Google today announced a new developer platform for augmented reality apps that won't require dedicated hardware, which it's calling "ARCore." The company originally began making inroads in the AR space a few years ago with Project Tango, which required manufacturers to implement specialized equipment so that smartphones would be compatible with Tango's AR features.

Now, Google is "effectively shuttering" the Tango brand, according to TechCrunch, and focusing on the ARCore software development kit. The new platform will deliver AR abilities to compatible Android smartphones, immediately turning a large swath of the Android device market into advanced AR-enabled machines, similar to what will happen with iOS 11-enabled devices following the debut of Apple's upcoming ARKit.

google arcore kit
To start, ARCore is launching on the Google Pixel and Samsung Galaxy S8 (which must be running 7.0 Nougat or above), and a wider adoption of more smartphones will come later down the line for ARCore's public launch. By that date, Google "plans to have 100 million Android devices" out in the wild that support motion-tracking AR capabilities, and as more advanced smartphones launch the company said that ARCore will only grow stronger.

“We’ve architected ARCore to be able to perceive a wide variety of sensors,” Google AR/VR head Clay Bavor told TechCrunch. “We foresee, in the future, many more phones having depth-sensing capabilities and as those come into mainstream phones, that’s great, ARCore will work seamlessly with those and benefit from the additional sensing capabilities.”

ARCore works by detecting surfaces near the user in order to display augmented reality content in a stable space. The Android smartphone sensors will detect these horizontal planes, factor in the device's motion tracking, and estimate the light entering a room so objects can be dynamically lit based on their environment.

The company is also focusing on the web, which it describes as "a critical component of the future of AR." It's beginning by releasing a prototype browser for web developers, allowing them to begin experimenting with AR alongside mobile developers. In the future, Google says that these custom browsers will allow developers to make AR-enhanced websites that run on both Android and ARCore, as well as iOS and ARKit.


Apple announced ARKit back in June, introducing a developer platform that functions in much the same way as Google's ARCore. With ARKit, developers can create apps that take advantage of the built-in camera, processors, and motion sensors of an iPhone or iPad, resulting in advanced AR experiences. Demos of these apps have been continuously emerging online in the wake of ARKit's WWDC announcement.

Android developers interested in ARCore can begin experimenting and creating apps for the Pixel and Galaxy S8 smartphones starting today. To see more examples of ARCore in action, Google has created an AR Experiments website.

Top Rated Comments

Zirel Avatar
97 months ago
So... google doing google things...

So, what happens to the software developers that invested their time (are therefore their money) in developing products based on Tango?

So, what happens to the device manufacturers (like Lenovo and Asus) that made phones and tablets, with expensive PrimeSense chips for the Tango platform? There's still devices to be sold to the costumers, how they are justifying the more expensive cost, to the common man in a store, now that Google made something that does everything Tango had, but for free?

100 million by the end of the year? Yeah, good luck, first, it requires nougat, second, crappy sensors will ruin this , third, most developers will want to reach more people and will use crappier SDKs that will work with more devices.
Score: 13 Votes (Like | Disagree)
lunarworks Avatar
97 months ago
Project Tango was never going anywhere. No one wants to buy a phone specifically for AR, and Google finally figured it out.

In any case, ARKit holds and advantage for now because it's specifically calibrated to Apple's sensors and hardware.
Score: 12 Votes (Like | Disagree)
D.T. Avatar
97 months ago
Google, Apple, Samsung, <insert_other_overlapping_companies_here> should just merge, since they're all doing the same thing, at the same time ...


Gapplesung, Inc.

"At Gapplesung, we make the products, we may have thought of first."
Score: 9 Votes (Like | Disagree)
jclardy Avatar
97 months ago
"100M devices" at the public launch. Google's solution to that - keep it in beta forever and only support brand new devices, and eventually you will hit 100M :D
Score: 8 Votes (Like | Disagree)
brian3uk Avatar
97 months ago
Google cant even get the OS updated on 80+% of the phones out there. How can anyone assume they will ever get this?
Score: 7 Votes (Like | Disagree)
madsci954 Avatar
97 months ago
Google, Apple, Samsung, <insert_other_overlapping_companies_here> should just merge, since they're all doing the same thing, at the same time ...


