Snapchat today expanded its set of available Lenses, introducing new ways to use the feature. Starting this morning, Snapchat users can access World Lenses, which are 3D objects that can be rotated and manipulated when taking a photo.


Objects like a rainbow, a multi-colored "hello" sign, or flowers can be positioned anywhere within a photo before it's taken, with gestures available for resizing and changing its location to the ideal spot in an image.

We launched Lenses over a year ago as a whole new way to express ourselves on Snapchat. Since then, we've become puppies, puked rainbows, face-swapped with our best friends -- and begun to explore how Lenses can change the world around us.

Today, we're adding new ways to use Lenses.

While Snapping with the rear-facing camera, simply tap the camera screen to find new Lenses that can paint the world around you with new 3D experiences!

Snapchat has supported augmented reality live filters that alter a person's face since last year, but the new lenses mark the first time that Snapchat's made efforts to take advantage of the rear camera for augmented reality purposes.

Snapchat can be downloaded from the App Store for free. [Direct Link]

Top Rated Comments

Superhappytree Avatar
104 months ago
Just tried it out. Really cool. I can see why Cook says this is the future and favours it more over VR. Hopefully the iPhone 8 will take it one step further.
Score: 6 Votes (Like | Disagree)
v0lume4 Avatar
104 months ago
Just checked out this feature after reading this article. SUPER cool feature. I honestly don't know how they got it to work with a single camera like that in my phone. Great job Snapchat.

Try copying this, Instagram.
Score: 3 Votes (Like | Disagree)
itsmilo Avatar
104 months ago
Just tried it randomly and lol ...

Attachment Image
Score: 2 Votes (Like | Disagree)
thisisnotmyname Avatar
104 months ago
Absolutely. I have nothing against VR and hope Apple has plans for that too, but given how many people use Snapchat filters on a daily basis and how popular Pokèmon Go was, I just see more people using AR more than VR and preferring it. With VR, you need to wear a headset which currently are bulky and is why most don't want to use them. I'm sure in the future VR will advance enough to the point where the general consumer will want to use it.
AR is going to become ubiquitous in daily life at some point. Go far enough into the future and we'll all have contact lens or implants that directly manipulate signals to the optic nerve and there will be full time augmented data displayed for us. It will be pretty utilitarian: notifications, navigation, context aware information, ads (or replacing advertisement with something more pleasant). There will be more intermittent use of more highly focused AR too (things like viewing new furniture in your living room before buying it online) but the more general uses will be ever present. Purely virtual hardware will advance significantly as well, in the near term those headsets will get much less bulky and considerably more comfortable and eventually the same lens or neural interfaces will be able to accomplish both tasks, AR/VR are on the same continuum after all and just vary the amount of virtual being injected from some to all. VR will be the more creative space. Games and movies are the obvious ones but it will also be used to conceptualize that which doesn't yet exist (architecture, new products/experiences) and for social experiences (gathering with geographically separated friends/relatives or via avatars rather than representations of your actual form). I have all the major devices for AR and VR currently on the market and right now I'm more of a fan of VR; that's due to AR hardware not being as mature at this time (Microsoft's Hololens for example has a VERY limited field of view). I'm eagerly awaiting a day in which I can have all day unobtrusive but highly effective AR though.
Score: 1 Votes (Like | Disagree)
wlossw Avatar
104 months ago
I always felt like life would be better if it were a movie. Now we can add special effects... I'm just waiting to play a better part... I guess I better try making nice with the director...
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iOS 18

iOS 18.4 Expected Next Week - Here Are the Release Notes

Friday March 28, 2025 2:01 pm PDT by
With the second release candidate of iOS 18.4 that Apple seeded out today, the company finally provided us with release notes that give a full rundown on what to expect. There's an Apple Vision Pro app, new Apple Intelligence features for notifications and additional language support, plus an Apple News Food feature for Apple News+ subscribers, and several updates that should improve the...
Magic Mouse Green

What to Expect From the Magic Mouse 3

Saturday March 29, 2025 10:15 am PDT by
Apple is reportedly working on a new Magic Mouse. Below, we recap what to expect. The two key rumors for the Magic Mouse 3 so far include a relocated charging port, along with a more ergonomic design. It was briefly rumored that the Magic Mouse 3 would also feature voice control, but that was misinterpreted information. Relocated Charging Port While the Magic Mouse switched from...
top stories 2025 03 29

Top Stories: WWDC 2025 Announced, iPhone 17 Pro and iOS 19 Rumors, and More

Saturday March 29, 2025 6:00 am PDT by
Apple's big developer event is a little over two months away, and rumors about what we can expect to see in Apple's next major operating system updates are becoming increasingly frequent. A public release of iOS 18.4 is also imminent with a number of updates and improvements, although we won't be getting the major Apple Intelligence Siri upgrades that had reportedly been planned for this...
Foldable iPhone 2023 Feature Homescreen

Six Things to Know About Apple's Upcoming Foldable iPhone

Friday March 28, 2025 3:54 pm PDT by
We've been hearing rumors about a foldable iPhone for almost a decade now, but it looks like we might finally see the device come to fruition in 2026. We're going to be waiting many more months for the foldable iPhone, but so far we're hearing good things. Apple wants to make it creaseless. It's taken Apple multiple years to design a foldable iPhone that it's satisfied with because Apple ...
iOS 19 visionOS UI Elements

Apple Codename Provides Clue About iOS 19's Rumored New Design

Sunday March 30, 2025 6:40 am PDT by
Multiple sources have claimed that iOS 19 will introduce a new design with more translucent buttons, menus, notification banners, and more, and there is now another clue that points towards this glass-like appearance. Bloomberg's Mark Gurman today said the new design project is codenamed "Solarium" internally. A solarium is a room with glass walls that allow in plenty of sunlight, so this...
maxresdefault

Apple Releases iOS 18.4 With Priority Notifications, Ambient Music, New Emoji and More

Monday March 31, 2025 10:03 am PDT by
Apple today released iOS 18.4 and iPadOS 18.4, the fourth major updates to the iOS 18 and iPadOS 18 operating system updates that came out last year. iOS 18.4 and iPadOS 18.4 come two months after Apple released iOS 18.3 and iPadOS 18.3. Subscribe to the MacRumors YouTube channel for more videos. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to...
ipad pro 2024

Gurman: New iPad Pro and MacBook Pro Models With M5 Chips to Launch Later This Year

Sunday March 30, 2025 6:06 am PDT by
Apple's next-generation iPad Pro models with the M5 chip will "launch this year," according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said the new iPad Pro models have progressed to an "advanced testing" stage, and he expects mass production of the devices to begin in the second half of this year. If that timeframe is met, the new iPad Pro models could launch...