Doubts and Speculation Surround Apple's Onstage Face ID 'Fail' During iPhone X Keynote [Updated]

Yesterday at a media event held in Apple Park, Apple announced its much-anticipated all-screen 5.8-inch iPhone X, which features a next-generation facial authentication system called Face ID for unlocking the smartphone in lieu of a home button with Touch ID.

During the keynote at the Steve Jobs Theater, Apple software engineering chief Craig Federighi took to the stage to demo Face ID. However, much to his chagrin, the facial recognition technology appeared to fail at his first attempt to unlock the iPhone X, forcing Federighi to switch to a backup device to get the demo moving.

Screen Shot 17
Some observers have leapt on the moment as evidence that Face ID is unreliable or a yet-to-be-perfected technology that's unfit to replace Touch ID fingerprint authentication. Vice News even went so far as to link the onstage incident to a sudden drop in Apple's share price. Since the demo aired, however, several competing theories have been put forward to explain the apparent "failure".

One theory is that Apple has adopted the same reboot security measure on the iPhone X that is found on iPhones with Touch ID, and this is what stalled Federighi's Face ID demo. The moment when he tries to unlock the iPhone X with his face, a closer look at the presentation screen reveals the words "Your passcode is required to enable Face ID". As several contributors on Quora have pointed out, a similar message is seen when an iPhone with Touch ID is first switched on, or if the phone hasn't been used in the last 48 hours.

This suggests someone forgot to enter the passcode on Federighi's iPhone X after a reboot. But if that were the case, the message likely should have stated, "Face ID requires your passcode when iPhone restarts", which more accurately reflects the equivalent message Touch ID phones display after a reboot. Some have argued that Face ID wasn't even set up on the device and the failure lies with Federighi, since he made no mention of this during the demo, but we don't know for sure.


Another theory put forward is that several unsuccessful attempts had already been made to unlock the device prior to the onstage demo, since Federighi only tries to authenticate Face ID twice before the passcode screen appears, whereas Touch ID takes five consecutive failed attempts before requiring a passcode. It's possible, but unlikely, and doesn't really explain the two failed tries witnessed by the audience.

An alternative, and more concerning explanation, is that Face ID simply failed to recognize the Apple executive, suggesting the feature has accuracy issues that the company is still working to resolve. Indeed, while Face ID was generally lauded by the media during hands-on iPhone X demonstrations after the keynote, at least one journalist reported "plenty of missed unlocks", and even problems activating Face ID that were only resolved after repeatedly turning the display off and on again, which they called "a little worrying". A similar issue may have befallen Federighi on stage.

Apple claims Face ID can recognize a user's face under a variety of conditions and in poor light, despite everyday changes in appearance, such as applied make-up or beard growth. It is also said to boast a mismatch error rate of 1 in 1,000,000, compared to 1 in 50,000 for Touch ID, thanks to multiple neural networks built into the iPhone X's dual-core A11 bionic neural engine. With the iPhone X officially up for pre-order on October 27, the proof of the pudding will be in the eating.

Update: Face ID is disabled after five unsuccessful attempts, requiring the user to enter the device passcode in order to be re-enabled, as described in Apple's developer beta documentation, suggesting that Federighi was unable to authenticate the first device because of multiple previous failed unlock attempts.

Related Forum: iPhone

Popular Stories

maxresdefault

Where's the New Apple TV?

Monday December 22, 2025 11:30 am PST by
Apple hasn't updated the Apple TV 4K since 2022, and 2025 was supposed to be the year that we got a refresh. There were rumors suggesting Apple would release the new Apple TV before the end of 2025, but it looks like that's not going to happen now. Subscribe to the MacRumors YouTube channel for more videos. Bloomberg's Mark Gurman said several times across 2024 and 2025 that Apple would...
top stories 2025 12 20

Top Stories: iOS 26.3 Beta, Major Apple Leaks, and More

Saturday December 20, 2025 6:00 am PST by
You'd think things would be slowing down heading into the holidays, but this week saw a whirlwind of Apple leaks and rumors while Apple started its next cycle of betas following last week's release of iOS 26.2 and related updates. This week also saw the release of a new Apple Music integration with ChatGPT, so read on below for all the details on this week's biggest stories! Top Stories i...
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Features Leaked in New Report, Including Under-Screen Face ID

