama) (B&H Photo) - $1,649, down from $1,799
- 3.1GHz, 8GB RAM, 256GB SSD in Space Gray (Adorama) - $1,629, down from $1,799
- 3.1GHz, 8GB RAM, 512GB SSD in Silver (Amazon) (Adorama) (B&H Photo) - $1,849, down from $1,999
- 3.1GHz, 8GB RAM, 512GB SSD in Space Gray - (Amazon) (Adorama) (B&H Photo) - $1,849, down from $1,999
- 3.1GHz, 16GB RAM, 512GB SSD in Space Gray (Adorama) - $2,049, down from $2,199
- 3.5GHz, 16GB RAM, 512GB SSD in Space Gray (Adorama) - $2,249, down from $2,499

15-inch MacBook Pro models

- 2.8GHz, 16GB RAM, 256GB SSD in Silver (Amazon) (Adorama) (B&H Photo) - $2,199, down from $2,399
- 2.8GHz, 16GB RAM, 256GB SSD in Space Gray (Amazon) (Adorama) (B&H Photo) - $2,199, down from $2,399
- 2.9GHz, 16GB RAM, 512GB SSD in Silver (Amazon) (Adorama) (B&H Photo) - $2,599, down from $2,799
- 2.9GHz, 16GB RAM, 512GB SSD in Space Gray (Amazon) (Adorama) (B&H Photo) - $2,599, down from $2,799
- 3.1GHz, 16GB RAM, 1TB SSD in Space Gray (Adorama) - $3,199, down from $3,399

MacMall is offering discounts on a wide range of MacBook Pro models with non-standard configurations, allowing customers to purchase machines with upgraded components like RAM and graphics cards.

- 13-inch MacBook Pro with Touch Bar (Mid 2017): 3.3GHz, 16GB RAM, 256GB SSD - $1,909, down from $2,099
- 13-inch MacBook Pro with Touch Bar (Mid 2017): 3.1GHz, 16GB RAM, 512GB SSD - $2,029, down from $2,199
- 13-inch MacBook Pro with Touch Bar (Mid 2017): 3.5GHz, 16GB RAM, 512GB SSD - $2,299, down from $2,499
- 13-inch MacBook Pro with Touch Bar (Mid 2017): 3.1GHz, 16GB RAM, 1TB SSD - $2,379, down from $2,599
- 13-inch MacBook Pro with Touch Bar (Mid 2017): 3.3GHz, 16GB RAM, 1TB SSD - $2,449, down from $2,699
- 15-inch MacBook Pro with Touch Bar (Mid 2017): 3.1GHz, 16GB RAM, 512GB SSD - $2,699, down from $2,999

B&H Photo and Adorama also have deals on several older MacBook Pro models.

- 13-inch MacBook Pro (Late 2016): 2.0GHz, 8GB RAM, 256GB SSD - $1,149, down from $1,499
- 15-inch MacBook Pro with Touch Bar (Late 2016): 2.6GHz, 16GB RAM, 256GB SSD - $1,599, down from $2,399
- 15-inch MacBook Pro with Touch Bar (Late 2016): 2.9GHz, 16GB RAM, 256GB SSD - $1,899, down from $2,899
- 15-inch MacBook Pro with Touch Bar (Late 2016): 2.7GHz, 16GB RAM, 512GB SSD - $2,099, down from $2,799

MacBook

Adorama and B&H are offering the best deals on the current 2017 12-inch MacBook Pro models, with discounts of $150.

retinamacbook
- 1.2GHz, 8GB RAM, 256GB SSD in Gold (Adorama) (B&H Photo) - $1,149, down from $1,299
- 1.2GHz, 8GB RAM, 256GB SSD in Rose Gold (Adorama) (B&H Photo) - $1,149, down from $1,299
- 1.2GHz, 8GB RAM, 256GB SSD in Silver (Adorama) (B&H Photo) - $1,149, down from $1,299
- 1.2GHz, 8GB RAM, 256GB SSD in Space Gray (Adorama) (B&H Photo) - $1,149, down from $1,299
- 1.3GHz, 8GB RAM, 512GB SSD in Gold (Adorama) (B&H Photo) - $1,449, down from $1,599
- 1.3GHz, 8GB RAM, 512GB SSD in Rose Gold (Adorama) (B&H Photo) - $1,449, down from $1,599
- 1.3GHz, 8GB RAM, 512GB SSD in Silver (Adorama) (B&H Photo) - $1,449, down from $1,599
- 1.3GHz, 8GB RAM, 512GB SSD in Space Gray (Adorama) (B&H Photo) - $1,449, down from $1,599

MacMall has a decent discount on an older high-end 2016 MacBook model if you don't need the latest version, offering it for $1,379, down from its regular price of $1600.

