Apple Acquired Talent and Technology From Cloud-Based Music Provider Omnifone in August

Apple recently acquired technology from cloud-based music platform Omnifone and has hired more than a dozen former Omnifone employees, reports TechCrunch. Apple's interest in Omnifone was first shared by MacRumors back in July, but could not be confirmed at the time.

At least 16 Omnifone employees now work for Apple according to various LinkedIn profiles, and a source that spoke to TechCrunch says Apple bought "select technology" from Omnifone. The purchase is not considered a full acquisition, however, and according to our original source, it did not involve Omnifone's patent portfolio.

omnifone

There was actually speculation that Apple "bought out" or "likely acquired" key assets from Omnifone in July of this year, after a report from Omnifone's bankruptcy administrators noted that it had found a buyer for parts of the company for $10 million. The rumor at the time was that buyer was Apple. Those acquisition reports, however, were discredited fairly swiftly.

But fast forward just one month later, and it looks like at least parts of it was true.

Omnifone operated a cloud platform powering its own MusicStation service and serving as the backbone for several music services launched through partnerships with mobile carriers like LG, Samsung, Vodafone, BlackBerry, Sony, and more.

Omnifone, for example, powered Samsung's now-defunct Milk music service in certain locations and it was licensed by PonoMusic to power the PonoMusic Store.

Many of the former Omnifone employees are now working as software engineers at Apple, presumably focusing on areas like iTunes and Apple Music. It isn't clear what technology Apple purchased from Omnifone, but TechCrunch's source believes some of what was purchased has already been incorporated into Apple Music and iTunes.

Popular Stories

New Things Your iPhone Can Do in iOS 18

20 New Things Your iPhone Can Do in iOS 18.2

Monday December 16, 2024 8:55 am PST by
Apple released iOS 18.2 in the second week of December, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. Apple has added a handful of new non-AI related feature controls as...
iphone 16 apple intelligence

Apple Drops Plans for iPhone Hardware Subscription Service

Wednesday December 18, 2024 11:39 am PST by
Apple is no longer planning to launch a hardware subscription service that would let customers "subscribe" to get a new iPhone each year, reports Bloomberg's Mark Gurman. Gurman first shared rumors about Apple's work on a hardware subscription service back in 2022, and at the time, he said that Apple wanted to develop a simple system that would allow customers to pay a monthly fee to gain...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Rumored to Stick With 'Triangular' Camera Design

Wednesday December 18, 2024 2:36 am PST by
Contrary to recent reports, the iPhone 17 Pro will not feature a horizontal camera layout, according to the leaker known as "Instant Digital." In a new post on Weibo, the leaker said that a source has confirmed that while the appearance of the back of the iPhone 17 Pro has indeed changed, the layout of the three cameras is "still triangular," rather than the "horizontal bar spread on the...
elevation lab airtag battery

Your AirTag's Battery Will Last for Up to 10 Years With Elevation Lab's New TimeCapsule Enclosure

Wednesday December 18, 2024 10:05 am PST by
Elevation Lab today announced the launch of TimeCapsule, an innovative and simple solution for increasing the battery life of Apple's AirTag. Priced at $20, TimeCapsule is an AirTag enclosure that houses two AA batteries that offer 14x more battery capacity than the CR2032 battery that the AirTag runs on. It works by attaching the AirTag's upper housing to the built-in custom contact in the...
apple tv 4k yellow bg feature

New Apple TV Rumored to Launch Next Year With These Features

Tuesday December 17, 2024 9:02 am PST by
The current Apple TV 4K was released more than two years ago, so the streaming device is becoming due for a hardware upgrade soon. Fortunately, it was recently rumored that a new Apple TV will launch at some point next year. Below, we recap rumors about the next-generation Apple TV. Bloomberg's Mark Gurman last week reported that Apple has been working on its own combined Wi-Fi and...
blackmagic vision pro

Blackmagic Debuts $30K 3D Camera for Capturing Video for Vision Pro

Monday December 16, 2024 4:17 pm PST by
Blackmagic today announced that its URSA Cine Immersive camera is now available for pre-order, with deliveries set to start late in the first quarter of 2025. Blackmagic says that this is the world's first commercial camera system designed to capture 3D content for the Vision Pro. The URSA Cine Immersive camera was first introduced in June, but it has not been available for purchase until...
mac pro creativity

Apple Launched the Controversial 'Trashcan' Mac Pro 11 Years Ago Today

Thursday December 19, 2024 7:00 pm PST by
Apple launched the controversial "trashcan" Mac Pro eleven years ago today, introducing one of its most criticized designs that persisted through a period of widespread discontentment with the Mac lineup. The redesign took the Mac Pro in an entirely new direction, spearheaded by a polished aluminum cylindrical design that became unofficially dubbed the "trashcan" in the Mac community. All of ...
iPhone 17 Slim Feature

'iPhone 17 Air' With 'Major' Design Changes and 19-Inch MacBook Detailed in New Report

Sunday December 15, 2024 9:47 am PST by
Apple is planning a series of "major design" and "format changes" for iPhones over the next few years, according to The Wall Street Journal's Aaron Tilley and Yang Jie. The paywalled report published today corroborated the widely-rumored "iPhone 17 Air" with an "ultrathin" design that is thinner than current iPhone models. The report did not mention a specific measurement, but previous...

Top Rated Comments

gigapocket1 Avatar
106 months ago
I must admit. iTunes is pretty bad.. it's just way to confusing not thought out.. it's like they want to revamp it and make it look good but leave certain things out.. and you have to click around to find those "things"..
What gets me every time is looking at the "store".. and not being able to add that album in the store to my Apple Music collection. I have to go search for it or "find" the Apple Music search to add. That's one of the most annoying things
Score: 6 Votes (Like | Disagree)
vjl323 Avatar
106 months ago
Am I the only one who read that 2nd to last paragraph has saying "PornoMusic Store"?
Score: 4 Votes (Like | Disagree)
Moonjumper Avatar
106 months ago
I hope they improve iTunes. It has long been Apple's weak spot, and not a good advert for those considering moving over from the other side.
Score: 4 Votes (Like | Disagree)
macUser2007 Avatar
106 months ago
Hah! Beats could have bought Omnifone for $15 million and then sold it to Tim Cook for $3 Billion, as they did with MOG.

MOG was a lot better than Omnifone, though.

Heck, MOG was ruined by Beats and it was better than the current Apple Music incarnation, which is based on MOG....
Score: 2 Votes (Like | Disagree)
Nefilim Avatar
106 months ago
No, it's because Pono went out of business
It's mind boggling that people invested in Pono in first place, it was destined to fail.
[doublepost=1478582405][/doublepost]
If you can't innovate anymore, buy
Do you have the slightest idea about how many companies buy others all the time?
[doublepost=1478582439][/doublepost]
Yeah ('https://forums.macrumors.com/threads/neil-youngs-catalog-returns-to-apple-music-after-he-said-streaming-has-worst-quality-in-history.2012529/'), once again after a 16mos hiatus.
But Neil is also looking for a new partner for his PonoMusic HiRes music download service.
And it will fail again.
Score: 1 Votes (Like | Disagree)
macs4nw Avatar
106 months ago
.....And it will fail again.
Perhaps, but I give the man credit ('https://forums.macrumors.com/threads/neil-youngs-catalog-returns-to-apple-music-after-he-said-streaming-has-worst-quality-in-history.2012529/page-2#post-23862498') for the effort.
Score: 1 Votes (Like | Disagree)