Apple recently removed the option to purchase Apple Store or iTunes gift cards by email from its U.S. website, eliminating the ability to buy e-gift cards.

apple-e-gift-card
The option to purchase physical Apple Store or iTunes gift cards by mail remains on Apple's website, while both physical and e-gift cards remain available from third-party resellers such as Walmart and Staples.

Apple previously allowed customers to purchase digital gift cards and send them by email. The purchaser selected a card design and value, and composed a birthday wish or similar message for the recipient.

The change appears limited to the U.S. for now, as Apple continues to sell Apple Store and iTunes gift cards by email in Australia, Canada, and the United Kingdom.

Update (September 16): Apple has restored the page for purchasing gift cards by email in the United States.

Top Rated Comments

YodasMaster Avatar
107 months ago
Probably has to do with fraud.
Score: 10 Votes (Like | Disagree)
Mlrollin91 Avatar
107 months ago
Well that's stupid. I purchase e-giftcards all the time. What purpose do they have in removing the convenience of this?
Score: 8 Votes (Like | Disagree)
arggg14 Avatar
107 months ago
What the? How does removing this convenience make any sense at all?
Score: 6 Votes (Like | Disagree)
Bawstun Avatar
107 months ago
What the? How does removing this convenience make any sense at all?
They saw the success of removing the headphone jack, they're moving on to e-gift cards now as well. Just something else you didn't know you wanted!
Score: 6 Votes (Like | Disagree)
69Mustang Avatar
107 months ago
...I even put messages in the headline saying to myself "Just for you, because your worth it."
This immediately popped into my head when I read your quote:

:p:D
Score: 5 Votes (Like | Disagree)
44267547 Avatar
107 months ago
That's a shocking move. I purchased E-Gift cards all the time. Unfortunate for you Apple.
Score: 3 Votes (Like | Disagree)

Popular Stories

New Things Your iPhone Can Do in iOS 18

18 New Things Your iPhone Can Do in iOS 18.2

Wednesday November 13, 2024 2:09 am PST by
Apple is set to release iOS 18.2 next month, bringing the second round of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update brings several major advancements to Apple's AI integration, including completely new image generation tools and a range of Visual Intelligence-based enhancements. There are a handful of new non-AI related feature controls incoming as well....
iPhone SE 4 Thumb 1

iPhone SE 4 Camera Modules to Enter Mass Production Next Month

Tuesday November 12, 2024 2:56 am PST by
Apple's camera module supplier for the upcoming iPhone SE 4 is set to begin mass production of the components in December, according to a new report coming out of Korea. Economic newspaper Ajunews reports that LG Innotek will supply the front camera module for the budget-friendly fourth-generation device. Final tests are now said to be underway, with mass production of the module following...
AirPods Crackling Feature

Apple Customers Sue Over Unfixed AirPods Pro Crackling Issue

Wednesday November 13, 2024 11:01 am PST by
A trio of Apple customers this month filed a class action lawsuit against Apple, accusing the Cupertino company of violating California consumer protection laws and false advertising for continuing to sell AirPods Pro models that had ongoing issues with crackling or static sounds. A few months after the AirPods Pro came out in October 2019, buyers began to complain about crackling, rattling, ...
AirPods Pro Firmware Feature

Apple Releases Firmware Updates for AirPods Pro 2 and AirPods 4

Monday November 11, 2024 11:28 am PST by
Apple today released firmware updates for both AirPods 4 models (version number 7B20) and the AirPods Pro 2 with both Lightning and USB-C charging cases (version number 7B21). All of these AirPods models were previously on firmware version 7B19. It is not immediately clear what new features or changes are included in firmware versions 7B20 and 7B21, but we will update this story if we find...
M4 MacBook Pros Thumb

M4 MacBook Pro Uses Quantum Dot Display Technology

Thursday November 14, 2024 4:19 pm PST by
The M4 MacBook Pro models feature quantum dot display technology, according to display analyst Ross Young. Apple used a quantum dot film instead of a red KSF phosphor film, a change that provides more vibrant, accurate color results. Young says that Apple has opted for KSF for prior MacBook Pro models because it doesn't use toxic element cadmium (typical for quantum dot) and is more...
maxresdefault

M4 Max MacBook Pro: Real-World Usage Tests

Wednesday November 13, 2024 11:59 am PST by
Apple last week replaced the M3 Max MacBook Pro with the new M4 Max MacBook Pro, and we picked up one of the new high-end MacBook Pro machines to see how it compares to the prior model with both benchmarks and real-world tests. We tested an M4 Max with a 16-core CPU, 40-core GPU, and 48GB RAM against an M3 Max MacBook Pro with similar specs. The two machines look similar, but the display on...
final cut pro magnetic mask

Apple Releases Final Cut Pro 11 for Mac

Wednesday November 13, 2024 3:02 pm PST by
Apple today announced the launch of major updates for its Final Cut Pro video editing software designed for Macs and iPads. Final Cut Pro has been version 10 since 2011, but after 13 years, Apple is finally ready to debut Final Cut Pro 11. Apple first teased a new version of Final Cut Pro when introducing the new M4 Macs in October, and now the updated software is available for download with ...