The iPhone offers a high-quality camera that Apple improves with every iteration, and the photos and videos that it takes have been used for fashion runways, feature films, and other professional applications.

TIME Magazine is the latest publication to exclusively use the iPhone's camera for a photo shoot, with its new "Firsts: Women Who Are Changing The World" series, which features iPhone images captured by Brazilian photographer Luisa Dörr.

Over the course of the last year, Dörr has used an iPhone 5, iPhone 6, iPhone 6s, and iPhone 7 to capture photos of notable and accomplished women like Hillary Clinton, Oprah Winfrey, Melinda Gates, Sylvia Earle, Alice Waters, Mae Jemison, Cindy Sherman, and more.

timeiphonecover
In a TIME interview, Dörr says she uses an iPhone because it offers great pictures anytime, anywhere, and it because "feels less intrusive" to the subject when the photo is captured with an iPhone instead of a standard camera. Dörr's images are unique because she uses only natural light and sometimes a reflector to capture women who are often photographed with more lighting and production equipment.

I like the simplicity of how these pictures are made. But the best part is that as a photographer, you feel extremely light and free. It is almost as if I can make pictures with my hand. There's no noise, gadgets, tools or plugs--just the subject and myself.

I was always trying to imagine these portraits as paintings. I'm fascinated by the landscapes and topographies from women's faces, their stories and context. I'm interested in the way life and time is writing on all of them--not just with physical marks but also with more spiritual traces.

Dörr says the women she photographed were "surprised" to be the subject of a photoshoot with an iPhone and no other equipment, and that oftentimes, she did her work in just minutes. The shortest shoot was two minutes and the longest shoot lasted 20 minutes.

Each portrait was captured using the regular iPhone camera with the square format, and automatic HDR was turned on for more lighting detail in the photographs.


Dörr's full interview can be read over at TIME, as can an accompanying piece on how TIME Director of Photography Kira Pollack discovered Dörr and recruited her to work on the project.

Top Rated Comments

RadioGaGa1984 Avatar
108 months ago
Was RAW used at all? Because the pictures look fairly flat and not that sharp I think a proper DSLR wouldve done a much better job
I’m sure we’d all love to see your photos from the various magazines they are published in.
Score: 6 Votes (Like | Disagree)
v0lume4 Avatar
108 months ago
Scrolled through the album on the linked site -- so cool to see Nikki Haley pictured! It's great to see her doing such big things. She was a heck of a job creator for our state, I can tell you that (South Carolinian here).

Great photos by Luisa Dörr. It's always a great reminder to see such great photos taken with a phone. It reminds me that it's not just about the gear. Sometimes when I don't have my DSLR with me, I feel that I'm unable to get great photos. However, once I pull out my phone and start shooting, it surprises me. Back in the day, I'd be a sitting duck without a dedicated camera, since phone cameras used to be terrible. While a phone isn't a replacement for a dedicated camera, it gives you a chance to get a photo that you otherwise would have never had the chance to get -- and that's really special, I think.
Score: 3 Votes (Like | Disagree)
Makosuke Avatar
108 months ago
There are two things I find amusing about the inevitable "it doesn't look as good as the same photo taken with a DSLR would have":

One is that, to the vast majority of people who look at that cover or other photos taken by the artist, they look like interesting, engaging photos. Most--and most by far I would guess--people don't look at photos like these and say "it looks flat" or "the micro-contrast is weak" or "it's not sharp enough" or "there isn't enough subject isolation" or whatever else. They see an interesting photo, and appreciate it.

And the other is the more salient point from an artistic perspective: Indeed it's true that if you took the exact same photo with an EOS-1D X mk II and an expensive lens it would be sharper, higher resolution, and have more dynamic range. It would almost certainly look better.

Except it's quite possible that the photographer couldn't take that exact same photo with an EOS-1D X mk II. As noted in the description, the subject might well have reacted differently to a photographer holding a huge camera with the shutter clicking away, or she never would have been in that particular location carrying a large camera, or whatever other nuances of the actual act of photographing another human being in situ might have come out differently.

It's the same if the photographer had tried to take the same shots with a large flash kit versus only natural light--the photo might be better lit, but what the person in it is doing would probably be less natural, and depending on the intent of the photo, less interesting.

If you've got a tripod, sufficient time, and are photographing a landscape or model, sure, a large-sensor, large-lens camera is going to produce a better photo than an iPhone in every way. And sure, there are photos that an iPhone is incapable of taking for technical reasons--available light, field of view, depth of field, bokeh. But following around a human trying to take a certain kind of photo, the act of photography itself changes the result, possibly for the worse.

Heck, I'm just a casual photographer and I've noticed it plenty of times just taking street photos while on vacation. I hold up a smartphone to take a picture, nobody even notices. I hold up my bigger camera, people look at me, stiffen up, react like they're being photographed. Occasionally the effect can be positive, but more often it results in odd expressions and less natural behavior.
Score: 3 Votes (Like | Disagree)
jamesrick80 Avatar
108 months ago
No wonder the picture looks blurry and has less quality.
Score: 3 Votes (Like | Disagree)
now i see it Avatar
108 months ago
The shortest shoot was two minutes and the longest shoot lasted 20 minutes.
and she shoots with a smartphone.

Nothing about this sounds right.
This whole thing is just a lame promo for Apple. As digital cameras go (not smart phones) iPhone photo quality is near the bottom of the heap. But as a smartphone camera, the 7 is one of the best.
Score: 2 Votes (Like | Disagree)
definitive Avatar
108 months ago
I love to see this kind of news. It shows that the iPhone evolves to a proper camera; one to people react differently than to a DSLR (even though the quality is better). And you can shot with both eyes open and not be glued to the viewfinder
Indeed, but a $100-$200 Canon (or similar) pocket camera is a much better solution than an iPhone, which over time costs much more to own.
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
iphone 17 cyber

iPhone 17 Demand Is Breaking Apple's Sales Records

Tuesday December 2, 2025 9:44 am PST by
Apple's iPhone 17 lineup is selling well enough that Apple is on track to ship more than 247.4 million total iPhones in 2025, according to a new report from IDC. Total 2025 shipments are forecast to grow 6.1 percent year over year due to iPhone 17 demand and increased sales in China, a major market for Apple. Overall worldwide smartphone shipments across Android and iOS are forecast to...
iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
Touchscreen MacBook Feature

Here Are the Four MacBooks Apple Is Expected to Launch Next Year

Monday December 1, 2025 5:00 am PST by
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop. Below is a breakdown of what we're expecting over the next ...
iphone air camera

iPhone Air's Resale Value Has Dropped Dramatically, Data Shows

Thursday December 4, 2025 5:27 am PST by
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch. According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
iPhone 17 Pro Cosmic Orange

iPhone 17 Pro Lost a Camera Feature Pro Models Have Had Since 2020

Thursday December 4, 2025 5:18 am PST by
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020. If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...
chatgpt logo

Sam Altman Declares 'Code Red' for ChatGPT, Delays OpenAI Advertising Plans

Tuesday December 2, 2025 3:30 pm PST by
OpenAI is deprioritizing work on advertising as it focuses on improving the quality of ChatGPT, reports The Information. OpenAI CEO Sam Altman declared a "code red" on Monday, and told employees that the company needs to improve ChatGPT so it doesn't fall behind competitors like Google and Anthropic. Altman said that OpenAI needs to work on personalization for each user, image generation,...