Tuesday December 16, 2025 8:44 am PST by
Next year's iPhone 18 Pro and iPhone 18 Pro Max will be equipped with under-screen Face ID, and the front camera will be moved to the top-left corner of the screen, according to a new report from The Information's Wayne Ma and Qianer Liu. As a result of these changes, the report said the iPhone 18 Pro models will not have a pill-shaped Dynamic Island cutout at the top of the screen....
iOS 26

iOS 26.3 Brings AirPods-Like Pairing to Third-Party Devices in EU Under DMA

Monday December 22, 2025 3:20 pm PST by
The European Commission today praised the interoperability changes that Apple is introducing in iOS 26.3, once again crediting the Digital Markets Act (DMA) with bringing "new opportunities" to European users and developers. The Digital Markets Act requires Apple to provide third-party accessories with the same capabilities and access to device features that Apple's own products get. In iOS...
ios 18 security update

Don't Want to Upgrade to iOS 26? Here's How to Stay on iOS 18 [Update: Now Unavailable]

Friday December 19, 2025 10:37 am PST by
Since the beginning of December, Apple has been pushing iPhone users who opted to stay on iOS 18 to install iOS 26 instead. Apple started by making the iOS 18 upgrades less visible, and has now transitioned to making new iOS 18 updates unavailable on any device capable of running iOS 26. If you have an iPhone 11 or later, Apple is no longer offering new versions of iOS 18, even though there...
iOS 26

iOS 26.2 Adds These 8 New Features to Your iPhone

Monday December 22, 2025 8:47 am PST by
Earlier this month, Apple released iOS 26.2, following more than a month of beta testing. It is a big update, with many new features and changes for iPhones. iOS 26.2 adds a Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. Below, we have highlighted a total of eight new features. Liquid Glass Slider on Lock Screen A new slider in the Lock...
iPhone Chips

Apple Clings to Samsung as RAM Prices Soar

Monday December 22, 2025 6:17 am PST by
Apple is significantly increasing its reliance on Samsung for iPhone memory as component prices surge, according to The Korea Economic Daily. Apple is said to be expanding the share of iPhone memory it sources from Samsung due to rapidly rising memory prices. The shift is expected to result in Samsung supplying roughly 60% to 70% of the low-power DRAM used in the iPhone 17, compared with a...
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Launching Next Year With These 12 New Features

Tuesday December 23, 2025 8:36 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another nine months, there are already plenty of rumors about the devices. Below, we have recapped 12 features rumored for the iPhone 18 Pro models. The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras Under-screen Face ID Front camera in...

Top Rated Comments

Darryl.Jenks Avatar
108 months ago
"You're looking at it wrong."
Score: 93 Votes (Like | Disagree)
levitynyc Avatar
108 months ago
Still better than this.

Score: 48 Votes (Like | Disagree)
Menopause Avatar
108 months ago
You have to wipe you face first, duhh.

Score: 35 Votes (Like | Disagree)
AcesHigh87 Avatar
108 months ago
Maybe author isn't an iOS user because that message appears if you don't use your iphone for 5 hours — Touch ID (and Face ID) tokens are zeroed after five hours in non-use state and you have to enter passcode to reenable the security feature. I bet that was the case on stage.
Do you have proof of this claim? I go to bed and don't touch my phone for 6+ hours and Touch ID still works perfectly fine when I get up. The only time I need to enter my passcode is when my phone is restarted or my hands are particularly sweaty / dirty.
Score: 35 Votes (Like | Disagree)
Smartass Avatar
108 months ago
That was bad, but the real embarrassment was wasting so much Keynote time on cringeworthy emojis.
I think that impersonation of animal voices was the lowest point for Apple. Like some god damn Disney show and not a presentation for number one product from the world's most valuable company.

Score: 34 Votes (Like | Disagree)
Santabean2000 Avatar
108 months ago
That was THE moment of the night that need to be flawless. And it failed.

"You had ONE JOB!", "ONE JOB!!" "Aaaarrrrgh!"
Score: 30 Votes (Like | Disagree)