The iPhone offers a high-quality camera that Apple improves with every iteration, and the photos and videos that it takes have been used for fashion runways, feature films, and other professional applications.

TIME Magazine is the latest publication to exclusively use the iPhone's camera for a photo shoot, with its new "Firsts: Women Who Are Changing The World" series, which features iPhone images captured by Brazilian photographer Luisa Dörr.

Over the course of the last year, Dörr has used an iPhone 5, iPhone 6, iPhone 6s, and iPhone 7 to capture photos of notable and accomplished women like Hillary Clinton, Oprah Winfrey, Melinda Gates, Sylvia Earle, Alice Waters, Mae Jemison, Cindy Sherman, and more.

timeiphonecover
In a TIME interview, Dörr says she uses an iPhone because it offers great pictures anytime, anywhere, and it because "feels less intrusive" to the subject when the photo is captured with an iPhone instead of a standard camera. Dörr's images are unique because she uses only natural light and sometimes a reflector to capture women who are often photographed with more lighting and production equipment.

I like the simplicity of how these pictures are made. But the best part is that as a photographer, you feel extremely light and free. It is almost as if I can make pictures with my hand. There's no noise, gadgets, tools or plugs--just the subject and myself.

I was always trying to imagine these portraits as paintings. I'm fascinated by the landscapes and topographies from women's faces, their stories and context. I'm interested in the way life and time is writing on all of them--not just with physical marks but also with more spiritual traces.

Dörr says the women she photographed were "surprised" to be the subject of a photoshoot with an iPhone and no other equipment, and that oftentimes, she did her work in just minutes. The shortest shoot was two minutes and the longest shoot lasted 20 minutes.

Each portrait was captured using the regular iPhone camera with the square format, and automatic HDR was turned on for more lighting detail in the photographs.


Dörr's full interview can be read over at TIME, as can an accompanying piece on how TIME Director of Photography Kira Pollack discovered Dörr and recruited her to work on the project.

Top Rated Comments

RadioGaGa1984 Avatar
108 months ago
Was RAW used at all? Because the pictures look fairly flat and not that sharp I think a proper DSLR wouldve done a much better job
I’m sure we’d all love to see your photos from the various magazines they are published in.
Score: 6 Votes (Like | Disagree)
v0lume4 Avatar
108 months ago
Scrolled through the album on the linked site -- so cool to see Nikki Haley pictured! It's great to see her doing such big things. She was a heck of a job creator for our state, I can tell you that (South Carolinian here).

Great photos by Luisa Dörr. It's always a great reminder to see such great photos taken with a phone. It reminds me that it's not just about the gear. Sometimes when I don't have my DSLR with me, I feel that I'm unable to get great photos. However, once I pull out my phone and start shooting, it surprises me. Back in the day, I'd be a sitting duck without a dedicated camera, since phone cameras used to be terrible. While a phone isn't a replacement for a dedicated camera, it gives you a chance to get a photo that you otherwise would have never had the chance to get -- and that's really special, I think.
Score: 3 Votes (Like | Disagree)
Makosuke Avatar
108 months ago
There are two things I find amusing about the inevitable "it doesn't look as good as the same photo taken with a DSLR would have":

One is that, to the vast majority of people who look at that cover or other photos taken by the artist, they look like interesting, engaging photos. Most--and most by far I would guess--people don't look at photos like these and say "it looks flat" or "the micro-contrast is weak" or "it's not sharp enough" or "there isn't enough subject isolation" or whatever else. They see an interesting photo, and appreciate it.

And the other is the more salient point from an artistic perspective: Indeed it's true that if you took the exact same photo with an EOS-1D X mk II and an expensive lens it would be sharper, higher resolution, and have more dynamic range. It would almost certainly look better.

Except it's quite possible that the photographer couldn't take that exact same photo with an EOS-1D X mk II. As noted in the description, the subject might well have reacted differently to a photographer holding a huge camera with the shutter clicking away, or she never would have been in that particular location carrying a large camera, or whatever other nuances of the actual act of photographing another human being in situ might have come out differently.

It's the same if the photographer had tried to take the same shots with a large flash kit versus only natural light--the photo might be better lit, but what the person in it is doing would probably be less natural, and depending on the intent of the photo, less interesting.

If you've got a tripod, sufficient time, and are photographing a landscape or model, sure, a large-sensor, large-lens camera is going to produce a better photo than an iPhone in every way. And sure, there are photos that an iPhone is incapable of taking for technical reasons--available light, field of view, depth of field, bokeh. But following around a human trying to take a certain kind of photo, the act of photography itself changes the result, possibly for the worse.

