Huawei Boosts Goal of Outselling iPhone as AT&T Agrees to Carry Its Upcoming Flagship

AT&T has tentatively agreed to sell a flagship smartphone made by Chinese company Huawei, according to The Information.

huawei p9
The report, citing people familiar with the matter, said the device AT&T carries may resemble Huawei's upcoming Mate 10 smartphone, a new high-end model that the company is rumored to unveil in Europe this October. However, the smartphone could have a different name in the United States.

A deal isn’t finalized until the phone clears all the technical hurdles and the companies agree on the commercial terms of the release. Huawei’s engineers are working on hardware and software modifications that are necessary for meeting U.S. telecom standards and AT&T’s requirements, the people said.

The partnership would be a major win for Huawei, already the world's third largest smartphone maker by market share.

Huawei is the most popular smartphone maker in China, and it has aggressively pushed into Canada and several European countries, but it has considerably less brand awareness in the United States, where it lacks agreements with the big four carriers Verizon, T-Mobile, Sprint, and until now, AT&T.

American customers have to resort to retailers such as Best Buy, Walmart, or Amazon to purchase a Huawei smartphone, reducing the brand's visibility in a country where Apple and Samsung reign supreme.

Huawei's reputation also suffered when it was banned from selling network equipment in the United States. In 2012, citing a risk to national security, a U.S. congressional report raised concerns that Huawei could build backdoors in their equipment to leak sensitive information from the U.S. to China.

Huawei has denied those claims, and the company has expressed hope that the ban will eventually be lifted. Of note, the ban doesn't appear to affect Huawei's ability to sell smartphones in the United States.

A deal with AT&T could help Huawei achieve its lofty goal of becoming the world's largest smartphone maker by 2021, a feat that would require leapfrogging both Apple and Samsung in sales.

Huawei shipped an estimated 38.4 million smartphones in the June quarter, a 20 percent increase over a year ago, according to research firm Strategy Analytics. By comparison, Apple reported it sold 41 million iPhones in the same period, up nearly 2 percent from the year-ago quarter.

"Huawei is now closing in fast on Apple and Apple will be looking nervously over its shoulder in the next few quarters," said Woody Oh, Director at Strategy Analytics. "Huawei is outperforming across Asia, Europe and Africa with popular Android models such as the P10 and Mate 9."

Huawei held just 1 percent market share in the United States as of the first quarter, according to research firm IDC.

Popular Stories

prioritize notifications ios 18 4

Everything New in iOS 18.4 Beta 1

Friday February 21, 2025 1:08 pm PST by
Apple finally released the first beta of iOS 18.4 to developers for testing purposes, and while the beta is lacking some of the Apple Intelligence features we were hoping for, there are some notable new additions. Subscribe to the MacRumors YouTube channel for more videos. Priority Notifications - Apple Intelligence There is a new Priority Notifications feature that can show you your most...
ios 18 4 carplay

iOS 18.4 Includes a Small But Useful Change for CarPlay

Sunday February 23, 2025 2:23 pm PST by
The first beta of iOS 18.4 is now available, and it includes a small but useful change for CarPlay. As we noted in our list of iOS 18.4 features, CarPlay now shows a third row of icons, up from two rows previously. However, this change is only visible in vehicles with a larger center display. For example, a MacRumors Forums member noticed the change in a Toyota Tundra, which can be equipped...
ios 18 4 ambient music

iOS 18.4 Adds New Ambient Music Feature

Friday February 21, 2025 11:06 am PST by
In iOS 18.4, there's a new Ambient Music option that can be added to Control Center. There are four different sound categories, including Sleep, Chill, Productivity, and Wellbeing. Each category can be added to Control Center separately, and tapping one plays a random selection of sounds or music from that particular category. You can't choose what's playing from Control Center, but if...
apple launch feb 2025 alt

Here Are the New Apple Products We're Still Expecting This Spring

Thursday February 20, 2025 5:06 am PST by
Now that Apple has announced its new more affordable iPhone 16e, our thoughts turn to what else we are expecting from the company this spring. There are three product categories that we are definitely expecting to get upgraded before spring has ended. Keep reading to learn what they are. If we're lucky, Apple might make a surprise announcement about a completely new product category. M4...
iPhone 16e Feature

