Microsoft Ends Support for 'Windows Phone' After Years of Battling to Compete With iPhone and Android - MacRumors
Skip to Content

Microsoft Ends Support for 'Windows Phone' After Years of Battling to Compete With iPhone and Android

by

Today, Microsoft is ending support for Windows Phone 8.1, effectively marking the end of the "Windows Phone" era.

windows phone 8 1
Microsoft released Windows Phone in 2010 and, within three years, it became the world's third most popular mobile operating system. But the platform simply couldn't compete with the likes of Apple and Google and, as of earlier this year, iOS and Android accounted for a combined 99.6% market share.

Microsoft continues to sell a limited number of mostly budget smartphones running its newer Windows 10 Mobile operating system, but the platform has only received minor updates in recent months as the Redmond-based company has shifted its focus towards the "intelligent cloud and intelligent edge."

Microsoft has stopped manufacturing its own Lumia-branded smartphones and, according to The Verge, rumors suggest the company will simply maintain Windows 10 Mobile until support for the platform ends in 2018.

Ultimately, Windows Phone is another casualty of the iPhone, and later Android smartphones, which completely upended the mobile phone industry a decade ago. Just ask BlackBerry, Nokia, or Palm.

Top Rated Comments

LoveToMacRumors Avatar
117 months ago
Who's laughing now? :D

Score: 28 Votes (Like | Disagree)
donlab Avatar
117 months ago
Great OS but no apps.
Score: 22 Votes (Like | Disagree)
117 months ago
This is the reason when people ask "why should consumers care about how much a company profits from their products?", I tell them that consumers should be very concerned with profits. Companies making little to nothing on their products are far more likely to abandon those products and leave you with an unsupported device.
Score: 13 Votes (Like | Disagree)
Howl's Castle Avatar
117 months ago
What a clickbaity article. Windows Phone 10 still exist and they haven't ended support on it. Regardless of how many users use it.
Score: 13 Votes (Like | Disagree)
Howl's Castle Avatar
117 months ago
Google it, Windows phone is no longer going to get updates rendering it dead..
A quick Google Search reveals that Windows Phone 8.1 is not longer supported. Not Windows Phone 10/Windows Mobile 10.
Score: 10 Votes (Like | Disagree)
Manzzle Avatar
117 months ago
When I picked one up at the Microsoft store I was lost and in 1 minute felt so dizzy looking at all those different sized colored squares. That's kinda what made it unusable to many. And they carried the same look on to the desktop that they had to jump a few numbers. Just horrible.
Score: 9 Votes (Like | Disagree)

Popular Stories

nvidia rtx spark

Nvidia Challenges Apple Silicon With New RTX Spark PC Chip

Monday June 1, 2026 3:41 am PDT by
Nvidia is entering the consumer PC chip business for the first time and has thrown down the gauntlet to Apple, describing its new RTX Spark processor as "the most efficient PC chip ever built." Nvidia says its RTX Spark Superchip is purpose-built to run AI agents that can work proactively across apps and run in the background as a personal "teammate." With the chip, Nvidia says users...
Apple Acquires Award Winning App Play Feature

Apple Acquires Award-Winning App 'Play'

Monday June 29, 2026 7:39 am PDT by
In February, Apple notified the European Commission that it would be acquiring certain assets from and have the right to hire certain employees from Rabbit 3 Times, the company behind the award-winning app design tool Play. The notification was published on the European Commission's website this week, following a four-month waiting period. Play was a Mac and iPhone app that allowed designers ...
iPhone 18 Pro Deep Red Feature

Apple 'Concerned' Over iPhone 18 Pro Data Leak From Supplier Tata

Monday June 29, 2026 11:46 am PDT by
Apple is "concerned" about a recent data leak from Tata Electronics, one of its manufacturing partners in India, reports Reuters. Tata Electronics was the target of a cyberattack, with confidential Apple documents stolen and shared on the dark web. Hackers were able to steal information about the iPhone 18 Pro and iPhone 18 Pro Max, including a list of suppliers, parts, and images of the...