Heck, I'm just a casual photographer and I've noticed it plenty of times just taking street photos while on vacation. I hold up a smartphone to take a picture, nobody even notices. I hold up my bigger camera, people look at me, stiffen up, react like they're being photographed. Occasionally the effect can be positive, but more often it results in odd expressions and less natural behavior.
Score: 3 Votes (Like | Disagree)
jamesrick80 Avatar
108 months ago
No wonder the picture looks blurry and has less quality.
Score: 3 Votes (Like | Disagree)
now i see it Avatar
108 months ago
The shortest shoot was two minutes and the longest shoot lasted 20 minutes.
and she shoots with a smartphone.

Nothing about this sounds right.
This whole thing is just a lame promo for Apple. As digital cameras go (not smart phones) iPhone photo quality is near the bottom of the heap. But as a smartphone camera, the 7 is one of the best.
Score: 2 Votes (Like | Disagree)
definitive Avatar
108 months ago
I love to see this kind of news. It shows that the iPhone evolves to a proper camera; one to people react differently than to a DSLR (even though the quality is better). And you can shot with both eyes open and not be glued to the viewfinder
Indeed, but a $100-$200 Canon (or similar) pocket camera is a much better solution than an iPhone, which over time costs much more to own.
Score: 1 Votes (Like | Disagree)

Popular Stories

Apple Wallet ID Illinois

Apple Plans to Expand iPhone Driver's Licenses to These 7 U.S. States

Wednesday December 24, 2025 8:40 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future. To set up the...
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Launching Next Year With These 12 New Features

Tuesday December 23, 2025 8:36 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another nine months, there are already plenty of rumors about the devices. Below, we have recapped 12 features rumored for the iPhone 18 Pro models. The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras Under-screen Face ID Front camera in...
iOS 26

iOS 26.2 Adds These 8 New Features to Your iPhone

Monday December 22, 2025 8:47 am PST by
Earlier this month, Apple released iOS 26.2, following more than a month of beta testing. It is a big update, with many new features and changes for iPhones. iOS 26.2 adds a Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. Below, we have highlighted a total of eight new features. Liquid Glass Slider on Lock Screen A new slider in the Lock...
maxresdefault

Where's the New Apple TV?

Monday December 22, 2025 11:30 am PST by
Apple hasn't updated the Apple TV 4K since 2022, and 2025 was supposed to be the year that we got a refresh. There were rumors suggesting Apple would release the new Apple TV before the end of 2025, but it looks like that's not going to happen now. Subscribe to the MacRumors YouTube channel for more videos. Bloomberg's Mark Gurman said several times across 2024 and 2025 that Apple would...
maxresdefault

10 Mac Apps Worth Trying in 2026

Wednesday December 24, 2025 9:27 am PST by
2026 is almost upon us, and a new year is a good time to try out some new apps. We've rounded up 10 excellent Mac apps that are worth checking out. Subscribe to the MacRumors YouTube channel for more videos. Alt-Tab (Free) - Alt-Tab brings a Windows-style alt + tab thumbnail preview option to the Mac. You can see a full window preview of open apps and app windows. One Thing (Free) -...
Foldable iPhone 2023 Feature Iridescent Search

Samsung Developing 'Wide Fold' With iPhone Fold-Like Design Ahead of Apple's 2026 Launch

Tuesday December 23, 2025 11:55 am PST by
Samsung is working on a new foldable smartphone that's wider and shorter than the models that it's released before, according to Korean news site ETNews. The "Wide Fold" will compete with Apple's iPhone Fold that's set to launch in September 2026. Samsung's existing Galaxy Z Fold7 display is 6.5 inches when closed, and 8 inches when open, with a 21:9 aspect ratio when folded and a 20:18...
iOS 26

iOS 26.3 Brings AirPods-Like Pairing to Third-Party Devices in EU Under DMA

Monday December 22, 2025 3:20 pm PST by
The European Commission today praised the interoperability changes that Apple is introducing in iOS 26.3, once again crediting the Digital Markets Act (DMA) with bringing "new opportunities" to European users and developers. The Digital Markets Act requires Apple to provide third-party accessories with the same capabilities and access to device features that Apple's own products get. In iOS...
iphone fold 3d print

Have a 3D Printer? You Can Make Your Own iPhone Fold Dummy

Tuesday December 23, 2025 1:31 pm PST by
Apple is working on a foldable iPhone that's set to come out in September 2026, and rumors suggest that it will have a display that's around 5.4 inches when closed and 7.6 inches when open. Exact measurements vary based on rumors, but one 3D designer has created a mockup based on what we've heard so far. On MakerWorld, a user named Subsy has uploaded a 1:1 iPhone Fold replica (via Macworld), ...
iPhone SE Cosmopolitan Clean

Apple Discontinued These 25 Products This Year

Wednesday December 24, 2025 7:24 am PST by
With the end of 2025 near, the time has come to look back at the devices and accessories that Apple discontinued throughout the year. Most of the products that were discontinued this year were simply replaced by a new model with an updated chip. However, the iPhone SE line was entirely discontinued when the iPhone 16e launched, and the iPhone Plus line is being phased out. Below, we have...