App Store FacebookFacebook is actively developing around two dozen television shows with plans to premiere some of them in mid-June, according to a report on Saturday.

The social media company has big-budget marquee shows geared towards a TV audience in the works, alongside a tier of less expensive shows that will span about 5 to 10 minutes, according to sources who spoke to Business Insider.

The news comes amid an apparent frenzy of similar plans by companies like Amazon, Snap, and Apple, as the digital rivals compete for a piece of the emerging online video programming market.

According to the report, Facebook aims to play a more hands-on role in controlling the content that its nearly 2 billion members see on the social network. To this end, the company considers high-quality, scripted video as an important feature that will help it retain users, particularly a younger demographic that spends an increasing amount of time on the rival Snapchat network.

Facebook also hopes to attract big sponsors typically associated with traditional TV networks, but a question hovers over whether users will consider video that autoplays in Facebook's news feed as a destination for viewing longer-form content.

The report goes on to explain that a virtual reality dating show from Condé Nast is among the content that Facebook has in the pipeline. "A-list celebrities" are said to be in talks to appear in other shows, with one major star already having agreed to a deal.

Facebook CEO Mark Zuckerberg has referred in the past to his desire to lure users to the social network with "episodic content". The latest information on the company's plans comes just a day after YouTube revealed it would be developing free-to-view original content supported by ads.

Top Rated Comments

VulchR Avatar
104 months ago
Does anybody remember when Facebook was actually worthwhile? As I recall, it just let you post messages and pictures to friends and family, as it was wonderful at doing that. Now it is a bloated, slow, ad-ridden mess. Facebook should be cutting features, not adding them.
Score: 11 Votes (Like | Disagree)
6836838 Avatar
104 months ago
Have a good one for them - 'The Censor Ship'. Or perhaps 'Fake Book - Episode 1984'.
Score: 7 Votes (Like | Disagree)
MacNut Avatar
104 months ago
The first episode will consist of cat memes and family members arguing about Donald Trump.
Score: 4 Votes (Like | Disagree)
nwcs Avatar
104 months ago
Geez, seems everyone is doing their own show programming now. I wonder when this video creation bubble will burst?
Score: 4 Votes (Like | Disagree)
lkrupp Avatar
104 months ago
Facebook’s first original show will be a remake of The Circle with Tom Hanks starring as Mark Zuckerberg. Total transparency FTW!
Score: 4 Votes (Like | Disagree)
mr.bee Avatar
104 months ago
Does anybody remember when Facebook was actually worthwhile? As I recall, it just let you post messages and pictures to friends and family, as it was wonderful at doing that. Now it is a bloated, slow, ad-ridden mess. Facebook should be cutting features, not adding them.
True, Instagram is now the "personal" network, Facebook is a cold advertising network. Everyone is still there but it's not personal.
Score: 3 Votes (Like | Disagree)

Popular Stories

AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Friday April 18, 2025 5:16 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
ipad air windows 11 arm

M2 iPad Air Runs Windows 11 ARM via Emulation, Thanks to EU Rules

Tuesday April 22, 2025 5:01 am PDT by
A developer has demonstrated Windows 11 ARM running on an M2 iPad Air using emulation, which has become much easier since the EU's Digital Markets Act (DMA) regulations came into effect. As spotted by Windows Latest, NTDev shared an instance of the emulation on social media and posted a video on YouTube (embedded below) demonstrating it in action. The achievement relies on new EU regulatory...
iphone 17 air dummy unbox therapy

iPhone 17 Air's Extreme Thinness Demoed in New Video

Tuesday April 22, 2025 10:22 am PDT by
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be. The iPhone 17 Air is expected to be ...
maxresdefault

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Subscribe to the MacRumors YouTube channel for more videos. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and ...
iOS 18

iOS 18.5 Includes Only a Few Changes So Far

Monday April 21, 2025 11:00 am PDT by
Apple seeded the third beta of iOS 18.5 to developers today, and so far the software update includes only a few minor changes. The changes are in the Mail and Settings apps. In the Mail app, you can now easily turn off contact photos directly within the app, by tapping on the circle with three dots in the top-right corner. In the Settings app, AppleCare+ coverage information is more...
Beyond iPhone 13 Better Triad

Apple's 20th Anniversary iPhone May Finally Go All Screen

Tuesday April 15, 2025 6:31 am PDT by
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself. Here's the case for Apple releasing a truly all-screen iPhone with no...
CarPlay Hero

Apple Releases Wireless CarPlay Fix

Wednesday April 16, 2025 11:28 am PDT by
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed. Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles." If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...