Apple Denies Speculation Surrounding iPhone 16e's Lack of MagSafe

Friday February 21, 2025 8:01 am PST by
Apple has confirmed that its custom-designed C1 modem in the iPhone 16e has nothing to do with the device's lack of MagSafe support, according to Macworld. Following the launch of the iPhone 16e, there was some speculation online about how MagSafe magnets might have interfered with the C1 modem's cellular connectivity performance, and this was considered to be a potential reason for the...
iPhone Fold Vertical Feature

Alleged Display Sizes Leaked for Apple's Book-Style Foldable iPhone

Friday February 21, 2025 2:14 am PST by
Another week, another alleged leak regarding Apple's fabled foldable iPhone. We've been hearing rumors about an iPhone that folds in half for over eight years now. While they have lacked consistency, they do suggest that Apple has tested various prototypes, with the hinge seemingly the biggest challenge Apple has been trying to overcome. Apple wants to eliminate any crease in the screen before...
iCloud Versus UK Key Feature

Apple Pulls Encrypted iCloud Security Feature in UK Amid Government Backdoor Demands

Friday February 21, 2025 7:17 am PST by
Apple has withdrawn its Advanced Data Protection iCloud feature from the United Kingdom following government demands for backdoor access to encrypted user data, according to Bloomberg. The move comes after UK officials secretly ordered Apple to provide unrestricted access to encrypted iCloud content worldwide. Customers who are already using Advanced Data Protection, or ADP, will need to...
Apple iPhone 16e Feature

Apple Announces iPhone 16e With A18 Chip and Apple Intelligence, Pricing Starts at $599

Wednesday February 19, 2025 8:02 am PST by
Apple today introduced the iPhone 16e, its newest entry-level smartphone. The device succeeds the third-generation iPhone SE, which has now been discontinued. The iPhone 16e features a larger 6.1-inch OLED display, up from a 4.7-inch LCD on the iPhone SE. The display has a notch for Face ID, and this means that Apple no longer sells any iPhones with a Touch ID fingerprint button, marking the ...
oppo find n5 fingers

World's Thinnest Foldable Phone Launches in Europe and Asia

Thursday February 20, 2025 8:55 am PST by
Oppo has launched the Find N5, the world's thinnest foldable phone yet. When closed, the book-style foldable measures 8.93mm. That's less than a millimeter thicker than an iPhone 16 Pro, and thinner than the Honor Magic V3, which was the previous record holder. The device is barely thicker than its USB-C port. Indeed, Oppo has suggested that the obstacle to making it any thinner is now "the...

Top Rated Comments

Hiran Avatar
99 months ago
Android? No thanks
Score: 15 Votes (Like | Disagree)
KazKam Avatar
99 months ago
Huawei is no more competition for the iPhone than Samsung or LG... it's just another Android phone manufacturer.

It IS competition for other Android manufacturers. In the US at least, most of the dust has settled and you're either in the iPhone camp or the Android camp. iPhone users aren't going to switch to Huawei phones any more than they are to Samsung phones. They might, however, switch to Huawei from Samsung.
Score: 14 Votes (Like | Disagree)
arkitect Avatar
99 months ago
Why do we care about Huawei?
I doubt Apple cares at all. And I don't either.
This is all very reminiscent of a certain Steve Balmer a decade or so ago.
"Would I trade 96% of the market for 4% of the market? (Laughter.) I want to have products that appeal to everybody."
Link. ('http://www.businessinsider.com/heres-what-steve-ballmer-thought-about-the-iphone-five-years-ago-2012-6?IR=T')

Never be complacent about your competition. Yes, Huawei is competition.
Belittling their products is not a wise way of engaging.

Apple were the underdog once. Things change.
Score: 12 Votes (Like | Disagree)
UL2RA Avatar
99 months ago
Chinese? no thanks.
Android? no thanks.
So you don't like the Chinese-made iPhone?
Score: 12 Votes (Like | Disagree)
WWPD Avatar
99 months ago
Chinese? no thanks.
Android? no thanks.
Score: 11 Votes (Like | Disagree)
OverSpun Avatar
99 months ago
Why do we care about Huawei?
Score: 9 Votes (Like | Disagree)