Apple's 'Fanatical' Attention to Detail Revealed in Apple Campus 2 Report

Reuters on Tuesday published a revealing insider report on the Steve Jobs-approved design and ongoing construction of Apple's new "spaceship" campus in Cupertino, California, which is expected to be finished this spring.

The write-up draws from interviews with nearly two dozen current and former workers involved in the $5 billion project, and focuses on the "fanatical" attention to detail demanded by Apple managers throughout the development which is said to have delayed the original 2016 completion date.

apple campus 2 sept 13
According to the report, Apple's in-house construction team enforced many strict rules. For instance, no vents or pipes could be reflected in the surrounding structures, despite the fact that the campus features the world's largest single pane of curved glass.

In another example of the stringent demands that construction workers were subject to, the guidelines for the special wood used throughout the building is said to have run to some 30 pages.

Tolerances, the distance materials may deviate from desired measurements, were a particular focus. On many projects, the standard is 1/8 of an inch at best; Apple often demanded far less, even for hidden surfaces.

The company's keen design sense enhanced the project, but its expectations sometimes clashed with construction realities, a former architect said.

"With phones, you can build to very, very minute tolerances," he said. "You would never design to that level of tolerance on a building. Your doors would jam."

According to architect German de la Torre, who worked on the project, many of the building's proportions were directly inspired by Apple products, from the curve of a rounded corner, to the elevator buttons, which struck some workers as resembling the iPhone's home button.

One of the most vexing features was the doorways, which Apple wanted to be perfectly flat, with no threshold. The construction team pushed back, but Apple held firm.

The rationale? If engineers had to adjust their gait while entering the building, they risked distraction from their work, according to a former construction manager.

"We spent months trying not to do that because that's time, money and stuff that's never been done before," the former construction manager said.

This obsession with minute features is said to have set back other parts of the project. For example, Apple wanted all the building's signage to reflect a sleek minimal aesthetic, but the emergency services' overriding concern was to ensure the property could be easily navigated if they were called to an incident. Discussions on the topic are said to have extended to 15 meetings with fire department representatives.

The article ends with an anecdote about the back and forth between construction workers and Apple managers over the design of a door handle for offices and meeting rooms. Discussions apparently went on for a year and a half – the door handle is reportedly still unfinished to this day.

You can read the full Reuters report here, and be sure to check out the recent drone footage of the Apple Campus 2 construction site we featured late last month.

Popular Stories

iOS 26

15 New Things Your iPhone Can Do in iOS 26.2

Friday December 5, 2025 9:40 am PST by
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below. Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Foldable iPhone 2023 Feature 1

Apple to Make More Foldable iPhones Than Expected

Tuesday December 9, 2025 9:59 am PST by
Apple has ordered 22 million OLED panels from Samsung Display for the first foldable iPhone, signaling a significantly larger production target than the display industry had previously anticipated, ET News reports. In the now-seemingly deleted report, ET News claimed that Samsung plans to mass-produce 11 million inward-folding OLED displays for Apple next year, as well as 11 million...
iPhone 14 Pro Dynamic Island

iPhone 18 Pro Leak Adds New Evidence for Under-Display Face ID

Monday December 8, 2025 4:54 am PST by
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker. According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
iOS 26

Apple Seeds Second iOS 26.2 Release Candidate to Developers and Public Beta Testers

Monday December 8, 2025 10:18 am PST by
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found. Registered developers and public beta testers can download the betas from the Settings app on...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Monday December 1, 2025 2:40 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
Johny Srouji

Apple's Chipmaking Chief Johny Srouji Responds to Report About Him Potentially Leaving

Monday December 8, 2025 9:23 am PST by
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future. "I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman. Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
Johny Srouji

Apple Chip Chief Johny Srouji Could Be Next to Go as Exodus Continues

Sunday December 7, 2025 10:41 am PST by
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports. Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...
google pixel 10

Switching Between iPhone and Android Will Get Easier With New Apple and Google Collaboration

Monday December 8, 2025 11:10 am PST by
Apple and Google are teaming up to make it easier for users to switch between iPhone and Android smartphones, according to 9to5Google. There is a new Android Canary build available today that simplifies data transfer between two smartphones, and Apple is going to implement the functionality in an upcoming iOS 26 beta. Apple already has a Move to iOS app for transferring data from an Android...
Intel Inside iPhone Feature

Apple's Return to Intel Rumored to Extend to iPhone

Friday December 5, 2025 10:08 am PST by
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone. In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
Google maps feaure

Google Maps Quietly Added This Long-Overdue Feature for Drivers

Wednesday December 10, 2025 2:52 am PST by
Google Maps on iOS quietly gained a new feature recently that automatically recognizes where you've parked your vehicle and saves the location for you. Announced on LinkedIn by Rio Akasaka, Google Maps' senior product manager, the new feature auto-detects your parked location even if you don't use the parking pin function, saves it for up to 48 hours, and then automatically removes it once...

Top Rated Comments

EliasM Avatar
115 months ago
If only they had the same attention to detail for their own products. It's been months now that I cannot simply turn on Bluetooth on my iPhone without the need to redo it two or three times because it simply doesn't work the first time. There are many, many othere examples of obvious bugs that go unrepaired for far too long.
Score: 48 Votes (Like | Disagree)
Kaibelf Avatar
115 months ago
If only they had the same attention to detail for their own products. It's been months now that I cannot simply turn on Bluetooth on my iPhone without the need to redo it two or three times because it simply doesn't work the first time. There are many, many othere examples of obvious bugs that go unrepaired for far too long.
And most people don't have that problem. Therefore you should probably get your phone repaired.
Score: 40 Votes (Like | Disagree)
lamerica80 Avatar
115 months ago
"1/8 of an inch" - JUST SWITCH TO THE METRIC SYSTEM ALREADY!!
Score: 37 Votes (Like | Disagree)
brvhrt Avatar
115 months ago
If only they had the same attention to detail for their own products.
I came here to post this exact sentence.
Score: 36 Votes (Like | Disagree)
charlieasmith96 Avatar
115 months ago
'Attention to detail'



Attachment Image
Score: 32 Votes (Like | Disagree)
az431 Avatar
115 months ago
If only they had the same attention to detail for their own products. It's been months now that I cannot simply turn on Bluetooth on my iPhone without the need to redo it two or three times because it simply doesn't work the first time. There are many, many othere examples of obvious bugs that go unrepaired for far too long.
Of course the same person responsible for fixing bugs in iOS is also in charge of supervising construction of the new campus.
Score: 31 Votes (Like | Disagree)