Apple's Stock Soars Past $1,000 Pre-Split Price as Bulls Think 'Golden Opportunity' to Buy Remains

AAPL rose over two percent on Tuesday to close at $143.80, a new all-time high. The stock also surpassed a per-share price of $1,000 when adjusted for Apple's 7-for-1 stock split in June 2014. Apple now has a market valuation of over $750 billion on its path towards becoming the world's first trillion dollar company.

aapl pre split 1000
The milestone comes as longtime Apple analyst turned venture capitalist Gene Munster told CNBC that now remains a "golden opportunity" to buy Apple stock. Munster's new firm Loup Ventures has a $180 to $200 price range for AAPL, and he expects "clear sailing" for Apple investors in the months ahead.

Apple analyst Brian White of brokerage firm Drexel Hamilton maintained his "buy" rating for AAPL today, with a price target of $185. He continues to believe that Apple remains "among the most underappreciated stocks in the world" and that "Apple has Samsung on the ropes like never before in recent memory."

An excerpt from White's latest research note obtained by MacRumors:

With Apple operating on all cylinders and a strong iPhone launch expected this fall, combined with the rise of more China-based competitors, we believe the pressure is on Samsung to deliver a strong upgrade without any missteps. We believe if Samsung stumbles again, the company's position in the smartphone market could be permanently impaired.

Apple analyst Steven Milunovich of investment bank UBS has maintained his "buy" rating for AAPL as well, with a price target of $151 set in late February. In a bullish scenario where Apple has "caught the next major trend," he believes the stock's price could reach $200 within the next two years or so.

Apple is widely expected to benefit from another "supercycle" of iPhone upgrades this year, given a "larger than ever" base of existing customers with an iPhone 6 or older device. Apple's stock price has also been fueled by excitement surrounding a rumored 5.8-inch iPhone with an edge-to-edge OLED display.

Update: AAPL closed at $144.12 on Wednesday, setting yet another all-time high.

Popular Stories

iOS 26

iOS 26.1 Coming Soon: New Features for Your iPhone and Release Date

Monday October 27, 2025 7:55 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. Below, we outline key details about iOS 26.1. Release Date Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
maxresdefault

Apple TV 4K Could Still Launch Before 2025 Ends: All the Rumored Features

Monday October 27, 2025 4:51 pm PDT by
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box. Subscribe to the MacRumors YouTube channel for more videos. We've rounded up all the latest Apple TV rumors. ...
iOS 26

6 New Things Your iPhone Can Do in iOS 26.1

Wednesday October 29, 2025 4:22 am PDT by
Apple is about to drop iOS 26.1, the first major point release since iOS 26 was rolled out in September, and there are at least six notable changes and improvements to look forward to. We've rounded them up below. Apple has already provided developers and public beta testers with the release candidate version of iOS 26.1, which means Apple will likely roll out the update to all compatible...
M6 MacBook Pro Feature 1

M6 MacBook Pro: Release Date, Pricing, and What to Expect

Monday October 27, 2025 9:15 am PDT by
Apple this month refreshed the 14-inch MacBook Pro base model with its new M5 chip, and higher-end 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips are expected to follow in early 2026. However, these machines will represent the final update to the current design, with Apple reportedly developing a completely new version of the MacBook Pro packed with next-generation hardware...
iOS 26

Apple Seeds iOS 26.1, iPadOS 26.1, and macOS Tahoe 26.1 Release Candidates

Tuesday October 28, 2025 1:07 pm PDT by
Apple today provided developers and public beta testers with the release candidate versions of upcoming iOS 26.1, iPadOS 26.1, macOS Tahoe 26.1, tvOS 26.1, watchOS 26.1, and visionOS 26.1 updates for testing purposes. The RCs betas come a week after Apple released the fourth betas. The new betas can be downloaded from the Settings app on a compatible device by going to General > Software...
iOS 26 Battery Glass Feature

iOS 26.1 Beta Liquid Glass Battery Drain Test: Tinted vs Clear Mode

Friday October 24, 2025 2:30 pm PDT by
In the fourth iOS 26.1 beta, Apple added a "Tinted" option that reduces the translucency of Liquid Glass for those who prefer a more opaque look. I saw some comments wondering whether the setting might preserve battery life, so I thought I'd do some testing. Test Settings I did four separate tests using the iPhone 17 Pro Max, and I kept the parameters as similar as possible. Here are the...
ios 26 digital id passport wallet