Gapplesung, Inc.

"At Gapplesung, we make the products, we may have thought of first."
The more all these companies try to stick their hand in everything, the more I think the next World War won't be between countries, but among these corporate giants.
Score: 5 Votes (Like | Disagree)

Popular Stories

Generic iOS 19 Feature Mock Light

iOS 19 Leak Reveals All-New Design

Friday January 17, 2025 2:42 pm PST by
iOS 19 is still around six months away from being announced, but a new leak has allegedly revealed a completely redesigned Camera app. Based on footage it obtained, YouTube channel Front Page Tech shared a video showing what the new Camera app will apparently look like, with the key change being translucent menus for camera controls. Overall, the design of these menus looks similar to...
2024 App Store Awards

Apple Explains Why It Removed TikTok From the App Store in the U.S.

Sunday January 19, 2025 6:58 am PST by
Apple on late Saturday removed TikTok from the App Store in the U.S., and it has now explained why it was required to take this action. Last year, the U.S. passed a law that required Chinese company ByteDance to divest its ownership of TikTok due to potential national security risks, or else the platform would be banned. That law went into effect today, and companies like Apple and Google...
2024 iPhone Boxes Feature

Apple Changes Trade-In Values for iPhones, iPads, Macs, and More

Thursday January 16, 2025 6:45 am PST by
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website. Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50. We have outlined some examples below: Device New Value Old Value iPhone 15 Pro Max Up to $630 U ...
Generic iOS 18

Everything New in iOS 18.3 Beta 3

Thursday January 16, 2025 12:39 pm PST by
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features. Notification Summary Changes Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines. For...
iOS 19 Roundup Feature

iOS 19 Rumored to Be Compatible With These iPhones

Saturday January 18, 2025 10:28 am PST by
iOS 19 will not drop support for any iPhone models, according to French website iPhoneSoft.fr. The report cited a source who said iOS 19 will be compatible with any iPhone that can run iOS 18, which would mean the following models: iPhone 16 iPhone 16 Plus iPhone 16 Pro iPhone 16 Pro Max iPhone 15 iPhone 15 Plus iPhone 15 Pro iPhone 15 Pro Max iPhone 14 iPhon...
airtag 4 pack blue

AirTag 2 Launching This Year With These 3 New Features

Sunday January 19, 2025 8:11 am PST by
After a four-year wait, a new AirTag is finally expected to launch in 2025. Below, we recap rumored upgrades for the accessory. A few months ago, Bloomberg's Mark Gurman said Apple was aiming to release the AirTag 2 around the middle of 2025. While he did not offer a more specific timeframe, that means the AirTag 2 could be announced by the end of June. The original AirTag was announced...
iPhone SE Dynamic Island Majin Bu

iPhone SE 4 Leak Shows Dynamic Island, Casts Doubt on Rumored 'iPhone 16E' Name

Monday January 20, 2025 9:01 am PST by
A new iPhone SE is widely rumored to launch this year, and the device has potentially been confirmed today by known leaker Evan Blass. In a private social media post, Blass shared an image of what appears to be source code mentioning an iPhone SE (4th Gen), which casts doubt on the alternative "iPhone 16E" name rumored for the device. However, the name in the source code could be a...
iPad Pro vs iPhone 17 Air Feature

Here's How Thin the iPhone 17 Air Might Be

Friday January 17, 2025 3:38 pm PST by
For the last several months, we've been hearing rumors about a redesigned version of the iPhone 17 that Apple might call the iPhone 17 "Air," or something along those lines. It's going to replace the iPhone 17 Plus as Apple's fourth iPhone option, and it will be offered alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We know the iPhone 17 Air is going to be super slim, but...