AT&T Launches $60 'Unlimited' Prepaid Plan as T-Mobile Raises Throttling Minimum to 30GB

AT&T today introduced a new GoPhone prepaid plan with unlimited talk, text, and data at a max speed of 3 Mbps for $65 per month, or $60 with AutoPay enabled. However, unlike AT&T's new $90 Unlimited Plus plan with up to 10GB of 4G LTE tethering, the GoPhone plan does not include Mobile Hotspot capabilities.

ATT new 2016 logo
Each line that exceeds 22GB of data usage may experience reduced speeds to a max of 128 Kbps on that line for the remainder of the 30-day term, but only at times and in areas where there is network congestion, which is similar to 22GB and 23GB soft cap policies from Verizon and Sprint respectively.

T-Mobile this week raised its own deprioritization threshold to 30GB, up from a previous minimum of 28GB, as spotted by TmoNews.

A cheaper GoPhone plan is available for $45 per month, or $40 with AutoPay, and includes unlimited talk, text, and up to 6GB of data at a max speed of 3 Mbps. After 6GB, data speeds are slowed to a max of 128 kbps for rest of the 30-day term. Unused data rolls over to the next month. No tethering is included.

Both plans have Stream Saver mode enabled by default, which reduces streaming video to 1.5 Mbps or around 480p quality, but it can be turned off through AT&T's website to stream video in HD quality. Both plans also include talk, text, and data roaming in Canada and Mexico at no additional charge.

The new GoPhone plans are ideal for customers that do not need tethering and are looking to avoid credit checks, activation fees, and deposits, but otherwise AT&T's new Unlimited Plus and Unlimited Choice plans and competing options are worth considering for better features or value.

AT&T's pricing includes monthly access charges, but the plans are not inclusive of taxes or additional fees. Comparatively, Verizon Unlimited starts at $80 per month, Sprint Unlimited starts at $50 per month for a limited time, and T-Mobile ONE, which includes all taxes and fees, starts at $70 per month.

The new prepaid plans are available now. Additional lines can be added to each plan, with multi-line discounts ranging between $5 and $20 per month.

Popular Stories

iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
maxresdefault

The MacRumors Show: Apple's Big Plans for iPad Mini 8

Friday November 28, 2025 8:39 am PST by
On this week's episode of The MacRumors Show, we talk through the latest rumors about Apple's upcoming iPad mini 8. Subscribe to The MacRumors Show YouTube channel for more videos The next-generation version of the iPad mini is expected to feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...

Top Rated Comments

Joe Rossignol Avatar
114 months ago
This isn't mac news.

This is mobile phone data plan news.

If I want news about AT&T's latest plan, I'm pretty sure I can sign up for that with them.
Thanks for joining the forums and sharing this feedback.

MacRumors was launched in 2000, before the iPod, iPhone, and iPad existed. We've expanded our coverage accordingly. We are still committed to publishing the latest Mac news and rumors, when there is information worth sharing, but it is currently a slower time of the year in the Apple news cycle. As a general rule of thumb, we accept news tips from all readers via email at tips@macrumors.com.
Score: 35 Votes (Like | Disagree)
JhonnyC Avatar
114 months ago
Thanks for joining the forums and sharing this feedback.

MacRumors was launched in 2000, before the iPod, iPhone, and iPad existed. We've expanded our coverage accordingly. We are still committed to publishing the latest Mac news and rumors, when there is information worth sharing, but it is currently a slower time of the year in the Apple news cycle. As a general rule of thumb, we accept news tips from all readers via email at tips@macrumors.com.
I for one appreciate these articles. Fairly in-depth coverage of these mobile wars. Macrumors is my go to source to find out more information.

If you don't care for these articles then keep on scrolling.
Score: 13 Votes (Like | Disagree)
ElZeus Avatar
114 months ago
AT&T's new data plans are as misguided as Google's messaging apps.
Score: 11 Votes (Like | Disagree)
Porco Avatar
114 months ago
Kudos for putting "'Unlimited'" in inverted commas in the headline.

As for 'Unlimited Plus'... just... lol...

All these companies should stop calling their products 'Unlimited' unless and until such a time as there are ever truly unlimited. IMHO.

I don't understand why consumers have such a hard on for "unlimited." I'll take a capped plan with no strings attached any day over an unlimited plan with web of restrictions and limits and gimmicks. If you have issues with a capped plan, then set a higher cap. Easy.
Is it the consumers' desires or is it just the companies' perception of consumers' desires? Genuine question, I'm not really sure.
Score: 6 Votes (Like | Disagree)
yanki01 Avatar
114 months ago


.
c'mon att! you're better than this.
Score: 6 Votes (Like | Disagree)
dannyyankou Avatar
114 months ago
AT&T today introduced ('http://about.att.com/story/att_gophone_offers_unlimited_data.html') a new GoPhone prepaid plan with unlimited talk, text, and data at a max speed of 3 Mbps
Each line that exceeds 22GB of data usage may experience reduced speeds to a max of 128 Kbps
Not much of a decrease, lol
Score: 5 Votes (Like | Disagree)