- 12-inch MacBook (Early 2016): 1.2GHz, 8GB RAM, 512GB flash storage - $1,379.00, down from $1,599.00

MacBook Air

Best Buy has the best deals on the MacBook Air at $200 off each model. These are the 2017 MacBook Air models that received refreshed processors back in June.

macbook air
- 1.8GHz, 8GB RAM, 128GB SSD - $799.99, down from $999.99
- 1.8GHz, 8GB RAM, 256GB SSD - $999.99, down from $1,099.99

iMac

Best Buy, Adorama, B&H Photo, and MacMall all have deals on various iMac models, some of which are discounted by $200 or more.

imacs 2017

21.5-inch

- 2.3GHz, 8GB RAM, 1TB HD (Best Buy) - $899.99, down from $1,099.99
- 3.0GHz, 8GB RAM, 1TB HD (Adorama) (B&H Photo) - $1,179, down from $1,299
- 3.4GHz, 8GB RAM, 1TB Fusion (Best Buy) - $1,599.99, down from $1,799.99

27-inch

- 3.4GHz, 8GB RAM, 1TB Fusion (Adorama) (B&H Photo) - $1,649, down from $1,799
- 3.5GHz, 8GB RAM, 1TB Fusion (Adorama) (B&H Photo) - $1,849, down from $1,999
- 3.8GHz, 8GB RAM, 2TB Fusion (Amazon) (B&H Photo) - $2,099, down from $2,299
- 4.2GHz, 8GB RAM, 1TB SSD (Adorama) - $2,849, down from $3,099

Amazon and eBay Deals

Both Amazon and eBay are offering a huge number of rotating deals that will change on a regular basis throughout Thanksgiving and Black Friday.

Deals go so quickly and are so numerous that it's impossible to list them, but make sure to check out both sites to see what's on sale. eBay and Amazon are both offering discounts on iPhones, iPads, and tons of Apple accessories.

Best Accessory Deals

- $100 iTunes Gift Cards - $85 from Amazon with Promo Code ITUNES15
- BeatsX wireless headphones - $99, down from $149
- DJI Spark drone - $399, down from $499
- Beats Studio 2 Wireless Headphones - $160, down from $380
- Powerbeats wireless headphones - $160, down from $200, Plus $20 Target gift card
- Apple-branded iPhone cases - 15 percent off regular price
- Apple Watch bands - Up to $30 off
- Philips Hue bulbs - 20% off
- Philips Hue Lightstrip - $40 off
- Apple Pencil and Smart Keyboard - $10 off
- August HomeKit Smart Lock - $80 off
- $100 iTunes Gift Card Multipack - $84.47, down from $100
- Sonos speakers - Up to $100 off
- BlackPods AirPods - $40 off any BlackPods order, including mail-in
- UE Boom 2 speaker - $80, down from $200

Make sure to check out our Black Friday roundup for specific times on when retail stores will open and for more information on the deals listed above. Our roundup also features hundreds of additional deals on Apple products and Apple-related accessories, so it's worth taking a look if you want to get a good deal on a new Mac, iPhone, or iPad.

Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Related Roundup: Apple Black Friday
Related Forum: Community Discussion

Popular Stories

iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
iphone 17 cyber

iPhone 17 Demand Is Breaking Apple's Sales Records

Tuesday December 2, 2025 9:44 am PST by
Apple's iPhone 17 lineup is selling well enough that Apple is on track to ship more than 247.4 million total iPhones in 2025, according to a new report from IDC. Total 2025 shipments are forecast to grow 6.1 percent year over year due to iPhone 17 demand and increased sales in China, a major market for Apple. Overall worldwide smartphone shipments across Android and iOS are forecast to...
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
Touchscreen MacBook Feature

Here Are the Four MacBooks Apple Is Expected to Launch Next Year

Monday December 1, 2025 5:00 am PST by
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop. Below is a breakdown of what we're expecting over the next ...
iphone air camera

iPhone Air's Resale Value Has Dropped Dramatically, Data Shows

Thursday December 4, 2025 5:27 am PST by
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch. According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
iPhone 17 Pro Cosmic Orange

iPhone 17 Pro Lost a Camera Feature Pro Models Have Had Since 2020

Thursday December 4, 2025 5:18 am PST by
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020. If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Monday December 1, 2025 2:40 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...

Top Rated Comments

UL2RA Avatar
105 months ago
[...]which is equivalent to iPhone 6S/7/8 Plus.
No. No it is not.
Score: 23 Votes (Like | Disagree)
srharris22 Avatar
105 months ago
Remember iPhone X on Bestbuy is $100 more than anywhere else. So that’s only $100 savings and you’re welcome. Enjoy that extra saving for yourself or someone for the holiday.
That’s not true, they did that initially and returned to original price due to so much bad press.
Best Buy now sells it at regular price, I even just did the math on their website to confirm
Score: 2 Votes (Like | Disagree)
mi7chy Avatar
105 months ago
Going to pick up one of these for $49 for use as a guest play device on WIFI which is equivalent to iPhone 6S/7/8 Plus.

https://www.walmart.com/ip/AT-T-PREPAID-Huawei-Ascend-XT2-16GB-Prepaid-Smartphone-Silver/854006794

Score: 2 Votes (Like | Disagree)
JackieTreehorn Avatar
105 months ago
This should be the moment where I bought the Homepod.....
Score: 2 Votes (Like | Disagree)
Bacillus Avatar
105 months ago
Nothing even mildly tempting there. Apple stopped producing decent Macs in 2015.
Back then there was no USB-C nonsense and no need to purchase a docking station.
Back then we had the superb (pre USB-C) 27" 5k iMac.
Back then we had the superb (pre Touch Bar, pre USB-C) 15" Retina MacBook Pro.
The MacBook Air could have done with a Retina Display instead they released an inflexible machine and slapped the name MacBook on it.
We have not had a Decent Mac Mini since 2012.
The current Mac Lineup is nothing but fashion accessories.
Bups
Last night I dreamt Joni got fired and all MacBooks returned to normal keyboards...
Score: 1 Votes (Like | Disagree)
Tech198 Avatar
105 months ago
kewl Sonos $100 off
Score: 1 Votes (Like | Disagree)