Apple Says U.S. Passport Feature on iPhone is Coming Soon

Monday October 27, 2025 7:41 am PDT by
You will "soon" be able to add a digital version of your U.S. passport to your iPhone, according to Jennifer Bailey, vice president of Apple Pay and Apple Wallet. Bailey reiterated that the feature is coming soon during her keynote at the Money20/20 USA conference in Las Vegas on Sunday. On its iOS 26 page, Apple says the delayed feature will be "coming later this year." Apple's...
All Screen iPhone 2027 Feature 1

iPhone XX? 6 Features Rumored for Apple's 20th Anniversary iPhone

Monday October 27, 2025 4:01 pm PDT by
For the 10th anniversary iPhone that came out in 2017, Apple introduced the iPhone X with Face ID, notch, and minimized bezels, providing more display space than ever before. The 20th iPhone anniversary is approaching and Apple wants to take the iPhone X design even further. We're two years away from the 2027 iPhone, but it's tough for Apple to keep major changes under wraps. We've rounded...
macos tahoe

Here Are Apple's Release Notes for macOS Tahoe 26.1

Tuesday October 28, 2025 1:21 pm PDT by
Apple today provided developers and public beta testers with the release candidate version of macOS Tahoe 26.1, which means the update will likely see a public launch next week. The release candidate includes notes on what's in the update, so we have a full picture of the new features that Apple has included. macOS Tahoe 26.1 adds AutoMix support over AirPlay, improved FaceTime audio...

Top Rated Comments

keysofanxiety Avatar
112 months ago

These numbers certainly fly in the face of what all the MBP owners seem to feel about Apples future. :)
The new MacBook Pro absolutely slays and most 2016 MBP owners can't be happier with it. That's because they actually bought it and loved it, rather than looked at the paper specs and scoffed.

Don't believe the negativity here; the MacWhiners are the exception to the rule. Just reading this website, you'd think that everybody hates the 2016, but that couldn't be further from the truth. :)
Score: 19 Votes (Like | Disagree)
amirite Avatar
112 months ago
The new MacBook Pro absolutely slays and most 2016 MBP owners can't be happier with it. That's because they actually bought it and loved it, rather than looked at the paper specs and scoffed.
Well said. MR users have dismissed every major Apple innovation since the iPod; including the iPhone, iPad and TouchBar. If you make investment decisions based on the comments here you're going to miss out.

Hell, if you make purchasing decisions based on the comments here you're going to miss out.
Score: 14 Votes (Like | Disagree)
smallcoffee Avatar
112 months ago
Yeah. As a 6 series owner I didn't find the 7 compelling enough to upgrade.... There's a huge glut of people who are in "upgrade mode" and if this new iPhone is even close to what it's hyped to be Apple is going to make a ton of money.
Score: 13 Votes (Like | Disagree)
cdmoore74 Avatar
112 months ago
Why do I have a feeling that all we are going to get this fall is an iPhone 7S? It's like the more money Apple makes the less innovative they get.
Score: 11 Votes (Like | Disagree)
cardfan Avatar
112 months ago
Not the best time to buy.
Score: 10 Votes (Like | Disagree)
69Mustang Avatar
112 months ago
Why do I have a feeling that all we are going to get this fall is an iPhone 7S? It's like the more money Apple makes the less innovative they get.
History has proven AAPL and Apple have very little influence on the performance of each other. One of them moves at the whims of the market and the other moves at the whims of the market. Those markets aren't the same.
Score: 9 Votes (Like | Disagree)