Apple Retail Stores Sporting Red Logos for World AIDS Day

Over 400 Apple retail stores around the world have red logos today, in recognition of World AIDS Day. The logos, which Apple has put up at its stores for the last several years on December 1, are meant to raise awareness for the global fight against AIDS.

Earlier this week, Apple announced plans to donate $1 to partner charity (RED) for every Apple Pay purchase made at an Apple Store, on Apple.com, or through the Apple Store app as part of a World AIDS Day campaign. Apple has pledged to donate up to $1 million during the event, which will last until December 6.

Bank of America is also making a donation for every Apple Pay transaction made using its cards from December 1 to December 7, with plans to donate up to $1 million.

applestorebrusselsredlogo
In addition to its Apple Pay promotion, Apple has released several new PRODUCT(RED) items over the course of the last month, including an iPhone 7 Smart Battery Case, an iPhone SE case, a Beats Pill+ Portable Speaker, and Beats Solo3 Wireless Headphones. Throughout the year, a portion of the proceeds from PRODUCT(RED) sales goes to The Global Fund to put a stop to AIDS.

Several App Store apps are also offering limited-edition custom (RED) content for World AIDS Day, and all in-app purchase proceeds will be donated. Participating apps include popular titles like Best Fiends, Boom Beach, Clash of Clans, Candy Crush Jelly Saga, Farm Heroes Saga, PewDiePie's Tuber Simulator, Hay Day, Plants vs. Zombies Heroes, and more.


The (RED) initiative has raised more than $365 million to date to stop AIDS in Ghana, Kenya, Lesotho, Rwanda, South Africa, Swaziland, Tanzania, and Zambia. Funds raised by (RED) are donated to The Global Fund, a group that works to end AIDS, tuberculosis, and malaria as epidemics.

Apple is one of (RED)'s biggest contributors and has donated nearly $120 million over the last 10 years.

Popular Stories

Beyond iPhone 13 Better Triad

Apple's 20th Anniversary iPhone May Finally Go All Screen

Tuesday April 15, 2025 6:31 am PDT by
Apple is preparing a "bold" new iPhone Pro model for the iPhone's 20th anniversary in 2027, according to Bloomberg's Mark Gurman. As part of what's being described as a "major shake-up," Apple is said to be developing a design that makes more extensive use of glass – and this could point directly to the display itself. Here's the case for Apple releasing a truly all-screen iPhone with no...
iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

iPhone 17 Pro Launching Later This Year With These 12 New Features

Sunday April 13, 2025 7:52 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
iOS 19 Roundup Feature

iOS 19 Will Add These New Features to Your iPhone

Tuesday April 15, 2025 7:37 am PDT by
The first iOS 19 beta is less than two months away, and there are already a handful of new features that are expected with the update. Apple should release the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September. Below, we recap the key...
CarPlay Hero

Apple Releases Wireless CarPlay Fix

Wednesday April 16, 2025 11:28 am PDT by
If you have been experiencing issues with wireless CarPlay in your vehicle lately, it was likely due to a software bug that has now been fixed. Apple released iOS 18.4.1 today, and the update's release notes say it "addresses a rare issue that prevents wireless CarPlay connection in certain vehicles." If wireless CarPlay was acting up for you, updating your iPhone to iOS 18.4.1 should...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday April 17, 2025 4:12 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
Apple 2025 Thumb 1

10 Products Still Coming From Apple in 2025

Friday April 11, 2025 4:14 pm PDT by
Apple may have updated several iPads and Macs late last year and early this year, but there are still multiple new devices that we're looking forward to seeing in 2025. Most will come in September or October, but there could be a few surprises before then. We've rounded up a list of everything that we're still waiting to see from Apple in 2025. iPhone 17, 17 Air, and 17 Pro - We get...
iOS 18

Apple Releases iOS 18.4.1 With Bug Fixes

Wednesday April 16, 2025 10:11 am PDT by
Apple today released iOS 18.4.1 and iPadOS 18.4.1, minor updates to the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.4.1 and iPadOS 18.4.1 come two weeks after the launch of iOS 18.4 and iPadOS 18.4. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. There have been complaints about ...
iPhone 6s MacRumors YouTube

Apple Says These Products Are Now Vintage

Tuesday April 15, 2025 9:53 am PDT by
Apple today updated its vintage products list to add the 2018 Mac mini and the iPhone 6s, devices that will get more limited service and repairs now that they are considered vintage. The iPhone 6s initially launched in 2015, but Apple kept it around as a low-cost device until 2018, which is why it is only now being added to the vintage list. The iPhone 6s had Apple's A9 chip, and it was...
tvOS 18 Thumb 1

Apple Releases tvOS 18.4.1

Wednesday April 16, 2025 10:04 am PDT by
Apple today released tvOS 18.4.1, a minor update to the tvOS 18 operating system that came out last September. tvOS 18.4.1 comes two weeks after Apple released tvOS 18.4, and it is available for the Apple TV 4K and Apple TV HD models. tvOS 18.4.1 can be downloaded using the Settings app on the ‌Apple TV‌. Open up Settings and go to System > Software Update to get the new software....

Top Rated Comments

Klae17 Avatar
109 months ago
In before the toxic comments about Tim Cook.
Ironic that you are the first toxic comment about Tim Cook.
Score: 29 Votes (Like | Disagree)
juanrp Avatar
109 months ago
there is no such thing as white apples in nature.(correct me if I'm wrong) It's mostly red and green or a mix of the two colors. Definitely not the white apple in Apple's logo.

I've never been able to understand why Apple's logo hasn't always been red. Is it to avoid being called the Snow White Apple company?
Anybody else read this like:


Attachment Image
Score: 20 Votes (Like | Disagree)
pika2000 Avatar
109 months ago
In before the toxic comments about Tim Cook.
Score: 10 Votes (Like | Disagree)
O and A Avatar
109 months ago
Always wondered if they accomplish this with RGB that are already in there or if they install a filter on the logo for one day.
Score: 9 Votes (Like | Disagree)
Cineplex Avatar
109 months ago
All I have to do is put on a red shirt for 1 day a year and that will help cure AIDS??? Nice. Awareness rules! My pink ribbon on my car is also helping to cure cancer. I love being aware!

/s
Score: 7 Votes (Like | Disagree)
puckhead193 Avatar
109 months ago
Wearing my product red sport band

Attachment Image
Score: 5 Votes (Like | Disagree)