IKEA today has launched a new "tribute campaign" to Apple and the inductive wireless charging features of the iPhone 8, 8 Plus, and X, playing off of popular Apple catchphrases like "This changes everything" and "Think different" (via DesignTAXI and The Verge).
The campaign is called "This Charges Everything," and includes multiple other references to Apple's advertising campaigns of years past, as well as a few jokes aimed at the internet's wish for AirPower to be called "Apple Juice."
IKEA teamed up with advertising agency ACNE to build the campaign for "This Charges Everything." According to Morten Kjær, Creative Director at IKEA Creative Hub, “IKEA has been very progressive with wireless charging, and we are thrilled that new iPhone owners finally can make use of one of the most powerful lamps we’ve ever made.”
The new campaign has been shared to time with today's launch of the iPhone 8 and iPhone 8 Plus, which are the first of Apple's iPhones to ever support wireless charging through the Qi standard. When it launches in November, the iPhone X will also support the feature and will be able to charge through IKEA's furniture. For a look at current and upcoming Qi-supported charging pads, check out our roundup here.
Friday January 17, 2025 2:42 pm PST by Joe Rossignol
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app.
Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
Thursday January 16, 2025 6:45 am PST by Joe Rossignol
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website.
Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50.
We have outlined some examples below:
Device
New Value
Old Value
iPhone 15 Pro Max
Up to $630
U ...
Sunday January 19, 2025 6:58 am PST by Joe Rossignol
Apple on late Saturday removed TikTok from the App Store in the U.S., and it has now explained why it was required to take this action.
Last year, the U.S. passed a law that required Chinese company ByteDance to divest its ownership of TikTok due to potential national security risks, or else the platform would be banned. That law went into effect today, and companies like Apple and Google...
Thursday January 16, 2025 12:39 pm PST by Juli Clover
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features.
Notification Summary Changes
Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines.
For...
Saturday January 18, 2025 10:28 am PST by Joe Rossignol
iOS 19 will not drop support for any iPhone models, according to French website iPhoneSoft.fr.
The report cited a source who said iOS 19 will be compatible with any iPhone that can run iOS 18, which would mean the following models:
iPhone 16
iPhone 16 Plus
iPhone 16 Pro
iPhone 16 Pro Max
iPhone 15
iPhone 15 Plus
iPhone 15 Pro
iPhone 15 Pro Max
iPhone 14
iPhon...
Friday January 17, 2025 3:38 pm PST by Juli Clover
For the last several months, we've been hearing rumors about a redesigned version of the iPhone 17 that Apple might call the iPhone 17 "Air," or something along those lines. It's going to replace the iPhone 17 Plus as Apple's fourth iPhone option, and it will be offered alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max.
We know the iPhone 17 Air is going to be super slim, but...
Sunday January 19, 2025 6:02 am PST by Joe Rossignol
Apple plans to expand the iPhone's redesigned Mail app to the Mac starting with macOS 15.4, according to Bloomberg's Mark Gurman.
The first macOS 15.4 beta should be made available in the coming weeks, and Apple has previously suggested that the iOS 18.4, iPadOS 18.4, and macOS 15.4 series of software updates will be released to the public in April.
The revamped Mail app debuted on all...
Sunday January 19, 2025 8:25 am PST by Joe Rossignol
In September, Apple said that it would be launching Powerbeats Pro 2 in 2025, and it appears the wireless earbuds are coming very soon.
Powerbeats Pro 2 images found in iOS 18 code
In his Power On newsletter today, Bloomberg's Mark Gurman said the Powerbeats Pro 2 are "due imminently." In addition to Apple filing the Powerbeats Pro 2 in regulatory databases last month, Gurman said Apple is...
hahaha, we have that lamp for 2 years now at the office for our samsung co-workers. every time some apple executive said nobody needed wireless charging we laughed.
welcome to 2014.
We had multitouch and large screens from the beginning.
hahaha, we have that lamp for 2 years now at the office for our samsung co-workers. every time some apple executive said nobody needed wireless charging we laughed.
welcome to 2014.
IMO we still don't NEED wireless charging. It's just a luxury spec.
hahaha, we have that lamp for 2 years now at the office for our samsung co-workers. every time some apple executive said nobody needed wireless charging we laughed.